Purplefish

27/05/2025

How can brands be brave in their communications? 💬

In the first episode of our podcast, Founder Joanna Randall chats with Lucy McKerron about what it really means to take bold steps in your communications strategy, from owning your message to standing out in a crowded market.

🎧 Listen now and discover how to make your communications stand out by following this link: https://youtu.be/IbqUkK3xHKM?si=HK7T9ry_YMK9lyI3

21/05/2025

We had a brilliant time at Bath Digital Festival last week, attending on behalf of Tech4Good South West to support with content creation across the day.

From inspiring talks to innovative tech-for-good ideas, it was great to see the South West’s digital community come together to share knowledge, spark conversation and celebrate impact-led innovation.

Big thanks to everyone who stopped for a chat, we’re excited to keep supporting this great cause!

19/05/2025

In a world where your audience sees up to 10,000 messages a day, how does your brand cut through?

In the launch episode of Purple POV, our Managing Director Lucy McKerron sits down with founder Joanna Randall to unpack what bold and brave communications really look like.

🔍 From the power of human creativity to the limitations of AI, they explore why standing out means taking creative risks, and not being afraid to do things differently.

🎧 Tune in for practical tips and bold perspectives: https://www.youtube.com/watch?v=IbqUkK3xHKM

At Purplefish, we believe bold and brave communications are the key to real growth, but what does that actually mean? In our first episode, Lucy is joined by...

19/05/2025

In a world where your audience sees up to 10,000 messages a day, how does your brand cut through?
 
In the launch episode of Purple POV, our Managing Director Lucy McKerron sits down with founder Joanna Randall to unpack what bold and brave communications really look like.
 
🔍 From the power of human creativity to the limitations of AI, they explore why standing out means taking creative risks, and not being afraid to do things differently.
 
🎧 Tune in via the link in bio for practical tips and bold perspectives
 

16/05/2025

Did you know? 🔍

A staggering 69% of consumers trust influencer recommendations when discovering new products or services! 📊 (Source: MarketingDive)

This powerful statistic highlights why influencer marketing is a game-changer for brands. But how can you leverage this in your strategy? Our new whitepaper dives deep into the world of influencer marketing, offering expert tips, case studies, and a step-by-step guide on executing a successful campaign.

📥 Download the whitepaper now and start harnessing the power of influencer marketing for your brand!

www.purplefish.agency

16/05/2025

Did you know? 🔍
 
A staggering 69% of consumers trust influencer recommendations when discovering new products or services! 📊 (Source: MarketingDive)
 
This powerful statistic highlights why influencer marketing is a game-changer for brands. But how can you leverage this in your strategy? Our new whitepaper dives deep into the world of influencer marketing, offering expert tips, case studies, and a step-by-step guide on executing a successful campaign.
 
📥 Download the whitepaper now and start harnessing the power of influencer marketing for your brand!
 
Follow the link in bio!
 

15/05/2025

PODCAST LAUNCH - 🎙 We’ve launched a podcast, introducing Purple POV by Purplefish.

Hosted by MD Lucy McKerron, our launch episode features founder Joanna Randall exploring how bold and brave communications drive real brand growth.

We cover why purpose, creativity and conversation matter more than ever in 2025 – and share actionable ‘Takeaway Tips’ for your next campaign.

Next episode: influencer marketing insights with Charlotte Anstee.

🎧 Listen now and discover how to make your brand impossible to ignore: https://ow.ly/MFqK50VSIXP

12/05/2025

🎥 Influencer marketing, the smart way…

Listen to our Senior Account Manager & influencer expert, Rianne Mason, share her top five tips for successful influencer marketing, from building authentic relationships to measuring what really matters.

Whether you're a brand looking to collaborate with creators or an agency refining your approach, these insights are packed with practical value.

👉 And if you want to dive deeper, don’t miss our new influencer marketing whitepaper, packed with industry insights, strategic guidance, and real-world examples to help elevate your campaigns.

📖 Download it here: www.purplefish.agency/our-latest-whitepaper/

09/05/2025

More award news! 🏆

We’re excited to announce that Purplefish has been nominated for the Event/Launch of the Year at the PRCA DARE Awards 2025.

We're so proud to be recognised for our work with Yuup on the promotion of the Drone Light Show Winter Tour, a series of immersive shows that lit up the skies across the UK last winter.

Fingers crossed and well done to everyone involved!

09/05/2025

More award news! 🏆 
 
We’re excited to announce that Purplefish has been nominated for the Event/Launch of the Year at the DARE Awards 2025. 
 
We’re so proud to be recognised for our work with .yuup on the promotion of the Drone Light Show Winter Tour, a series of immersive shows that lit up the skies across the UK last winter. 
 
Fingers crossed and well done to everyone involved! 
 

09/05/2025

More award news! 🏆
 
We’re proud to announce that Purplefish has been nominated for the Event/Launch of the Year at the PRCA DARE Awards 2025, alongside our fantastic client, .yuup ✨
 
This recognition is for our work on the Drone Light Show Winter Tour, a spectacular series of immersive light shows that lit up the skies across the UK last winter. This one was special. It combined creativity, technical innovation, and a huge team effort to pull off something bold and joyful. Seeing it come to life was a real moment, and collaborating with Yuup throughout was a total pleasure.
 
We’re absolutely delighted to see this magical project recognised, and it’s been a joy to collaborate with the brilliant team at Yuup to make it happen.
 
Well done to everyone involved!
 

09/05/2025

More award news! 🏆

We’re proud to announce that Purplefish has been nominated for the Event/Launch of the Year at the PRCA DARE Awards 2025, alongside our fantastic client, Yuup ✨

This recognition is for our work on the Drone Light Show Winter Tour, a spectacular series of immersive light shows that lit up the skies across the UK last winter. This one was special. It combined creativity, technical innovation, and a huge team effort to pull off something bold and joyful. Seeing it come to life was a real moment, and collaborating with Yuup throughout was a total pleasure.

We’re absolutely delighted to see this magical project recognised, and it’s been a joy to collaborate with the brilliant team at Yuup to make it happen.

Well done to everyone involved!