We have expertise covering all aspects of digital marketing from content creation & copywriting, through to social media management.
You are wasting your money but we will help you change that. We are a digital marketing service who will get you more clients, increased sales, and more money in the till . We do this by creating a single, structured online presence which integrates;
-social media,
- website content,
-viral content,
-mail lists
and much more. In short we offer a full online marketing solution that covers everything you need. What you are doing wrong;
Your current online presence is not making you enough money and is wasting the money you put into it. They are not interested in the things you post and they are not buying your products as a result. Your website has pages of information but customer are not using it to buy your products or sign up for your services. Even worse, some are using your competitor’s website instead. Online work just seems a waste of time. You feel like you are throwing good money after bad. Well it shouldn’t and you shouldn’t. We can turn that around for you and make it so that your online services are increasing your client base, making you money, and bringing you a great return on your investment. Why you are going wrong;
The reason your website, social media services and other digital marketing isn’t working is the same reason it isn’t for most companies. Most companies hire a website designer. They then hire a website developer to build the website. Then a copywriter and maybe a photographer to add in some content. After that they need Facebook and Twitter management so they hire a social media manager. A newsletter would be handy so they hire a sales copywriter and another web developer to add those. Along the way various well-meaning managers have their opinions and change a few things. Each part can be great individually but it never quite works as a whole and never really converts well. The problem is that in the old model each person/department attacks the issue in isolation and has their own goals.
-The copywriter wants lots of text to show off their style and language.
-The Photographer wants large full-screen galleries for photographs.
-The social media manager wants more followers.
-The company manager wants the history of the company and it’s values visible. All of these goals conflict and each get watered down without the clear single focus we offer. We are different
We provide all these services in a single, effective package. We take the view that an online presence is a single many-tentacled beast rather than a number of smaller entities trying to work together. Everything has to fit together perfectly and aim towards a single goal. So rather than saying you want more Facebook followers, mailing list subscribers, or more website hits, we follow the bottom line and build everything towards increasing customer conversions and bringing in more profit for you. We look at how the various areas integrate, how they each affect your customer base, and ultimately how much money they bring in to your company. We focus on those areas that will bring in a great return on your investment both in the short and long-term. We have a razor sharp process that makes you money
At the Dapper Octopus Web Agency we didn’t start out doing web design, social media management, or copywriting. We started out in sales. Not the old-school tell-them-the-features and blind-them-with-science sales, but the new sort. The sort that leaves your customer happy and wanting to come back to buy your product and services again. Sales that solves the customer’s problems in the way they want them to be solved. Sales techniques that draw engaged customers to you, rather than you having to go chasing them. We apply that sales & marketing knowledge to your online presence. So, depending on your needs we may use any (or all) of the following skills;
- Copywriting
-Custom sales landing pages
-Viral content
- Email list management
-Facebook management
-Twitter management
- LinkedIn management
-Custom photography
- Videography
-Infographics
-eBooks
-Apps
-Blog article creation
We look at what your customers want, how they view content, where & how they shop, and most importantly, what makes the customer want to complete the sale. From that we build a complete system for you, using the services and options which will make you the most money for your investment. The services we offer are ongoing as well so we can monitor through various means how people are viewing and using your services. We know which areas are performing well and which need work. Using this information we then improve them on the fly, so you will get long-term benefits using our services. An online presence is not “fire & forget”. It needs constant work not only to maintain the sales it has, but also to improve them and we make sure that they keep improving. Benefits of our service;
-make more money
-Increased customer base – we can get you more customers onto your site, following you on social media, and listening to your message.
-Better engagement – we can get your customers to pay attention to what you are saying, understand your products benefits, and want to buy what you are selling.
-More money – the bottom line is you are a company and making more money is important. Our services bring in more money for less work. Contact us today to find out more
