Ginger

03/09/2024

The ALTAR Group switchover to Microsoft 365 is happening today. IT are on the case to ensure it's a smooth process. If you have any questions or need assistance, please get in touch with the team on 01382 223111.

We’re always looking for ways to improve how we do things at ALTAR.

As part of our efforts to enhance our digital infrastructure, today we officially make the company-wide transition from G Suite to Microsoft 365. As part of this update, our emails will now come from the brand-new altar.agency domain.

We’re working to ensure this is a seamless process with minimal impact on our work with clients. If you have any questions or need assistance, please get in touch with the team on 01382 223111.📞

30/08/2024

With millions of social media users on a whole host of (multiple) platforms daily, the potential to reach and engage with your target audience is huge.

Dive into our latest blog on the FIVE key metrics we use to gauge the success of our clients pay per click strategies! 💥

https://weareginger.co.uk/five-metrics-to-measure-social-media/

23/08/2024

It’s never too early to plan for seasonal marketing 🍁.

With Autumn and spooky season just around the corner, we’ve been crafting our clients’ communication strategies for the months to come.

From spine-tingling social media content to prepping for ghostly events, now’s the perfect time to get forward plan for the most effective results.

Make this Halloween all treats, no tricks! Get in touch and find out how we can help your business make the most of the holidays 🎃🧡.

21/08/2024

From the striking V&A to the historic charm of The McManus, Dundee isn’t just our agency’s hometown.

Through our work with , we’ve had the incredible opportunity to showcase the magic that makes this city truly unique.

Earlier this year, we joined forces with their team to bring the spirit and charm of Dundee to life. Capturing everything from the impressive waterfront and bustling city centre to the beauty of Broughty Ferry beach. 🌊

Our efforts have paid off:
🌟 5x increase in TikTok followers
🌟 Over 50% increase in engagements
🌟 A growing community of travelers discovering Dundee’s charm

Head over to to see why Dundee is quickly becoming Scotland’s must-visit city, and get in touch with the team if you need to revamp your social media strategy.

21/08/2024

From the striking V&A to the historic charm of The McManus, Dundee isn't just our agency's hometown.

Through our work with Dundee - One City, Many Discoveries, we’ve had the incredible opportunity to showcase the magic that makes this city truly unique.

Earlier this year, we joined forces with their team to bring the spirit and charm of Dundee to life. Capturing everything from the impressive waterfront and bustling city centre to the beauty of Broughty Ferry beach. 🌊

Our efforts have paid off:
🌟 5x increase in TikTok followers
🌟 Over 50% increase in engagements
🌟 A growing community of travelers discovering Dundee’s charm

Head over to their page to see why Dundee is quickly becoming Scotland’s must-visit city, and get in touch with the team if you need to revamp your social media strategy.

15/08/2024

💡 Ready to master Google Ads? 🚀 Dive into our latest blog, where we break down the essentials - from nailing the perfect keywords to crafting compelling ad copy.

If after that you're still feeling overwhelmed. Don’t worry, we’re here to help. Chat with our team today.

We're Google Ads Experts. Here are our top tips for the best Google Ads results - everything from keywords to bidding.

19/07/2024

Hi, I’m Jasmine and I have just completed a 6 week marketing internship with Ginger.

I learned all about the ins and outs of digital marketing, taking on various tasks for many of Ginger’s exciting clients.

My top 5 takeaways:

The importance of creativity 📸
Staying up to date with trends 🤩
How to effectively manage social media accounts 💻
Strategic PR and press coverage 📰
The value of a fun and supportive team 🎉

⭐Check out my blog post to find out more - https://weareginger.co.uk/i-just-spent-6-weeks-with-ginger/ ⭐

11/07/2024

This week we welcomed onboard one of Wales' premier holiday destinations, Lyons Holiday Parks.

We’re partnering with the leisure giants to revitalise their Google ad accounts across all of their 21 locations. Attracting visitors who can enjoy everything from water parks and crazy golf to cosy lodgings and stunning scenery, we’re also driving Google pay per click results for the sales of their static caravans and luxury lodges.

Whether it's the Cumbrian countryside or beach-side Sunnysands, Lyons is your go-to for a holiday home in North Wales and we're excited to deliver that message to their target audiences.

05/07/2024

Social media can be a minefield for businesses. What platforms should you be using? What should you be posting about?

If you want to create a social media strategy like a pro, our latest blog takes you through the hows, and the whats, to break it down for beginners.

🎯 Define your goals
📱 Pick the right platform
👥 Understand your audience
🚀 Create engaging content

Of course, if you’d rather leave it to the experts, send us a DM today.

👉 https://weareginger.co.uk/social-media-the-hows-and-the-whats/

02/07/2024

Everything truly is content, especially when the agency's intern, turned PR & Digital Assistant graduates and takes branded merch with her.

Content Queen Paisley first joined Ginger as part of her Queen Margaret course studying Public Relations & Marketing Communications.

She's consistently shown dedication, creativity, and a passion for developing her skills, all of which have had a significant impact on our results. Now a full time member of our team (and graduate!) we're incredibly happy to have her and can't wait to see the amazing contributions she'll continue to bring.

20/06/2024

It's the WHY's that we love sharing. Why a business is different. Why they do what they do.

A fantastic insight into the The Townhouse Hotel Arbroath and why they have excellent such an reputation for their warm and welcoming environment.

Working as manager in The Townhouse Arbroath's bar has helped the 22-year-old grow in confidence.

14/06/2024

It’s been pedal to the metal this week for team Ginger as we’ve supported clients on a real hive of activity including:

🥂 Collaborating with Avian on Verdant’s terrace opening
⚽️ Crafting Bells Food Group’s Euros campaign for social media
👩‍💼 Welcoming our latest intern Jasmine into the Ginger fold
🏴 Preparation for Gin Bothy at the Royal Highland Show
☀️ Launching Gillies Summer Sale digital campaign

Onto the next week! ✨