19/08/2026
Not every product needs to become your new favourite.
Sometimes, its job is simply to make you curious.
From unusual beers at Ealing Beer Festival to durian, coriander and century egg-flavoured crisps from Taiwan, our designer Chercy explores why the products we’re least likely to buy again can sometimes be the ones we remember and talk about the most.
Because in a crowded market, attention has to be earned. And sometimes, curiosity is the best place to start.
Read the full article here https://www.fiora.agency/insights/not-every-product-needs-be-favourite