Plumb Digital Media

Plumb Digital Media We help businesses grow using digital marketing.

How do you know if your local SEO is actually working? πŸ“ŠThis is the question most business owners can't answer β€” because...
01/09/2026

How do you know if your local SEO is actually working? πŸ“Š

This is the question most business owners can't answer β€” because they've never set up the right tracking.

Here's what you should be watching:
πŸ“ GBP insights β€” views, clicks, calls, direction requests
πŸ” Keyword rankings for your local search terms
🌐 Organic traffic in Google Analytics
πŸ“ž Phone call tracking
⭐ Review volume and average rating over time

Numbers going up = your local SEO is working.
Numbers flat or falling = something needs to change.

Over the past two weeks we've shared a mountain of local SEO tips. But strategy is only as good as its ex*****on.

If you're ready to stop guessing and start growing β€” let's talk. πŸ‘‡

πŸ“ž Book a free call: https://plumbdigitalmedia.com/book-a-call
πŸ” Or grab a free marketing audit: https://localseo.plumbdigitalmedia.com

Happy Bank Holiday! πŸŽ‰ Here's a quick local SEO tip while you recharge…Most businesses don't know this Google feature eve...
31/08/2026

Happy Bank Holiday! πŸŽ‰ Here's a quick local SEO tip while you recharge…

Most businesses don't know this Google feature even exists. 🀫

Google Posts β€” inside your Google Business Profile β€” let you publish updates, offers, events, and news that appear directly in Google search results.

Think of them like social media posts… but on Google.

Why use them?
βœ… They appear when someone searches for your business
βœ… They can include a link, image, and call to action
βœ… They show customers you're active and engaged
βœ… They can spotlight current offers or seasonal promotions

Most of your competitors aren't doing this. Real opportunity.

πŸ”— https://localseo.plumbdigitalmedia.com

Your website could be attracting local customers 24/7. Here's how. 🌐Locally relevant content is one of the most underuse...
30/08/2026

Your website could be attracting local customers 24/7. Here's how. 🌐

Locally relevant content is one of the most underused local SEO strategies for small businesses.

Ideas that work:
πŸ“ "The Best [Service] in [Your Town] β€” What to Look For"
πŸ“ "A Guide to [Topic] for West Sussex Homeowners"
πŸ“ Local case studies β€” "How we helped a business in Crawley…"
πŸ“ Area pages β€” dedicated pages for each town you serve
πŸ“ FAQ blog posts answering common local questions

Each piece of content is another opportunity to rank in local searches and demonstrate your expertise.

The best part? Once it's published, it works for you around the clock.

Ready to put your content to work? Grab a free audit.
πŸ”— https://localseo.plumbdigitalmedia.com

Your Google Business Profile photos are doing more than you think. πŸ“ΈBusinesses with photos get 42% more direction reques...
29/08/2026

Your Google Business Profile photos are doing more than you think. πŸ“Έ

Businesses with photos get 42% more direction requests and 35% more website clicks than those without.

Here's what to upload:
🏠 Your premises β€” exterior and interior
πŸ‘₯ Your team in action
πŸ“¦ Your products or completed projects
πŸ† Before & after shots (if applicable)
πŸŽ‰ Events, milestones, community involvement

Pro tip: Add a new photo at least once a week. It signals to Google that your business is active β€” and active businesses rank higher.

Not sure if your profile is fully optimised? Book a free call.
πŸ“ž https://plumbdigitalmedia.com/book-a-call

Here's something quietly killing local SEO rankings β€” and most business owners have no idea it's happening. πŸ‘‡It's called...
29/08/2026

Here's something quietly killing local SEO rankings β€” and most business owners have no idea it's happening. πŸ‘‡

It's called NAP inconsistency.

NAP = Name, Address & Phone number.

If these details differ across your website, Google Business Profile, Facebook, Yell, Checkatrade, and other directories β€” Google gets confused. And when Google gets confused? It doesn't rank you.

Quick fix:
πŸ” Google your business name
πŸ“‹ Check every listing that comes up
✏️ Make sure your NAP is IDENTICAL on every single one

We check this in every free marketing audit.
πŸ”— https://localseo.plumbdigitalmedia.com

πŸ“± Over 60% of local searches happen on mobile.Read that again.If your website isn't fast and mobile-friendly, you're los...
28/08/2026

πŸ“± Over 60% of local searches happen on mobile.

Read that again.

If your website isn't fast and mobile-friendly, you're losing more than half your potential local customers before they've read a single word about your business.

Check these right now:
⚑ Does your site load in under 3 seconds on mobile?
πŸ“ Does the layout adapt to smaller screens?
☎️ Is your phone number clickable?
πŸ“ Is your address linked to Google Maps?

(Google "PageSpeed Insights" for a free speed test.)

Want a full audit of your website and local SEO presence?
πŸ”— https://localseo.plumbdigitalmedia.com β€” completely free.

Quick question for local business owners πŸ‘‡When did you last update your Google Business Profile?A) This weekB) This mont...
27/08/2026

Quick question for local business owners πŸ‘‡

When did you last update your Google Business Profile?

A) This week
B) This month
C) I can't remember
D) Wait… I have one of those?

Drop your answer in the comments β€” no judgement, we've seen it all πŸ˜…

Your GBP is often the very first thing a potential customer sees. It needs to be accurate, active, and full of great photos and reviews.

Not sure where to start? Grab a free marketing audit.
πŸ”— https://localseo.plumbdigitalmedia.com

Stop targeting "plumber." Start targeting "plumber in East Grinstead." πŸ—ΊοΈLocal keywords are the foundation of local SEO....
26/08/2026

Stop targeting "plumber." Start targeting "plumber in East Grinstead." πŸ—ΊοΈ

Local keywords are the foundation of local SEO. When someone searches for your service, they almost always add a location β€” and if you're not optimising for it, you're invisible.

Here's how to find the right ones:
1️⃣ List every service you offer
2️⃣ Add your town, city, and surrounding areas
3️⃣ Look at what your competitors rank for
4️⃣ Use them naturally in your website copy, headings, and GBP description

One simple change. Dramatically better visibility.

Want a keyword strategy built for your business?
πŸ“ž https://plumbdigitalmedia.com/book-a-call

93% of consumers say online reviews influence their buying decisions. ⭐For local businesses, Google reviews are pure gol...
25/08/2026

93% of consumers say online reviews influence their buying decisions. ⭐

For local businesses, Google reviews are pure gold. Here's why:
β†’ They boost your local search ranking
β†’ They build trust before a customer even visits
β†’ They give you free, honest feedback

The #1 mistake we see? Businesses that simply never ask.

A quick message after a job β€” "We'd love your feedback on Google" β€” can transform your visibility.

Not sure how to build a review strategy? Let's talk.
πŸ“ž Book a free call: https://plumbdigitalmedia.com/book-a-call

Is your Google Business Profile actually working for you? πŸ€”Most small businesses set it up once and forget about it. But...
24/08/2026

Is your Google Business Profile actually working for you? πŸ€”

Most small businesses set it up once and forget about it. But your GBP is one of the most powerful free tools for getting found locally.

Here's what to check RIGHT NOW:
βœ… Business name, address & phone number are correct
βœ… Opening hours are up to date (including bank holidays!)
βœ… Services and products are listed
βœ… Your description includes local keywords
βœ… You have at least 10 recent photos uploaded

Want us to check yours for free? πŸ‘‡
πŸ”— https://localseo.plumbdigitalmedia.com

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Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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