30/03/2026
Tip 5 in our series of printing mistakes that could be costing your brand money: Design
It’s easy to forget how a design will translate into print. Intricate layouts, multiple finishes or complex binding may look impressive, but do they add real value to the final product?
In some cases, they may be justified. However, it’s important to consider what the project needs to achieve, where it will be used and whether the added cost supports that goal.
There are many creative ways to simplify a design without compromising on quality. Thoughtful design choices can still create impact without increasing production costs.