30/11/2023
NEW WORK: TAKE HOLD 🚭
Va**ng. For kids, it sucks. And blows. Both! So, our new campaign for the Scottish Government warns parents, carers and young people on the very real dangers of va**ng.
It’s timely too. Because v**es have been hitting the headlines a lot of late due to the exponential rise in young people doing it regularly, unaware that v**es can quickly become addictive and ‘take a hold’ of them – affecting their health in all kinds of ways.
The powerful images (and radio) highlight the risks behind the vibrant packaging and fruity flavours that have young people hooked. And there’s a clear steer for parents and carers to find ways to broach the topic in an informed way.
Escape the v**e. Get the facts 👉 nhsinform.scot/va**ng
Leithers: Vinnie Walsh, Colin Montgomery, Grant Byrne, Philippa Oliver, Richard Thomson, Simon Burford, Stuart Whibley, Steve Milne, Steve Ward, Stuart Whibley, Claire Lovie, Pete Lugton, Mickey Davie, Christ Asquith
📸 Nick Eagle