Multisport Research

27/09/2022

New research commissioned by industry group Bike Is Best has found that the bike now has a key role as the adverse effects of the cost of living crisis play out...

New research from BikeIsBest has found that the bike now has a key role as the adverse effects of the cost of living crisis play out.

03/03/2022

Joe Friel – the cycling & triathlon coach, author, and co-founder of TrainingPeaks – shared his thoughts on endurance sport coaching.

01/02/2022

Our latest study has found that engagement rates on social media, specifically for endurance sport brands, have dropped over time when comparing Q4 2018 with Q4 2021...

Our latest study has found that engagement rates on social media, specifically for endurance sport brands, have dropped over time. The latest updated social media benchmarking data, for Q4 2021, helps endurance sport brands to track their competitors on social. The ‘Endurance Sport Brands on Socia...

21/01/2022

The use of social media for global endurance sport brands is maturing. Over a three-year period, between Q4 2018 and Q4 2021, endurance brands have on average seen their engagement on Facebook, Instagram and Twitter drop...

MultiSport Research has released its new ‘Endurance Sport Brands on Social’ data tool. The new comprehensive data benchmarks 700 leading international endurance sport companies across social media. Issued in January 2022, all data covers Q4 2021 (Oct 1 to Dec 31, 2021), a key period that include...

20/12/2021

At endurance.biz and MultiSport Research, we wish you a very relaxing, peaceful and Happy Christmas Holidays… and a fantastic New Year.

03/12/2021

Leonid Boguslavsky, Co-founder and Chairman at Super League Triathlon, kindly gave up his time to talk about a range of subjects.

21/10/2021

Jeff Booher, Founder & CEO at Predictive Fitness, gave his insights into the world of algorithms and predicting athlete performances.

13/08/2021

For the latest 'inside the news' interview on EnduranceBiz, it was great to speak with Moritz Fuerste, double gold medal winning Olympian and co-founder at HYROX the expanding indoor endurance event series...

The discussion with Moritz Fuerste, co-founder at HYROX, the expanding indoor endurance event series, explored a number of areas.

02/06/2021

Thanks very much to the guys at Cycling Industry News for the mention of recent insights on endurance athletes' attitudes to racing...

A periodical triathlon market update from Multisport Research has provided a snapshot into the appetite for event participation in a

10/05/2021

After more than 12 months of considerable challenges, the event industry has been taken to the edge – with forced cancellations and tremendous financial pressures. Yet, there is hope that a corner has been turned, and the signs are encouraging for healthy event activity in 2021...

Tracking the sentiment of triathletes, cyclists, runners and other endurance sport athletes, in April 2021, MultiSport Research is pleased to have released summary findings from a new and updated study. The study explores athlete motivations during the current Covid-19 crisis, and compares with prev...

24/02/2021

Athletes appear willing. Here's hoping that we can soon get back to the fun and euphoria that racing offers...

At MultiSport Research we're pleased to release summary findings from a new and updated study into athlete motivations during the current Covid-19 crisis. This tracks sentiment in January 2021, comparing with previous studies undertaken in April and June 2020. The research has been provided free of....

10/02/2021

It was great to speak with Jos at Megmeister Sport and find out how cycling apparel can do more to be sustainable...

The discussion with Jos Ruiterman at apparel specialist Megmeister covered some of the latest innovations in sports apparel.