19/10/2026
Exploring how to make your brand mark deeply personal in subtle ways is one of the best parts of my job.
From who the business is for, to who it was inspired by, maybe something you dropped in when we spoke about your goals to your list of values; if we can make it memorable, personal and provide an “oh wow I see that” moment, then we’re doing something right!
Sometimes clear explainer brand marks DO have a place; it varies by industry.
But these days, with the rise of ‘ai slop’ and having to question what’s real and what’s not, having a visual identifier that’s clever and only relevant to your business will always stand out. Machines, quite simply, can’t make the emotional connections a designer and a business owner can 🩵
If a rebrand is on the cards for 2027, reach out to me now and let’s start planning your hidden-meaning logo!
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🎨 I’m Holly! Designer and illustrator specialising in hand-drawn, colourful, joy-filled brand design.
✏️ Artist first always. Everything starts in my sketchbook before it’s digitised in Adobe.
💻 No templates. No bots. Just all-human, Holly-original work every single time.
🖼️ I’m big on creators owning their work, so you’ll see me championing artists and designers A LOT.
Think colourful, creative, hand-drawn design with an artsy twist… that’s me.
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Oh, and all of this is written with my own brain and not that of any artificial intelligence. The spelling and grammar errors are entirely my own, so yes, I’d rather that than risk diluting my own voice.