Studio Campbell

Creative for entrepreneurs and businesses wanting to make a great and lasting impression

👩🏽‍💻Brand Designer
💡Creative Graphic Design Solutions for every stage of your business
⭐️Helping passionate solopreneurs elevate their businesses with purposeful branding that elevates, inspires and invigorates to level up their branding and create a cohesive identity.

11/06/2026

There are lots of reasons why branding stops working.

Your business may have evolved and you’ve outgrown it. Other times, it’s because you’ve spent so much time looking at everyone else in your industry that you’ve unconsciously started blending in.

It’s understandable. When you’re surrounded by businesses doing similar things, it can feel safer to follow the same visual cues, use the same language and position yourself in a way that feels familiar.

Memorable brands aren’t built in the safe zone though.
The brands that connect are the ones that embrace what makes them different - their perspective, personality, story and way of doing things.
The goal isn’t to look different for the sake of it. It’s to uncover what already makes your business unique and make sure your branding reflects it.

Your business wasn’t built to blend in, so why should your branding?

🌊 If your branding no longer reflects who you are or what makes your business special, my Wave package was designed to help bring everything back into alignment.

Comment WAVE and I’ll send you a link to my call calendar and we can have a chat about what’s not working in your branding

08/06/2026

A recent Wave transformation for Back on Track

Working alongside April from , I created a brand identity that reflects what Back on Track is all about: helping people move forward.

At the heart of the identity is a custom logomark that combines the letters B, O and T. The arrow running through the centre represents progress and growth, while the flowing shape reflects the ongoing journey of recovery, strength and self-improvement.

From the logo through to the wider brand system, every element was designed to feel positive and supportive.

Swipe through to see more of this transformation.

03/06/2026

I believe the brands people remember aren’t always the loudest.

They’re the ones that feel genuine, with a clear sense of who they are, what they stand for and what makes them different. They don’t try to be everything to everyone or chase every new trend. Instead, they lean into their strengths and build a brand around them.

That’s one of the reasons I love brand discovery so much. Time and time again, I find that the most memorable qualities are already there. They’ve simply been overlooked.

My role isn’t to invent something new. I like to uncover what already makes a business special, their superpower, that unique story that transforms a brand into something unmistakably theirs.

02/06/2026

Your business and experience have grown; the way you work has evolved, but your branding is still telling the story of the version of you that was just getting started.

Perhaps you put something together quickly in Canva, and that’s fine - you have to start somewhere. It’s been added to over the years, tweaked and stretched and yes, maybe it still ‘does the job’, but it no longer feels like you.

That’s usually the point where my clients get in touch. It’s not because they want a new logo; they want a brand that feels as thoughtful as the business they’ve built. One that reflects the care they put into their work, that feels personal and unique to their story. One that leaves people with a feeling long after they’ve clicked away from the website, closed the brochure or scrolled past the post.

Whether you need a fresh pair of eyes, a completely new brand identity or support bringing your brand to life across every touchpoint, I’ve created experiences designed to meet you where you are now.

If you’ve been looking at your branding lately and thinking, ‘this isn’t quite me anymore’, send me a DM, we’ll book a discovery call, and you can tell me all about your story.

18/05/2026

From loyalty cards and promotional posters for 365 Fitness, to training handouts for Barkology and thoughtfully designed memorial pieces for Farm Equine - here’s a little look at some of the print work recently leaving the studio.

Different industries. Different audiences. Different purposes. But all created with the same intention - to leave a lasting impression.

People often say print has lost its place in a digital world, but I’d argue the opposite. Print still matters because it’s tangible. It’s something you can hold, keep, revisit and connect with in a way that digital often can’t. A well-designed piece of print can feel memorable, meaningful and personal long after the moment has passed.

12/05/2026

Welcome to my little corner of the internet 🌊

I’m Kayleigh - brand strategist, design consultant, creative thinker and the person behind Studio Campbell.

I help businesses create brands that feel thoughtful, emotionally connected, and unmistakably them. Branding that feels alive, evokes a feeling people remember, and helps you stand out for all the right reasons.

In a world full of noise, automation, polished marketing, and brands all starting to blur into one… I believe people are craving something more human again.
Brands with personality. Brands with a story to tell. Brands that feel real, trustworthy, and connected to the people behind them.

The brands people truly connect with usually aren’t the ones shouting the loudest, they’re the ones that feel real. The ones that make people feel something, with little thoughtful details that quietly build trust and connection over time.

If you’re looking for some calm amongst the noise. Book a call, bring a ☕️, and let’s talk about how we can create a brand that feels beautifully aligned with your own unique corner of the world.

Photo Credit:

29/04/2026

started with a simple belief that movement isn’t just about how we look, but how we feel.�Stronger. Calmer. More grounded.

When I worked on this brand with Fiona, that idea shaped everything, from how it looks to how it’s experienced.
�Because the moments we reach for activewear aren’t just about performance, they’re about resetting, reconnecting, and finding a bit of ourselves again.

Walking, running, going to the gym… it’s not always something I want to do, but it’s something I need to find balance in the chaos of running a business, juggling home life, and the ever-changing nature of a military lifestyle.

ZERO18 is built on that same intention. Using limited-run, end-of-line materials to reduce waste, creating high-quality pieces designed to last, and producing consciously here in the UK while supporting local, female-led businesses. A portion of every purchase is also given back to charities close to their heart.

Getting to wear it, move in it, and see it exist beyond the design phase has been a bit of a full-circle moment 🥰

Because this is what branding is really about, not just creating something that looks good, but something people feel.

So… what’s your why?

22/04/2026

If I’m honest, networking doesn’t come naturally to me.

It can feel a bit awkward, a bit forced… but as a business owner, I know it’s part of putting yourself out there and meeting new people.

Turns out, maybe I’ve just been approaching it the wrong way…

This morning looked like sunshine, countryside walks, honest conversations, and the kind of connections that just happen when you’re in the right space with the right people.

Huge shoutout to Helen for creating something so special with . From the thoughtful details (that millionaire shortbread 😋) to the beautifully enchanting space - never disappoints.

Feeling really grateful to be featured in this quarter’s Flo’s Mag and to have had the chance to share a little about what I do with such an inspiring group of people.

More networking like this, please!

13/04/2026

Back in the office after a lovely Easter break working reduced hours around the family

Coffee on hand, inbox to clear, plans to make and lots of work to do! Let’s do this!

April Agenda:
Looking forward to catching the next magazine which I’m featured in.

feature is also due out - very exciting!

Networking event at

Netwalking event with at

Collaboration launch with April from - watch this space!

Brand photoshoot reveal after spending a wonderful morning with and

If you’re looking to book in for branding or a design project, im now taking bookings for end of April/May

06/02/2026

Every business has a reason it exists - a driving force that goes beyond products or services.

Your why is the story that inspires your customers, shapes your decisions, and defines your brand.

When Fiona shared the story behind , it reminded me exactly why I love what I do. Supporting founders who build brands with purpose. Brands that come from lived experience. Brands that want to make a difference, not just a sale.
 For every brand, your why is unique. It’s the magic behind your mission, your purpose, your superpower!⚡️

So my question to you - what’s your why? Tell me your superpower…

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Bishops Waltham

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http://www.studiocampbell.co.uk/

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