School of Valuable Content

30/09/2021

How do you turn random acts of good content into a consistent sales-winning strategy? In our experience, a regular email newsletter is the key.

We're excited to announce our brand new newsletter course for the autumn term. A six-week group coaching bootcamp to help you get your email newsletter up and out.

If sorting your newsletter is on your to-do list, we'd love you to join us.

Valuable Newsletter Bootcamp Want to launch or reboot your email newsletter?Six week programme starting 11th October 2021Join Sonja & Sharon’s newsletter activation programme. Find the confidence and clarity you need to communicate with your community consistently, motivate warm sales enquiries an...

09/03/2021

Welcome to the School of Valuable Content!

Classes, resources and writing club sessions to help you overcome those writing blocks and create valuable content, consistently.

We're thrilled to be collaborating together again, and having a new website makes it all seem very real.

Do let us know what you think.

Love Sharon and Sonja x

www.valuablecontentschool.co.uk

27/01/2021

Visualisation is a great tool to use when you’re trying to make a change - to lose weight, to give up smoking, to start running - and it works for changing the trajectory of your life and business too. Write exactly where you want to be in your life as though it has already happened, and you’ve taken the first step towards making it so. This is an exercise from our first Content Writing Club. Link to full details in the bio.

21/12/2020

A roundup of the best and worst of content 2020, with a few simple lessons to take into the new year.

"Our words become a proxy for everything we can’t do together in the real world. Hug, commiserate, cheer, reminisce, dream, learn. Word of mouth, person to person, great content spreads."

Enjoy the rest, people. Let's see what next year brings.

Love from Sharon and Sonja x

When the whole world goes into collective shock, what did it mean for your content? What connected? What repelled and got ignored? Here are the biggest lessons for the way we communicate with our communities and clients in 2021.

20/11/2020

Walked up to Clifton after our first call with a lovely group of business owners who are thinking of signing up for our new content planning event.
I wasn’t planning on having my photo taken, so excuse the lockdown wardrobe of nice dress for Zoom call, paired with muddy walking boots because ‘who cares?’ Nice look, Sharon.

11/11/2020

Stuck for content ideas? Low on inspiration? Want to get your content marketing sorted for next year?

Join Sonja and Sharon at the Valuable Content Planning Fiesta and get 2021 off to a flying start!

Want to create valuable content to market your business next year? Join Valuable Content’s content planning fiesta and get 2021 sorted.

05/11/2020

It's been a while! Valuable Content the business shut up shop 18 months ago, but both of us have found that we're still fuelled by the ideas we shared, and the approach we developed together.

So in true VC form, we've written about it. We've teamed up to share our very different recent experiences of business and content creation, and pulled out the lessons that we hope will help you create your own valuable content. Hope these help you.

https://www.valuablecontent.co.uk/blog/what-have-we-learned-about-content-in-2020-to-help-promote-what-we-all-do-in-2021

12/04/2020

Writing builds bridges from one mind to another. It’s a shortcut that links my heart to yours. It can be the hug your people want from you bit.ly/writelikeahug.

Here’s how to write copy that makes people feel like you're right there with them.

Writing builds bridges from one mind to another. It’s a shortcut that links my heart to yours. Here’s how to make your writing feel more immediate and alive while you’re isolating.

20/12/2018

Thank you for all your fantastic support this year.

2018 has not been the easiest but looking back there are so many people and experiences to be thankful for (36 in fact, as it turns out!). Here's an outpouring of heartfelt gratitude for all that's been in 2018.

Happy holidays all - have a wonderful break. See you in 2019 xx

A big grateful round up of 2018 from Sonja and Sharon at Valuable Content. What a year!

27/11/2018

We've fallen in love with UiPath, an amazing Romanian success story that Sonja stumbled upon on her flight to Bucharest. The story's up on the website, together with a Valuable Content Award for the UiPath team cc UiPath Romania
If you've ever wondered just how far a commitment to leading with purpose and sharing generously can get you, do read this.

Business lessons from UiPath - Romania's billion-dollar startup and the world's fastest growing enterprise software company. A story of purpose-led growth.