Angela James - Graphic Design

Angela James - Graphic Design I am a graphic designer with 30 years industry experience - ready to take on any challenge, large or small. Now based in Cromer, I work from my home studio.

I am a graphic designer with 20 years industry experience - ready to take on any challenge, large or small.

Junior Leadership ProgrammeRugby Centurions-Brief: Rugby Centurions are an organisation which celebrates the men and wom...
10/11/2018

Junior Leadership Programme
Rugby Centurions
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Brief: Rugby Centurions are an organisation which celebrates the men and women who have played 100 tests or more for their Country. They wish to launch a Junior Leadership Programme, to be offered to 11-12 year old boys and girls. The Centurions values; Resilience, Respect, Commitment, and Courage will support the learnings, both in the classroom and on the field. The solution must be flexible and also portable to enable transfer from venue to venue.
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Solution: A striking core language (compatible with the existing Centurions black & gold colours), featuring action images of Centurions themselves, to engage and inspire the young audience. Strong visual links to the rugby ball shape and use of colours in specific spaces to delineate the values help to make this memorable and unique to the Centurions.

(Produced in association with Donaldson Creative)

22/11/2016

Thank you for visiting – please view my work below.

Honda @ Goodwood Festival of Speed Honda-Brief: Honda wanted to make a real impression at Goodwood Festival of Speed. It...
22/11/2016

Honda @ Goodwood Festival of Speed
Honda
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Brief: Honda wanted to make a real impression at Goodwood Festival of Speed. It worked – we won several awards for this work.
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Solution: As part of a team, I designed a ‘real life toy car’ experience that was the talk of the show. Working with 3D designers and structural engineers to develop the layout, we then created a graphic theme and experience for each box, based on the car inside, including an ‘app’ where the customer could ‘paint’ their own Civic Sport. We were careful to keep a playful sense of humour and be as faithful as we could in reproducing those little details on a huge scale. This work has won multiple industry awards.

(Produced in association with Jack Morton Worldwide)

IgniteGlaxoSmithKline-Brief: GlaxoSmithKline wanted a brand for their internal employee engagement conference. Something...
22/11/2016

Ignite
GlaxoSmithKline
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Brief: GlaxoSmithKline wanted a brand for their internal employee engagement conference. Something to fire them up and spark a spirit of collaboration.
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Solution: I developed a marque based loosely on their existing brand, using their ‘plectrum’ shape, colours and typeface but with an added twist. This strong identity was then simply applied throughout the space and hinted at through environmental dressing.

(Produced in association with Jack Morton Worldwide)

Lundbeck SymposiumLundbeck-Brief: Danish Pharmaceuticals company Lundbeck, required an identity for their annual Symposi...
22/11/2016

Lundbeck Symposium
Lundbeck
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Brief: Danish Pharmaceuticals company Lundbeck, required an identity for their annual Symposium which was forward-looking, respectful of the medical professional attendees and mindful of
their heritage and brand.
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Solution: A striking identity to capture interest and create energy without focusing on the drugs, symptoms or patronising the audience. It’s a flexible graphic language which works with Lundbeck’s ‘starfish’ identity and can evolve through the space while still being recognisable as a cohesive brand. It focuses on Lundbeck’s passion for their work while still giving a confident and forward-looking energy for the attendees who are prospective prescribers of their products.

(Produced in association with Jack Morton Worldwide)

Global Leadership ConferenceTNS-Brief: TNS are a global market research company. They wanted a memorable and engaging co...
22/11/2016

Global Leadership Conference
TNS
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Brief: TNS are a global market research company.
They wanted a memorable and engaging concept for their leadership conference which would remain on brand and address the themes of Growth, Team, Energy and Results.
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Solution: Designed to compliment and enhance their existing ‘Discover’ identity, I created a recognisable light-hearted identity that allows for a re:articulation of guiding principles encourages re:discovery of what the principles mean. They discover more variants of the ‘RE:’ theme as they progress through the event.

(Produced in association with Jack Morton Worldwide)

SuperclubVMware-Brief: As part of the vmworld experience, attendees can attend an exclusive party with a big-name artist...
22/11/2016

Superclub
VMware
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Brief: As part of the vmworld experience, attendees can attend an exclusive party with a big-name artist top of the bill. This year’s theme is Superclub, a trendy nightclub in Barcelona and it needs a brand. Generally the main act is liable to change right up until the last moment, so no design must feature any specific information.
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Solution: Some of my exploration work is shown here.
This was a very quick turnaround project and the ideas here constitute part of the 2 days initial ideas stage.

(Produced in association with Jack Morton Worldwide)

Ice Cream Conference, LondonUnilever, P&G-Brief: Unilever hold an annual Ice Cream Conference to showcase existing and u...
22/11/2016

Ice Cream Conference, London
Unilever, P&G
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Brief: Unilever hold an annual Ice Cream Conference to showcase existing and upcoming product lines. Design conference guide and information documents, plus a separate popup exhibition.
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Solution: Using Unilever’s own brand imagery I developed a
style that was flexible enough to work across all of the different product lines and elements involved – a simple photo montage with handwritten notes to humanise the content.

(Produced in association with Jack Morton Worldwide)

Ice Cream Conference, RomeUnilever, P&G-Brief: Unilever hold an annual Ice Cream Conference to showcase existing and upc...
22/11/2016

Ice Cream Conference, Rome
Unilever, P&G
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Brief: Unilever hold an annual Ice Cream Conference to showcase existing and upcoming product lines. All products are be available to taste and each brand must be housed in it’s own personal space.
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Solution: As part of the team, I helped create the attendee experience, focusing on the graphic elements and booth design and propping. I helped interview all brand ambassadors to determine the design brief for each of the 12 booths, then interpreted this once back in the office and oversaw artwork to completion.

(Produced in association with Jack Morton Worldwide)

Exhibition StandAbbott Pharmaceuticals-Brief: Design a range of ‘poster’ graphics for an exhibition stand showcasing Abb...
22/11/2016

Exhibition Stand
Abbott Pharmaceuticals
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Brief: Design a range of ‘poster’ graphics for an exhibition stand showcasing Abbott’s diabetes expertise and care. These will also form the basis of the on-stand giveaway pack and serve as a teaser mechanism to attract customers to the stand.
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Solution: A set of striking, simple graphics using strong colours. Designed to be lightly thought-provoking and encourage people to see that Abbott ‘help patients to take care of themselves’ through a selection of lifestyle and iconic imagery.

(Produced in association with Jack Morton Worldwide)

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