Lsj Marketing

20/07/2020

Crazy what 6 months can do if you dedicate yourself to something 💪🏻

13/07/2020

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I am completely self taught 📚⁣
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This post is both a micro backstory about me but it also houses a message within.⁣
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The message is that anyone can achieve what they set out to do with the right balance of determination, education and motivation 💜⁣
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Before I discovered my love of design and marketing, I decided I was going to be a salesman until I’m 6 feet under, prior to that I was going to join the navy and before that I had my heart set on joining the police force!⁣
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The reason I’m telling you this, is you may not know right this second what you want to do and that’s okay! Test the waters, try new things, you will discover your love for what you do and never have to work a day in your life 💜⁣
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I believe in each and every one of you to achieve great things 💪🏻🥇⁣
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@ Exeter, Devon

11/07/2020

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Vanity won’t keep the lights on 💡⁣
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If you’re unsure what I mean by that, it’s something I’ve covered before but repetition makes things stick in the brain, so let’s reword it, and say it with me;⁣
“Likes do not equal money”⁣
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In other words, don’t focus on likes, they’re fantastic to look at 👀 but likes alone will not pay the bills, instead, get people talking on your posts, ask them a question prompting them to talk about their struggles I.e. ⁣
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“What’s your biggest struggle with x” or “what would make y easier for you”⁣
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If you get 50 comments from people struggling with growth, SEO, copywriting, graphic design or even fitness for example, that’s 50 prospective clients right there that have come to you, if you only focused on likes, the same 50 people will slip right under your radar and you’ll never know about them!⁣
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09/07/2020

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You don’t always need carousels 🎠⁣
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Whilst they’re a fantastic tool to provide almost unrivalled value to your viewers, there are times where the information gets watered down just for the creation of one.⁣
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Sure it’s awesome to show off your design skills and it may feel like you’re providing a tonne of value but think to yourself before⁣
You make it:⁣
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“Can I give the same value on 1 slice rather than 10”⁣
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If the answer is yes then do it! You’ll save SO much time (my single slide posts take me on average 11 minutes to make Vs the hour+ of a carousel.⁣
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But also single posts rank better on hashtags too 🙌🏻⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣⁣
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creativebusiness⁣ ⁣⁣⁣⁣⁣
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@ Exeter, Devon

07/07/2020

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I’ve made a colour coded chart for you, highlighting the most and least important parts of designing a successful post 💜⁣
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Starting with the KEY things to focus on;⁣
* An attention grabbing title⁣
* A unique post design⁣
* A cleverly crafted caption⁣
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These 3 are the kings to focus on when it comes to the post!⁣
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moving down the list:⁣
- hashtags⁣
- Post locations⁣
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These 2 are still important, but not as important as the first 3, hashtags are very hit and miss so don’t stress yourself over them, instead focus on building your post to focus on shares, you will reach 10x more audience if people share your post, rather than taking the gamble of hashtags.⁣
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Then finally:⁣
⛔️ stealing content ⛔️⁣
This needs to explanation, just don’t do it.⁣
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05/07/2020

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What would you honestly do without likes and follows? (Yes I’m looking at YOU)⁣
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I know that for some people, they actually see likes and follows for what they are (the vanity metrics)⁣
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But for a large amount of people on the platform, followers and likes are the game changers 🤔⁣
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Remember when Instagram trialled stopping the amount of likes that get shown, it was going to say “liked by mr smith and others” with no number value next to it, if yours turned out that way, what would you of focused on?⁣
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My point is simple, focus on the following that do actually matter:⁣
* saves⁣
* Shares⁣
* Page visits⁣
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They’re the true metrics to measure account progression 💜⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣⁣
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03/07/2020

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Today I wanted to give you a different way of looking at engagement 💰⁣
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Imagine each comment you left cost you £1.00 or $1.00 and you’re leaving 50+ a day, which will is going to bring a better R.O.I (return on investment)⁣
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• A one word “cool” type of comment⁣
• A longer, engaging comment, based on the post you’re about to leave it on? ⁣
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For me, I always like to double my return, so for every comment I leave, I aim to get 2 people to respond/view my page in return (slightly ambitious to get a double R.O.I, but dream big right?)⁣
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What I want you to do from now going forward is to imagine each comment is costing you £1.00/$1.00 and I GUARANTEE you will want to put more into it to maximise your spend.⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣⁣
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02/07/2020

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Let’s play the game of engagement 👾⁣
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Welcome adventurer! You’ve made it all the way to the final level, but be careful... this boss shouldn’t be fought lightly.⁣
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Engagement can be a VERY big hit and miss game, if it’s not done correctly, then it’s not worth doing at all.⁣
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Question is, how do you do it properly? Well here’s three key components to help you master the game;⁣
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Weak engagement costs no energy, if your current level of engagement doesn’t drain you slightly, you need to up what you’re doing!⁣
* ask questions⁣
* Talk about the post⁣
* Have a conversation⁣
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Spend your time wisely, Instagram is the KING of aiding procrastination, if you’re on the platform to work, then work.⁣
It’s as simple as that!⁣
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Willpower is the biggest defeater to success, in order to succeed in this game, you NEED a strong enough why, to keep you laser focused and pull your momentum forward.⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣⁣
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@ Newton Abbot

01/07/2020

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Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow, Wow.⁣
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I am still in shock that I’ve finally hit 10k!⁣
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I genuinely could not of done it with out all of you, the love and support from everyone has been surreal!⁣
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10k was a bigger milestone for me than just the swipe up feature, it symbolises just how many people I’ve impacted in such a short space of time! 💜⁣
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Instagram won’t let me tag all 10k of you, but I wanted To tag a few people that have had a massive influence on my journey and helped me with their content, tips, coaching and just being amazing:⁣
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And most importantly, 💜YOU!💜 Each and every one of you have had an amazing impact on my journey and I know you will all continue to do so!⁣
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Have an amazing day, I love each and every one of you 💜⁣
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10k

30/06/2020

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Have you ever wondered how people rank on hashtags? 🥇
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Today’s post was inspired by how hit and miss hashtags can be, so I thought what better post to share with you than one that explains how hashtag ranking actually works.⁣
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The structure is simple:⁣
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you share your post, and your followers start to engage with it⁣
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Once they engage, your post starts to gain a bit of traction on the smaller hashtags, if they engage with your post you move up a level.⁣
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Once you’ve ranked on the smaller hashtags, Instagram thinks your post is worth sharing further so you start to rank on the medium sized hashtags.⁣
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If the previous 3 keep engaging you will rank on the larger hashtags and reach a wider audience!⁣
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This is why it’s crucial to build a network of connections with people rather than just the vanity metric of followers, it’s better to have 200 fully engaging people than 5,000 non engaging followers 💪🏻⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣
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30/06/2020

29/06/2020

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Today is my 100th post!⁣
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What an amazing journey this has been so far, as you probably gathered from yesterday it’s been a rollercoaster of emotion 😂⁣
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I wanted to bring out todays post to help you understand content a bit more, I’ve been testing out different posts recently, specifically single posts vs carousels with some INTERESTING results!⁣
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My single post reach has been 5x what carousels are, but as we all know carousels give 10x more value, so it’s been an interesting test, to answer a lot of questions I’ve got, post both of them for the simple reason, your carousels give your viewers more value and your single posts will bring in more eyes to your content 🔎⁣
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In terms of higher performing carousels, replicate your best performing ones but also check out the explore page and replicate what works for other pages too, but DO NOT COPY THEIR POSTS! Put your own spin on it.⁣
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👆🏻👆🏻Did this help? If so then please👇🏻👇🏻⁣⁣
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@ Newton Abbot