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UnitedUs Brand agency and business consultancy delivering catalytic creativity and confidence that works in the wild.

29/09/2026

Can a campaign turn online interest into people through the gates?

had asked other agencies that question before, and the hype had failed to deliver. So after the Festival of Speed, it was time for us to swap horsepower for horse power (sorry, couldn’t resist).

The challenge? If you love racing, Goodwood is already on your radar. We needed to reach everyone else, the people who didn’t even know it had a racecourse.

As it turns out, the answer had been hiding in plain sight for over 200 years.

→ 12M+ people saw the campaign on social, up 693%
→ Public enclosure ticket sales up 10%
→ Gordon Enclosure sales up a whopping 20%, against an industry average of 3.4%
→ Three Friday Nights sold out in record time, with social engagement up 1,304%

So, “what did you do?” we hear you ask.

tells the full story in the latest Destination Brand, link in bio.

Working closely with the DTO MOTORSPORT team, we redesigned and refined the DTO MOTORSPORT website, constructing a more ...
23/09/2026

Working closely with the DTO MOTORSPORT team, we redesigned and refined the DTO MOTORSPORT website, constructing a more thoughtful digital experience that better reflects the premium, detail-led brand.

It didn’t end there. We also worked with the team to further shape DTO Experience. From steering a visual direction to designing and developing the website, we crafted a digital presence that mirrors the exceptional experiences DTO is known for, beyond motorsport.

23/09/2026

We won! 🥉

Our brand strategy and identity for has been recognised at the by

Buttle has 75 years of heritage, but a thoroughly modern outlook on how it supports young people. Our challenge was to create a brand that could speak to every part of the organisation and help it flourish for another 75 years.

The identity blends the nostalgia and character of the books and visual culture many of us grew up with, with the realities young people face today.

We’re incredibly proud to have won a Bronze alongside brilliant work from our peers. It’s a real testament to what our small, dedicated team produces at the very highest level.

A huge thank you to the Buttle UK team for trusting us with their story, and congratulations to all the winners and shortlisted studios. ❤️

22/09/2026

Brands, like people, hit inflection points.

Moments when who you’ve become no longer matches how you look or sound.

We saw this through our work with the , who moved away from their public perception as ‘just’ a landowner to a brand that now truly reflects their current strategy and what’s happening on the ground every day.

In our latest Destination Brand Substack piece, Jake delves into why embracing those moments of change with confidence can transform brands and businesses. With a bit of help from William Blake for good measure.

New piece on brand change, and why it’s worth facing head-on, link in bio.

22/09/2026

When working with a brand that has over 250 years of history, the best design inspiration is already in the building. 📜
For Jarrolds Signature, our team took a field trip to Norfolk and discovered centuries of vintage print ads, historic typography, and packaging ephemera. We wove these archive snippets into a palimpsest system: a visual analogy for something rewritten through time, where every new layer bears the lasting outline of what came before. The result is a design system, scent range, and packaging identity that honours Jarrolds’ legacy as exceptional curators of goods.

15/09/2026

“In a world of AI, how do young people get a foot in the door at agencies?”

Luke was asked this at a Brandland event recently, and it’s stuck with him since.

Most AI commentary is relentlessly optimistic. Almost none of it grapples with what it actually means for the young people trying to build a career in our industry right now. That’s without mentioning school, university, first relationships, and the noise of an always-on social feed telling you the world is ending.

So, here’s an answer to that question, in three parts.

It starts with a hard truth about how AI is quietly making every junior portfolio look the same — and ends with something no tool can teach you.
Check out the full article on Substack- link in bio.

Another year. Same big G.O.A.T. energy.Lately, we’ve been doing a spot of brand-building at your favourite Norfolk farm ...
09/09/2026

Another year. Same big G.O.A.T. energy.

Lately, we’ve been doing a spot of brand-building at your favourite Norfolk farm shop.

There’s Goat Shed’s branded-up b**rs, brewed by Duration Brewing — a crisp l***r and autumnal pale ale, both as hoppy as the goats out back. We designed a batch of badges for the little ones whipping around the race track. We created some fresh new bags for Goat Shed goodies. Then, the biggest logo we’ve ever created — grown straight into the maize maze itself, only properly visible from above. (Swipe to the end for a peek.)

Family. Food. Farming. ... and now b**r.

The Goat Shed has a brand that keeps on growing. **r

We built AxClub from the ground up. No brief. No client, just Partners. From firs...
02/09/2026

We built AxClub from the ground up. No brief. No client, just Partners. From first call to first ball.
Playing on our experience in Padel, our new Heavy Industries brand is encapsulated in one phrase: power in progress.
The courts were built on Axminster Carpets’ original foundations — a direct link to the cultural fabric of the town. X’s once dotted the old looms that worked away on site, much like the back and forth on the padel courts above.
That link led us to the phrase that became our hook: X marks the spot. The meeting point where different people, at different skill levels, intersect and connect.
Axminster Carpets put a place on the map. We wanted to bring that same brand ambition to a padel club — so AxClub was born.
Game. Set. Match.

01/09/2026

We’ve been having a strange time at UnitedUs. 👀

Alongside brand work for heritage names like and the , we’ve quietly been building brands for businesses that are first to market in their category — sometimes before the thing they’re selling even exists yet.

New piece on our Substack, Destination Brand: why that keeps happening, and why we’d rather show you something real than something beautiful that never gets made.

Because there’s a lot of fiction in this industry. The idealised mockup. The design system that only works in a tool the client doesn’t own. The dream brand sold with no guidelines behind it.

We’ve picked up the pieces of those projects before — sometimes you can save them, sometimes the dream was never designed to be real in the first place.

A couple of favourites from across our portfolio:

🏙️ City brands for , years before the first spade went into the ground

🧴 How we helped launch the new Signature range the day the products landed

We don’t just get to imagine what’s possible. We get to make it real. ✌️

Full piece on Destination Brand — link in bio

26/08/2026

Six weeks. One investment business. Endless opportunities.

We’re serving up something special — keep your eyes peeled.

Fresh case study dropping soon.

Address

5b Brunswick Row
Brighton
BN14JZ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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+441273684416

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