Barbara Gill Marketing

Barbara Gill Marketing Marketing consultant helping small businesses plan and implement a successful marketing strategy. I specialise in marketing strategy and email marketing set up.

If you’d like to build an audience from your social platforms, I can help. Hi I'm Barbara. Marketing your business can be tough. I love working with businesses to ensure they get the most from their Marketing helping them get their business where they want it. I started my career in 2003 in house in Marketing and Business development for London based professional services firms (Architecture, Prop

erty Management, Estate agency), and I've an honors degree from the University of Westminster in Business Management - Marketing. So I know my stuff. Since setting up as a consultant in February 2020 I've been running 1:1 sessions on Zoom, with small businesses across the country. I offer Power hour and troubleshooting sessions as well as Marketing Fundamental workshops and marketing mentoring. I've also delivered a number of jargon free marketing plans to my clients who refer to them on the regs and use them as their marketing bible. If you'd like some marketing support, advice or even a full plan drop me a line and we can pencil in a chat to see how we can work together.

12/08/2026

Most businesses put off getting started with newsletters because they think it needs to be a whole, multi-step email system.

If you’re building an audience on Instagram, you do not need a complex set up to get started.

You just need a simple structure that turns followers into subscribers and subscribers into clients. And with a platform like MailerLite, Mailchimp or Flodesk you can get started with their free plan.

You just need:
📧A reason for people to sign up
📧A form for people to sign up
📧A welcome email thanking the sign up and sharing a
freebie
📧A weekly newsletter sharing your brilliance.

I’ve created a free guide that gives you the steps to take, comment GROW or hit the 🔗 in the usual spot.
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Building an audience you own.Lauren, a long standing client and friend asked me to help her set up her Mailerlite accoun...
07/08/2026

Building an audience you own.

Lauren, a long standing client and friend asked me to help her set up her Mailerlite account to suit her Tropic Business. Lauren is a Tropic leader, absolutely smashing it on socials, growing her team and topping all the charts and winning awards. She knows the importance of growing an email list that she could use to share new offers and new products, but also to help her build her team.

Photographs from the super talented were resized and optimised for email and categorised for easy access.

Lauren now has perfectly on-brand templates that she can use for all of her newsletter comms.

It's also really special when clients return for extra support - I've worked with Lauren for over three years on all sorts of marketing and every project is such a joy.

If you're looking to add another string to your bow with clean skin care, def talk to

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Instagram is a brilliant place to get new eyes on your business.But it's shouldn't be the only platform you use.Because ...
02/08/2026

Instagram is a brilliant place to get new eyes on your business.
But it's shouldn't be the only platform you use.

Because you don't own it. You don't own your followers, or your content on socials.

That's why I bang on about newsletters. Because you're building a community that belongs to you. Like your website. You're building a list that is an asset. A list of people who have told you that they want to hear from you.

And using socials to grow an email list couldn't be easier.

I've outlined the first steps you can take in my free 'Get Started with Newsletters Guide'. Comment GROW and I'll send it straight across - or theres a 🔗 in the usual spot.

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Monday morning, Summer holiday thoughts, totally inspired by Laura Adams⚡Photography & Coaching post from the weekend.Se...
27/07/2026

Monday morning, Summer holiday thoughts, totally inspired by Laura Adams⚡Photography & Coaching post from the weekend.

Seriously though, butter yellow is everywhere- what happened to brand recognition 🤷‍♀️🙄

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25/07/2026

I know that most email platforms aren’t intuitive. And if tech isn’t your favourite thing your newsletter will often sit as the last thing on your to do list.

But I’m here to help. Hit follow for practical tips, and expert advice from a marketer who knows how to help creative business owners bring newsletters into the mix and make the tech less overwhelming.

25/07/2026

Are you feeling stuck with your email platform?

Do you want to start sending newsletters but your set up isn’t working for you?

Thats exactly why I offer Newsletter rest sessions. 90 minutes, bespoke to you and your business.

Want to share a freebie? Let’s build a landing page sign up form and welcome automation.

Want ideas for newsletter content? Let’s map out a plan and create a master template, so you can hop in and quickly send newsletters.

Want more people on your list? Let’s spend an hour crafting a plan, looking at who you want in your community, what would tempt them to join and how to communicate this across all your current channels.

Want to understand your analytics? Let’s dive in and see how we can optimise the newsletters you’re spreading sending.

If you’d like to move into autumn with your newsletter working harder for you, I have two spots available for newsletter sessions, next week.

Or if you’d like to hand over your newsletter to me, let’s have a chat about done for you and retained newsletter support.

I’m here to help you bring newsletters into your marketing efforts, without the tech overwhelm.

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I'm super late to the party, but I wanted to share my notes on yap challenge as I think there are so many things we can...
24/07/2026

I'm super late to the party, but I wanted to share my notes on yap challenge as I think there are so many things we can take from Jessi Jean's approach and her success - no matter what we are selling online.

(If you don't know Jessi Jean created an instagram account, shared videos of her talking on camera (yapping) and then sold and built a course - the yap challenge. The first cohort brought in over $1.2m in sales, with the second round generating over $2m in 24 hours.)

And Jessi Jean - if you're reading this - I'd LOVE to take a look under the bonnet of your waitlist/ newsletter set up 👀 😂

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Essex

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Monday 9am - 3pm
Wednesday 9am - 3pm
Friday 9am - 3pm

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