Belinda Love Lee

Belinda Love Lee I design things, pretty little things for a living. Come follow my journey of the well designed lif

I’m Belinda Love Lee, I create bespoke branding and identity from my design studio in Cardiff, UK. Specializing in unique yet understated- hand lettering, logo design, and illustration, I'm best known for my hand drawn simplicity and effortless-esque aesthetics. My passion is to take who you are and turn it into a tangible, individual brand identity.

08/05/2026

I just caught the two of them, sharing the sweetest moment this morning! She was telling him, not to steal her bacon sandwich, but Moto being a whippet is the ultimate little ninja.

I normally can’t see past the messy state of our home on the day to day, but I’m so glad I captured these sweet photos!! I just know one day I’ll just look back on these mundane moments and think so fondly of them as they truly are the most golden of days, even amongst the untidy home and all the chaos!

14/01/2026

Ad/ How cute are those little pair of moccasins for Ny’s! We’ve always been a fan of and when I saw the little ones, it made my heart skip a beat! Now we’re all matchy matchy!

But also how pretty and aesthetically pleasing are they? You hardly notice them in our bedroom and they just look the perfect part! Not to mention, they are the warmest slip ons I’ve ever owned with all that real fur lining!

10/01/2026

I always seem to struggle to put myself first especially when everything else in life feels so much more demanding! As a working mom, we often put ourselves last, but this year has sent over some more supplements to keep me supported and healthy! They’ve sent over their multivitamin which I’ve been using all of last year. And I’m also trying their Magnesium this year, which I’m so excited to add into my nightly routine!

Make sure to check them out on Amazon Prime this new year!

05/01/2026

Ad/ I’m feeling extra cozy with these gorgeous pieces from ! A little piece of home 🇨🇦 goes a long way and these moccasins for indoors use and mukluks for outdoor use are just the perfect addition to this cottage on a snowy day! Ny’s has been loving her little moccasins too, I love that they do kid sizes as well!

16/12/2025

Ad/ When you find the most perfect garland from you can’t help but build a whole scene around it! I love how rustic this all came out and can’t wait to show you more of how we decorated the rest of the home!

Linked in stories, for everything that I featured in this reel!

11/12/2025

POV: you’re a type C mom at Christmas, you have all the ideas but am always a little bit late executing it! 😅 Anyone else?! BETTER late than never 🫣

I picked up all of these goodies from *pr they have such a great variety of big and small presents for all budgets! They’re one of our favourite small shops to shop at this season!

I then topped it off with some finds from and as well as bits of chocolates!

For Nyah we usually do an advent calendar for her instead of gifts at Christmas (since she gets so many from F&F!) and so to relish our gifts with her pre game! And this year this is the small gifts we got hwr- she’s 5 years old for anyone who needs gift ideas!

05/12/2025

Aren’t we all basically just big kids? I’m absolutely obsessed with these nostalgic toys that I just picked up from .kid.collective! *pr I had to do a little toy review!! Shall I be the next Ryan’s Toy Review?! 🤣

It’s so beautiful and reminds me of the simplicity of our 90’s childhood! Tech free, yet interactive and so cute! I know she’ll spend hours lost in this!

I’m always on the hunt for toys that are worth getting and if you’re looking for sweet gift for your littles this year, I’d highly recommend this!!

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Nostalgic Christmas Gifts, gifts for daughter, gift guide, gift for girls, 90s childhood toys, Tiny Harlow,

20/11/2025

This just the most perfect gift fit for a little girl!! One of Ny’s favourite types of toys is role play and this Vanity and Hair Dressing Set from came just in time for her new bedroom set up! I find open ended, role playing toys can last so much longer than single use, one purpose toys and so this Christmas she’ll be busy with lots of imaginative play!

28/08/2018

Book binding our new book series!

Talking morning routines and black coffees with  over on the blog: https://goo.gl/2LtCuGBe sure to check out my promo co...
10/08/2018

Talking morning routines and black coffees with over on the blog: https://goo.gl/2LtCuG

Be sure to check out my promo code Belinda15% for a discount on your next purchase of Melitta products!

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Cardiff

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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