06/07/2023
Are you looking to advertise to the Fringe-going audience this August?
Please see the below offer passed on from one of our customers and join us in advertising in the most sought after piece of paper doing the rounds in Edinburgh this August:
ADVERTISING FIRE SALE
This is the issue:
The famous PBH's Free Fringe Wee Blue Book can only be 32 or 48 pages. 36, 40 or 44 actually cost more than 48.
Our listings, plus the covers etc., will go slightly over 32 pages. So it will have to be 48.
So, we need to fill slightly less than 16 pages, and cover the extra cost of printing 48pp.
We need lots of advertising, but as always we will NOT accept ads for our shows themselves. Everybody gets an equal listing and money can’t buy a better one.
All other advertising is fair game. And we have to sell a lot of it, quickly.
We therefore are slashing our advertising prices.
Full page £500
Full page inside front or page 25 (centre staples) £600
Half page landscape £270
Quarter page landscape £150
Need artwork in 10 days. 50% deposit secures slot.
The Wee Blue Book has a circulation of 60,000 and a very roughly estimated readership of 150,000+. Many fringe goers make it a priority to get their hands on one of these and they will be constantly checking it throughout their stay.
We’ll advertise almost anything except obviously evil things and Fringe shows. Edinburgh-based services (restaurants, bars etc) are a particularly good target. Also performances outside Fringe, such as Comedy clubs in London, Manchester etc.
Email orders and artwork to [email protected]
Good luck and thanks.
