28/12/2022
Tweaking 🎥🎬teleprompter script for a new funnel that leverages hyper-personalization. The emphasis is on Buyer enablement (Vs focus on Sales Enablement) where the SDR is not only a Social Seller but simply an Information Enabler.
(As per Gartner's definition: Buyer enablement is the provisioning of information that supports the completion of critical activities necessary to make a purchase.)
