21/05/2026
Hiring a senior marketer too early is the fastest way to burn cash. šø
A lot of founders hitting the Ā£1māĀ£5m mark think a heavy-hitting Head of Marketing will solve all their growth problems.
But if you donāt have a validated product, a working channel, and a real budget for them to spend, they will fail. You don't need a strategy architect if you don't even have the bricks yet.
Build the foundation first, then hire the leader to scale it.
Are you actually ready to hire, or are you just looking for a magic wand?