Demystify Digital Limited

08/02/2023

Imagine you’re looking to buy some workwear. You find two companies selling identical products, both with seemingly high-quality embroidery personalisation. One is a pound or two cheaper than the other. Which do you choose? Probably the cheaper.

Now let’s pretend that you’re in the same situation but the higher-priced company has hundreds of positive reviews praising the quality of their work and speed of service, while the cheaper one has none. Now which do you choose? Chances are that you’ll pick the more expensive options because the reviews mean that you believe you can trust them to deliver the workwear you want.
Never underestimate the power of reviews. Research shows that reviews – whether positive or negative – have a real and significant impact on eCommerce sales. People trust other people’s experiences, and that’s why reviews are so important.

Do you have a review system in place? If not, you’re potentially missing out on business and profitability. Adding a review system to your website opens a wealth of opportunities.

Demystify Digital has partnered with international, world-leading review company Feefo to offer a secure and verified review system for your customers. Integrated with your website and ordering system, Feefo automatically sends an email to customers who have placed and received orders, asking them for a review. Only verified customers are contacted to help prevent unsubstantiated, negative reviews being left.

Want to know more about how Demystify Digital can boost your reputation and sales with verified reviews? Then get in touch today for a FREE one-hour consultation with one of our eCommerce specialists. Our telephone number is 01903 372 402 or email us on [email protected]. Alternatively, you can book an appointment directly on our Contact Us page at demystifydigital.co.uk/contact-us.

24/01/2023

Garment and product personalisation companies typically carry hundreds – if not thousands – of products at any given time. This can include T-shirts, fleeces, schoolwear, cups, pens, lanyards, and much more. These all need to be listed on a company’s website if they’re to be to be ordered. But this can have a detrimental effect on your eCommerce website’s speed.

Did you know that research shows that if your eCommerce website doesn’t load in three seconds, users will click away and find alternative suppliers? That’s not good news for your business or your profitability. If your site is slow, how many potential customers are you losing?

So how do you market thousands of products on your eCommerce website and still have a website that loads quickly and efficiently? It’s not an impossible dream – that’s where a Demystify Digital website will transform your business.

A Demystify Digital website is not only mobile responsive and search engine optimised but designed for quick loading speeds without compromising quality images and accompanying text. We also offer our unique online design tool that allows customers to speedily upload text and logos, and design and approve their own products within a few clicks of a mouse.

Can you afford to lose business just because your website is out of date, inefficient and unprofessional? If not, it’s time to upgrade to something that reflects the quality of your business and products. One that keeps new customers on your site and existing customers returning again and again.

Want to know more about a Demystify Digital website and how it will help your workwear, schoolwear, print or promotional business? Get in touch today for a FREE one-hour consultation. Call us on 01903 372 402, email [email protected] or fill in our contact form or book an online demo at demystifydigital.co.uk/contact-us.

20/01/2023

How many products does your workwear, schoolwear or personalisation business stock? Probably hundreds, if not thousands. How do you maintain your online catalogue? And is it up-to-date?

Managing a large product base catalogue can be time consuming if it’s done correctly. Uploading multiple high-res images that display the products, writing descriptions and ensuring that your potential clients have all the information they need requires time and attention to detail. After all, your website is your shop front, so you want to get it right. How much time are you spending on your website catalogue?

Did you know that there’s a solution to this problem? At Demystify Digital we work with leading workwear and schoolwear clothing manufacturers, Ralawise, PenCarrie and Portwest, to provide you with third-party product integration to your website.

What does that mean? Well, it means that your business can enjoy automatic uploads and product management on your website. Don’t waste time uploading images or creating descriptions – it’s all done for you. And as the descriptions are professionally written, they are search engine optimised and contain all the details a customer needs to make a purchasing decision.

Your product catalogue is updated automatically. If a product goes end-of-line, it’s removed from your website, saving you the embarrassment of explaining to your clients that their desired products are no longer available.

If you’re a workwear, schoolwear or garment personalisation company, and you stock these leading clothing brands, why not make the most of our offering and allow us to save you hours of time, making your life easier and increasing your profitability.

Want to know more about how we integrate third party suppliers with your website? Then get in touch today. We offer a FREE one-hour consultation analysing how we can help your personalisation business. Call us on 01903 372 402 or email [email protected] to book your online meeting.

18/01/2023

If your business has both B2B and B2C customers, you may wish to offer different terms to your B2B clients. Why? Because they’re likely to make larger orders and become repeat customers, if you keep them happy. For these reasons you may want to offer discounted pricing, ease of repeat ordering, and payment terms such as thirty days.

Does your website offer this functionality, or do you have to contact business customers manually to agree the pricing and terms? Do your business customers have to redesign their clothing every time they place an order, or speak to your staff to find their existing designs? Either way, you’re wasting both your and your clients’ time and money.

With a Demystify Digital website, you can choose to add a B2B portal that enables you to offer a wide range of features to your corporate clients. From differentiated pricing to payment terms and a range of ways to pay, to storing designs that can be reordered easily with just a few clicks.

In addition, you can also create bundles of products that are frequently sold together and manpacks that make your clients’ lives easier. Not only that, but you can cross-sell products and make automated product suggestions to increase sales and profitability.

Want to know more about a Demystify Digital B2B portal and how it will help your workwear, print or promotional business? Get in touch today for a FREE one-hour consultation. Call us on 01903 372 402, email [email protected] or fill in our contact form and book an online demo at demystifydigital.co.uk/contact-us. What have you got to lose?

Demystify Digital help to unravel the mysteries of eCommerce, increase sales & profitability by automating business processes. Call 01903 372402

16/01/2023

Demystify Digital is pleased to announce the launch of our unique online design tool designed specifically for the personalisation industry.

It offers significant eCommerce advantages to workwear, schoolwear and print and promotion companies, allowing customers to design and approve their products within a few clicks for reduced human intervention and increased profits.

Find out more here:

Online design tool by Demystify Digital for the personalisation industry allows clients to design their products

04/01/2023

Covid-19 accelerated the growth of B2B eCommerce. But is your personalisation business making the most of that opportunity? Find out how to set your B2B eCommerce strategy for growth in 2023:

Emma Taylor-Lane

03/01/2023

The personalisation market is worth over £1 billion a year in the UK alone, and garment embroidery is a big part of that sector.
Embroidered garments are frequently purchased by businesses looking to make a professional impression on customers and potential clients alike. Embroidered logos look more professional than printed ones, and are harder wearing for greater durability. They can be ironed without fear of damage and don’t fade.

How do your customers design their workwear and other embroidered garments on your eCommerce website? Do they have to email over logos and wait for proofs for approval, then await an invoice to pay before their order is placed? If so, your business is wasting time and money.

Demystify Digital is launching their own eCommerce ordering software that’s designed specifically for the garment personalisation industry. Drawing on over two decades’ experience of the sector, it enables customers to upload logos and text, choose placements, select colours and sizes, and approve their mock-ups all within a few clicks of their mouse.

Invoices are created automatically, ready for instant payment. You can offer differentiated costs and payment terms if preferred, and save designs on customer accounts for ease of repeat ordering.
Whether it’s a single item or hundreds of uniforms, there’s no need for human interaction from your employees, freeing up hundreds of manhours and reducing the risk of human error.

Not only that but Demystify Digital’s system integrates seamlessly with Enterprise Resource Planning (ERP) software, such as Tracker again freeing up time and saving money. This allows uploaded artwork to be automatically digitised and transferred to your embroidery machines, again reducing staff hours involved and so increasing profitability.

Want to see how it works? Visit our website demystifydigital.co.uk and click Decoration Demos on the top menu. Or, for more information on Demystify Digital’s new software and how it could improve your company’s profits, get in touch today on 01903 372 402 or email [email protected]. We offer a FREE one-hour consultation to all prospective clients.

21/12/2022

How well maintained is your website? You may have spent a lot of money on a shiny, all-singing, all-dancing eCommerce site but without proper maintenance, it’s money wasted.

Why does maintenance matter? If you have a car, chances are that you check it over every so often. Why? Because you want to keep it working. You need to take at least the same care with your website. Failing to take care of its repair and overall maintenance can have a real impact on the performance of your eCommerce site as it can affect Search Engine Optimisation (SEO) as well as giving the wrong impression of your business.

What is website maintenance? It’s simply the process of checking whether your website is performing the way you want it to and that it’s healthy. What does healthy mean? Well, it means secure, up-to-date, SEO-optimised, and professional-looking. It attracts both search engines and potential customers.

Your website is your shopfront. Does it make the right impression? Check for broken links. Ensure images are high quality and that your site both loads quickly and works well on mobile.

So how can you maintain your website? There are some simple steps you can take, which will all help to give the right impression to both search engines and potential customers:
• Keeping your online shopping portal up-to-date
• Taking regular back-ups that are stored remotely
• Updating security regularly
• Posting fresh and unique content
• Boosting traffic organically
• Improving conversions
• Guaranteeing an outstanding shopping experience

With more and more people shopping online and with a growing personalisation market since Covid-19 can you afford not to maintain your website?

If you’re not sure about maintaining your website or simply want more information, you can always contact Demystify Digital on 01903 372 402 or email [email protected] for a FREE one-hour consultation.

20/12/2022

Want people to remember your brand? Then personalised products are the way forward. Whether it’s a mug (Sports Direct anyone?), a pen or a lanyard, they’re great for getting and keeping your name in front of people.

Dating back to 1798 and the election of George Washington and the first pin badges, they’ve remained ever-popular since. Pens, mugs and lanyards are traditional promotional gifts, but what about the more unusual, such as Advent calendars or a wristband USB stick? There’s plenty to choose from, whatever your organisation’s sector.

Promotional products are big business. But managing their production can be far from child’s play. Whether it’s manual production processes, multichannel ordering or just juggling thousands of products, getting your ordering and back-office systems right makes all the difference to your smooth operation.

Did you know that Demystify Digital can help with both your eCommerce website customer ordering and the processes that follow? You can check out our new Decoration Demos page here: Decoration Demo's Archives - Demystify Digital. It allows customers to upload logos and text, select sizes and numbers and approve their designs, all within a few clicks.

Find out how our new online ordering system can assist your business in decreasing manhours involved in production and so increase profits.

Want to know more? You can contact Demystify Digital on 01903 372 402 or [email protected].

16/12/2022

Having a great eCommerce website is a good start, but without traffic, it's pointless. Search engine optimisation, or SEO, is an effective way of generating traffic that delivers real ROI.

SEO can seem like a complicated concept but, in this article, we look at what SEO is, how it helps your personalisation business, and what you need to consider when implementing SEO.

Find out more about how SEO can impact your eCommerce organisation here:

Emma Taylor-Lane

08/12/2022

If your eCommerce personalisation business isn't using multichannel selling, you're missing out on trade. But perhaps you have questions about how to manage a multichannel business and what you need to consider. Find out more about how you could be taking advantage of multichannel selling here:

Emma Taylor-Lane