Marketing with Amber

26/04/2026

New vlog: spend a Wednesday with me 🩷

4 likes, 4 comments. "My new instagram content strategy | chatty day in my life as a social media manager"

17/04/2026

Little rituals that keep me creative as a business owner ☁️✨

I used to believe creativity came from being constantly “on”. Always thinking, always working, always creating.

But the truth is, my best ideas arrive when I slow down!

It’s the quiet moments that inspire me most 🤍

🌿 A walk in nature with no headphones
📓 Journalling my thoughts without pressure
🧘🏻‍♀️ Moving my body + getting out of my head
🎀 Scrapbooking the memories that mean the most
☕ A cosy co-working morning with a friend

These little rituals help me reset, reconnect and show up as the best business owner I can be.

For me, quality work doesn’t come from forcing it.
It comes from giving myself the space to think!

The clips in this reel are from this week’s YouTube vlog, where I share the habits that have truly changed how I show up as a business owner over the past (almost) 6 years 🥹

If you loved this, you’ll love the full video.

My latest vlog is out now!!

Watch + subscribe via the link in my bio 🎥💌

What are some habits you do purely for yourself?

09/04/2026

What I’d FIX first if I took over your Instagram today! 📲

You don’t need more content, you need a good foundation!

When someone lands on your profile, are they able to pinpoint how you can help them? Is there a clear journey in place for them to follow and work with you? If not, watch this 👀

Need more help?

Comment ‘audit’ and I’ll DM you 💌🩷

27/03/2026

Something new coming soon!!! What could it be?🤭

20/03/2026

Life of a social media manager 🤪

27/02/2026

Feb recap, what a month 🥹🥹

Feeling grateful and ready for March 💌✨

What was the highlight of February for you?

22/04/2024

Scottish SMM Girls Club Presents... 🎤🏴󠁧󠁢󠁳󠁣󠁴󠁿

After such a successful launch event and witnessing the growth of our Scottish social media marketing community, we couldn’t resist hosting another event - wait until you hear who’s joining us this time!🤩

📅 Save the Date: Thursday, 30th May at 6:30pm
📍 Location: The Melting Pot (right on Edinburgh Waverley’s doorstep!)

We’re ECSTATIC to announce:

✨ An Evening with Niki Hutchison and Rachael Higgins, hosted by Abigail & Amber! ✨

We’ve handpicked these two remarkable Scottish female marketing powerhouses because they’re among Scotland’s top-tier female marketers and experts in the areas our community wanted to learn more about.

Join us for an insightful discussion covering marketing/content strategy, collaborations, and monetising content.

Whether you’re a seasoned marketer or even a business owner eager to delve deeper into social media marketing, this event is for you!

We have to thank our incredible community for their unwavering support on this super exciting journey.

See you there😉

💬 Comment “YES!” and I’ll DM you the link to secure your spot today!

🖤

18/03/2024

Lovely weekend in Chester shooting content for my client 🧘‍♀️✨

09/09/2022

sorryyyy ✌🏼

I’ve said it before and i’ll say it again. Just because a business has loads of followers doesn’t mean they’re successful!

Don’t let your follower count get ya down. It’s just a vanity metric after all…

I’ve had clients come to me with the goal of 10k+ followers, but in reality it’s not followers they want, it’s customers. Having 10k followers means NOTHING if your followers aren’t converting 🤷🏻‍♀️

What are your opinions on this?👀

07/09/2022

It’s hard to keep up with instagram changes, right?! 🤯

Lucky for you, I’m here to help you increase your chances of blowing up using reels!

How are you finding reels lately? Views lower than normal? Engagement going downhill? Don’t worry, it’s normal for this to happen over summer.

Popping off on reels already? Amazing! Share your tips below to help others 👇🏼

p.s… what are we thinking of the new colours 👀