Piece of Cake Marketing

Piece of Cake Marketing Marketing Consultancy
Marketing Strategy
Event Marketing
Social Media Struggling to find time for your social media and marketing?
(2)

Wondering how to get the best results for your advertising budget? We are...

Experienced - with over 10 years of experience in both social media and traditional marketing we know how to engage with customers and get the right results for your business. Customer Focused - to engage with the customer you really need understand the customer and what they're interested in. We are truly customer focus

ed which means we get the right results for your business. Affordable - marketing and social media doesn't have to be expensive. We believe in effective social media advertising meaning better results for your business. Call us today - partnering with your business to get the right messages, to the right people at the right time. Coventry | Marketing Consultancy | Outsourced Marketing

How it feels when you finally get the team to agree to be in a TikTok. 🤣🙌🏻
18/06/2026

How it feels when you finally get the team to agree to be in a TikTok. 🤣🙌🏻

16/06/2026

A cardboard cutout of Gary Barlow helped us reach 250,000 people this month.

It sounds ridiculous, doesn't it? It wasn’t about a big-budget production or an expensive film crew.

It was about two things… timing and not overthinking it.

We know so many of you spend hours agonising over your social media. You worry that your content needs to be perfectly polished, highly professional, or dare we say it, a bit corporate.

You’re scared that if it’s too 'low-brow', your audience won't take you seriously.

Your audience doesn't want perfection. They want genuine, human connection.

When we took that footage, we didn't aim for a glossy, high-production masterpiece.

We saw an opportunity, the concerts at the CBS Arena and the excitement in the city and we jumped on it. We used what we had, had a bit of fun, and kept it simple.

The biggest barrier to your reach isn't a lack of tools; it’s hesitation.

If you have an idea that’s a bit silly, a bit fun, or just plain human, go for it. You’ll be surprised at the engagement you get when you stop trying to be 'corporate' and start being 'you'.

What’s the simplest prop you’ve thought about using for a post but talked yourself out of?

10 years in business, and we are busier than ever! To help keep our directors organised and our operations running like ...
11/06/2026

10 years in business, and we are busier than ever!

To help keep our directors organised and our operations running like clockwork, we are looking for an experienced Freelance Executive PA to join the Piece of Cake Marketing family.

This is a freelance, remote role starting at around 4–8 hours per week, perfect if you are just starting out on your self-employed journey and looking for a lovely foundational client. While the day-to-day work is remote, we’re looking for someone who can easily pop into Coventry for occasional meet-ups and strategy chats.

What you’ll be doing to support our directors:

Taking control of day-to-day admin and inbox support 📧
Handling invoicing and chasing up those late payments 💼
Organising work queues for our brilliant team of freelancers 🛠️
Helping us map out and build clear internal process guides 📋
And probably lots more!

We work hard for our clients, celebrate every single win, and promise plenty of laughs (and cake) along the way. 🍰

How to apply: If this sounds like your cup of tea, we’d love to chat. Please email [email protected] with your CV and a bit about yourself by Friday, 26th June.

09/06/2026

Capturing content is generally one of our favourite things to do! Especially when you get to work with an engaged team. 😍

If you do need coach or minibus hire check out they will get you wherever you need to be in style and comfort and we promise Emma won’t be driving 😉

Life hack - it is all about BALANCE ;-)
28/05/2026

Life hack - it is all about BALANCE ;-)

AI is brilliant for saving time, but it’s terrible at building relationships.If your social posts, emails, and website s...
21/05/2026

AI is brilliant for saving time, but it’s terrible at building relationships.

If your social posts, emails, and website sound like a robot wrote them, your audience will spot it a mile away.

Efficiency is great, but not at the expense of your brand’s personality.

➡️Swipe through to see the three reasons purely AI content is hurting your sales, and how to fix it without losing the time-saving benefits.➡️

18/05/2026

It’s one thing to tell people you have a “cosy atmosphere,” but in 2026, customers want the “hard evidence” before they even think about booking a table. 🕵️‍♀️

The search journey often starts on Google, but it quickly moves to Instagram or TikTok for a “quick check.”

Potential diners are looking for raw, behind-the-scenes footage to see if that “cosy fire” or “great lighting” actually exists in real life.

If your social media is just a series of static menu shots, you’re missing a huge opportunity to build trust. People aren’t just buying a meal; they’re buying an evening out, and they want to see the “true” experience through the eyes of other customers.

Our top tips:
Show, don’t tell: Post raw footage of your restaurant during a busy service.

Highlight the details: Capture the elements that make your space unique, from the fireplace to your friendly team.

Encourage user content: Share the “true” comments and photos from your regulars to provide that all-important social proof.

Let’s make sure your socials are as inviting as your restaurant. 📈

15/05/2026

Nothing highlights the generational gap quite like realising one of your team has never seen Dirty Dancing.

🍰 A good range of ages in our team is vital for a good strategy - even if it means that we have to explain that Patrick Swayze is no longer with us (RIP).

What’s the one "classic" movie your younger colleagues haven't seen? 👇

13/05/2026

If you’ve written off Facebook, you’re missing out on some of the easiest reach available right now.

We recently shifted a client’s strategy to focus on Reels.

These Instagram Reels get pushed through to their page, and the data speaks for itself:

📈716% increase in total interactions.
👀10,000+ views on a single video.

The audience hasn’t left; the way they consume content has just changed.

If you aren’t pushing those Instagram Reels through to Facebook, you’re missing a trick.

Stop ignoring the platforms you think are “old.”

When you use the right format, the results will follow.

Is your Facebook reach flat? It might be time for a strategy shift.

Drop us a DM to get started. 🥂

Social media is changing. Here is what we learned at DMWF 2026.We looked at the latest Metricool data to see what actual...
12/05/2026

Social media is changing. Here is what we learned at DMWF 2026.

We looked at the latest Metricool data to see what actually works right now.

If you want better results this year, try these three things:

📸Carousels are performing well on Instagram. They are currently underused. Use them to tell a story and add music to help your posts stand out in a crowded feed.

📹Video is the main driver on Facebook. Many brands have stopped posting there, but video engagement is high. Link your Instagram Reels to Facebook to reach a wider audience with zero extra effort.

💃🏼TikTok offers the fastest growth. To see results, you have to pick a specific niche and post on a consistent schedule, potentially daily!

The biggest mistake is trying to do everything at once.

Pick one of these strategies and test it out next week.

Which one are you going to try first?

Address

68 Craven Avenue
Coventry
CV32JT

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+447799626332

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