LBD Studio

16/04/2026

New work: Sunshine on Leith for

Identity and bespoke vinyl pressing of ‘s anthem ‘Sunshine on Leith’ to raise funds for a very worthwhile cause.

A special thanks to everyone that contributed — including the 52 Ukrainian children who worked with us to co-create a bespoke typeface for the charity. More on that later. Follow Dnipro Kids for more.

18/02/2026

01/07/2025

Think Tank™ 009: Launching professional service brands with purpose.

What does it take to build and launch a ‘purposeful’ professional services brand?

How can your brand help you to practice law? To design and construct buildings? To release disruptive SaaS models, or disrupt the financial and data sectors? Ask smaller professional services firms about purpose, and the responses are often about their day-to-day, not the intangibles that could help lift them out of their ever-growing ‘to-do’ lists.

If you’re holding up your hands up here, or you haven’t thought about your firm’s purpose for years, strap yourselves in. We’re about to show you how we’ve successfully positioned and launched countless purpose-led professional service brands over the last few decades.

Our latest Think Tank™ guide explores how to design and launch purposeful service brands into an increasingly turbulent market. We’ll show you practical examples and demonstrate the dos and don’ts along the way.

Download our report to find out how to get ahead.

Link in bio

No faff. No form filling.

Sources: Dell, PwC, Accenture, Deloitte, KPMG

13/06/2025

Beyond Screens: LBD Studio’s vision for ethical branding

We were delighted to speak with .earth about our studio values, how we build sustainability into our processes and have the difficult conversations about supply chains with our clients.

Link in bio

08/05/2025

Brand boredom is real.

Our latest Think Tank™ article unpacks the uncomfortable truth that most brands are forgettable. Whether your organisation is consumer-facing or only deals with other commercial entities, our position is this: it’s never been more important to stand out.

Our latest Think Tank™ article unpacks the uncomfortable truth that most brands are forgettable. Whether your organisation is consumer-facing or only deals with other commercial entities, our position is this: standing out has never been more important.

We look at examples from Coca-Cola, LEGO and Mastercard to see what we can learn and give practical tips to cure your brand boredom, whatever your company’s size.

✍ Link in bio.

No faff. No form filling.

Sources: Forrester, Ad Week, Kantar, SAP Emarsys.

11/04/2025

Creating consistent brands, from URL to IRL.

Good brand owners set their watches an hour ahead. Time gets zapped working out ways to rise above the noise, respond to audience demand and navigate trends.

In our latest Think Tank guide, we want to make the case for spending some of that extra hour on making sure your brand experience is indisputably ‘you’ — both online and offline.

✍ Find the article on our site.

No faff. No form filling.

Sources: Marq, Accenture, Salesforce, Mailchimp.

28/03/2025

The 2025 ‘What Clients Think report is here.

Produced by Up to the Light in partnership with Design Business Association (DBA), the report pulls back the curtain on client/agency relationships and how we work and grow together.

Alongside yesterday’s full release, we wanted to share 5 key takeaways along with our view on the stand-out revelations. Based on 680 client interviews, the report is an important industry health check.

✍ Link to article on our website.

Sources and detail in the full PDF, which is available on the website.

No faff. No form filling.