The Mind Collective Ltd

The Mind Collective Ltd We love helping SMEs, Start-Ups and Challenger Brands grow through smart marketing solutions that d

Meet Antidote Apparel 🤎. A brand new luxury athleisure and clothing brand launching on 27.09.2026, and one we’re excited...
21/09/2026

Meet Antidote Apparel 🤎. A brand new luxury athleisure and clothing brand launching on 27.09.2026, and one we’re excited to be working with. We’ve been working behind the scenes with their founder Alex Povey; supporting across digital and performance marketing as they get ready to launch. And the product? It is amazing! So if you want to be one of the first to get your hands on it then sign up ahead of the launch at findyourantidote.com.

Just a smidge of what our TMC summer looked like…🥥 Launched neat stunning summer fragrance Coconut & Vanilla Bean🍝 Creat...
17/09/2026

Just a smidge of what our TMC summer looked like…

🥥 Launched neat stunning summer fragrance Coconut & Vanilla Bean

🍝 Created lots and lots of content@including Lea & Perrins UK Spaghetti Bolognese Toast

🥢 Launched Amoy All Purpose Soy Sauce

☀️ Supported tiptree across social throughout the summer

🎂 Celebrated Billy Bear turning 40!

🌍 Supported Hayman's of London across Canada, Australia and New Zealand

📺 Proudly supported Najma Foods with digital advertising of their first-ever TV campaign, just in time for the key back-to-school period

☕ Created and launched the Proudly Served campaign for HP Sauce UK across cafés in Wales

👶 Watched our AI image for Heinz For Baby UK go viral and even had parents asking us to make them one!

🧠 Strategised with The Curators HIGH PROTEIN SNACKS

🚀 Oh yes, and we launched a new brand… which subsequently SOLD OUT

Last night we said goodbye to our lovely Lyra, as she came to the end of her 12 month internship at TMC 💚Over the past y...
11/09/2026

Last night we said goodbye to our lovely Lyra, as she came to the end of her 12 month internship at TMC 💚

Over the past year, Lyra has thrown herself into life at TMC, supported the team across lots of different projects and built so much experience along the way. We’re incredibly proud of everything she has contributed during her time with us!

Lyra, we are so excited to see what you do next and we will be cheering you on all the way. THANK YOU for everything 🫶

We’re back with an old favourite… The Bertinet Bakery 🍞We first worked with Bertinet back in 2020 during lockdown and af...
09/09/2026

We’re back with an old favourite… The Bertinet Bakery 🍞

We first worked with Bertinet back in 2020 during lockdown and after a bit of a hiatus from social, they have asked us to reignite their social media.

If you haven’t you must try it. It’s quite simply the best bread on the market. Proper sourdough made with just flour, water and salt. No additives. No preservatives. Not ultra processed. Just bloody great sourdough.

And you can pick it up in Waitrose or Ocado .

We’ve got lots planned and we’re really excited to be working with the team again.

Head over to The Bertinet Bakery to follow what we’re up to. Watch this space 👀

August is packed with reactive opportunities, the trick is spotting them early 📆 A rocket on the moon, Premier League’s ...
05/08/2026

August is packed with reactive opportunities, the trick is spotting them early 📆

A rocket on the moon, Premier League’s return, A-Level results, Dog Day and 60 years of Notting Hill Carnival. Swipe through for the dates that we think are worth watching 👀

The brands nailing it right now have made their colour so recognisable that you’d spot them in a line up 🎨Swipe to see w...
03/08/2026

The brands nailing it right now have made their colour so recognisable that you’d spot them in a line up 🎨

Swipe to see who’s winning… and if your brand hasn’t picked its colour yet, this is your sign!

22/07/2026

Under 16s are still fully banned… but under government plans, 16 and 17 year olds will get an overnight curfew and addictive features turned off by default. The catch? They can just switch it all back off. What do you think? 🤔

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