13/03/2026
Another busy year at Crufts for the Noonah team 🐾
We delivered 4 pieces of tech across 3 activations, helping brands drive footfall, capture data and engage thousands of dog lovers.
Royal Canin used our Prize Vault to draw crowds to the stand, giving guests the chance to win prizes, receive tailored advice from nutrition experts and leave with a personalised pet health card and 20% off their first order.
For WHIMZEES, we built a custom interactive game where guests controlled a hungry dog catching treats, feeding scores into a live leaderboard while capturing emails, social handles and brand insight.
And in the Discover Crufts area, another Prize Vault helped pull visitors in and collect opt-in data.
Queues, data capture and plenty of wagging tails 🐶