Social Media with Jodie

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🍃 Social Media Management
🍃 DIY Socials
🍃 Website Updates & Content Writing
🍃 Content Shoots
🍃 CV Writing
Helping businesses show up online without the overwhelm
📍 Vale of Glamorgan

If your Social Media Manager asks you for something… PLEASE DO IT. 😂I promise we’re not sat there thinking:“Hmm, what ex...
12/10/2026

If your Social Media Manager asks you for something… PLEASE DO IT. 😂

I promise we’re not sat there thinking:

“Hmm, what extra homework can I give my clients today?” 👀

If I ask you to grab a quick video, take some photos, ask a customer for a review or send me what’s happening behind the scenes, there’s a reason.

Because the best social media content doesn’t come from me making things up about your business.

It comes from what’s ACTUALLY happening in it.

The job you’ve just finished.
The delivery that’s arrived.
The customer question you keep getting.
The new product you’re launching.
The team doing what they do every day.

You might look at something and think “Nobody wants to see that.”

Meanwhile, I’m looking at it thinking:

THAT’S THREE POSTS AND A REEL. 😂

Social media management works best when it’s a collaboration.

You give me access to the real stuff happening inside your business.

I turn it into planned, branded, engaging social media marketing that speaks to your customers.

And if I suggest trying something different?

Trust me enough to give it a go.

You hired your Social Media Manager for their expertise let them use it. 👌

If I ran your florist socials… I’d make people want the flowers before I asked them to order them. 🌷Because “bouquets av...
09/10/2026

If I ran your florist socials… I’d make people want the flowers before I asked them to order them. 🌷

Because “bouquets available, message to order” only tells me that you sell flowers.

Your social media content can do SO much more than that.

Show me what’s in season.

Show me the beautiful bouquet you’ve just finished.

Tell me whether I can choose my colours, flowers or style.

Show me what you can create for different budgets and occasions.

Answer the questions I’m probably wondering before I’ve even messaged you do you deliver? How much notice do you need? Can you make something bespoke?

And PLEASE show me behind the scenes. 💐

The flowers arriving.
The bouquet coming together.
The wrapping.
The finished creation ready to leave your shop.

If you’re using social media marketing for your florist business, don’t just use your feed as somewhere to announce what’s available.

Use it to make someone think:

“I need to order that.”

Show your potential customers what you can create, give them ideas they hadn’t even thought of and make it ridiculously easy for them to understand how to order.

Show it. Inspire them. THEN sell it. 🌷

Your post only got 4 likes? 👀Now imagine those four people walked up to you in real life and said:“I really liked what y...
07/10/2026

Your post only got 4 likes? 👀

Now imagine those four people walked up to you in real life and said:

“I really liked what you shared.”

Suddenly, four doesn’t feel quite so insignificant.

When you’re running a small business, it’s VERY easy to look at your social media engagement and decide a post has flopped because the numbers aren’t huge.

But those numbers represent actual people.

People who stopped scrolling.
People who noticed your business.
People who might remember your name.

Of course, likes aren’t the ultimate measure of successful social media marketing. They don’t automatically mean enquiries, bookings or sales and plenty of people will see your content without interacting with it at all.

But don’t become so obsessed with big numbers that you forget about the humans behind the small ones.

Good organic social media is about consistently building visibility, recognition and trust with the right audience.

So if your next small business social media post gets four likes?

Don’t dismiss the four people who chose to give it one. ❤️

“I’ll post something when I get time.”And suddenly it’s been three weeks. 😂I see this ALL the time with small business o...
05/10/2026

“I’ll post something when I get time.”

And suddenly it’s been three weeks. 😂

I see this ALL the time with small business owners.

Not because you don’t care about your social media.

Because you’re busy doing the thing you actually started your business to do.

Customers need you.
Emails need answering.
Orders need sorting.
Jobs need finishing.

And your social media slowly slides further down the list.

The problem is, if you only create content when you happen to have a spare half hour, staying consistent becomes almost impossible.

You don’t need to post every day.

But having a social media content plan, creating content in advance and scheduling your posts means your business can stay visible even when you’re ridiculously busy behind the scenes.

And if you’re at the point where you know your social media marketing needs doing but you genuinely don’t have the time to do it anymore…

You might not need to find more time.

You might need to hand it over. 👀

That’s where social media management comes in.

Your customers already know you want to sell to them. 👀But simply posting “We offer X, Y and Z” over and over isn’t givi...
02/10/2026

Your customers already know you want to sell to them. 👀

But simply posting “We offer X, Y and Z” over and over isn’t giving them much of a reason to care.

Good social media content should help your potential customer understand:

What problem are you solving for them?
How will your service make their life easier?
Why should they choose your business?
How will they feel after they’ve bought from you?

Think about the difference between:

“We offer domestic cleaning.”

and…

“Imagine finishing work on Friday and NOT having to spend your weekend cleaning the house.”

Same service.

Completely different conversation.

One talks about the business.

The other talks directly to the customer who needs it.

Next time you’re creating content for your small business, don’t just ask “What do I want to promote?”

Ask:

“Why would my customer care?”

That little change can make your social media marketing a lot more customer-focused and a lot less like a list of services.

And if you need help turning what you sell into content your customers actually want to read, that’s exactly what I do through my social media management and content creation services. 👋

The questions your customers keep asking you?Answer them on your socials.If one person is asking, chances are someone el...
28/09/2026

The questions your customers keep asking you?
Answer them on your socials.

If one person is asking, chances are someone else is wondering too.

The questions your customers keep asking you?Answer them on your socials.Small bottom line:If one person is asking, chan...
28/09/2026

The questions your customers keep asking you?
Answer them on your socials.

Small bottom line:

If one person is asking, chances are someone else is wondering too.

It gives a genuinely useful tip, rather than another post about social media performance and you could follow it with a caption explaining how FAQs from DMs, emails, calls and conversations can become weeks of content.

25/09/2026

You don’t need to have the fastest journey to be on the right one. Sometimes what looks like a delay is actually giving you the time to become ready for where you’re going.

Trust your pace, keep moving with intention, and remember: a meaningful life isn’t measured by how quickly you arrive, but by whether you’re heading somewhere that truly matters to you. 🙏🏽

Waiting until you feel inspired to post? That might be the problem. 👀You’re running a business. Some days you’re full of...
24/09/2026

Waiting until you feel inspired to post? That might be the problem. 👀

You’re running a business. Some days you’re full of social media content ideas.

Other days? Your brain has absolutely nothing to offer. 😂

And that’s why your social media shouldn’t rely on motivation or suddenly remembering “I haven’t posted for ages!”

A little planning makes a HUGE difference.

Know what you want to talk about.
Batch some content when you have time.
Schedule posts in advance.
Keep photos and videos ready to use.
Write down ideas as they come to you.

You don’t need to post every day.

You just need a system that helps you stay visible even when running your business gets busy.

And if planning, creating and scheduling your social media is the bit you never seem to have time for…

That’s exactly the bit you can hand over to me. 😉

If you own a restaurant and your social media is full of menus but hardly any photos of your food… WHY?! 😂Your menu tell...
22/09/2026

If you own a restaurant and your social media is full of menus but hardly any photos of your food… WHY?! 😂

Your menu tells me what you serve.

But a photo makes me want to book a table.

Show me the steak sizzling.

Show me the pasta.

Show me the crispy roast potatoes.

Show me the dessert I definitely “don’t have room for” but will order anyway. 👀

Show me the specials, the drinks being poured, the tables set and the dishes leaving the kitchen.

Because when I’m deciding where to eat, I don’t just want to read “homemade lasagne” on a menu graphic.

I want to SEE the lasagne. 😂

Your restaurant’s social media should make people hungry.

Menus are useful. Keep them easy to find.

But your feed?

Show. Me. The. FOOD. 🤌

Make me look at your post and immediately think:

“We need to go there.”

That’s the job of your restaurant’s social media content.

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Cardiff

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