JKC Creative Marketing

Name: JKC Creative Marketing
Address: Falmouth, TR112PF, GB
Telephone: +441326312451
Price range: $$

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JKC Creative Marketing

We are a full service B2B agency, specialising in the materials handling industry. Find out more about JKC here: jkc.co.uk

We have over 30 years of experience delivering high-performing campaigns for some of the industry’s leading brands, providing services such as social media management, copy JKC was conceived on 12th June 1985 – the same day that our founder’s son was born. In the intervening years we have earned a reputation for communicating excellence through a talented team of experienced marketing professional

s. Whether it’s launching a new product or expanding into overseas markets; raising brand awareness or translating that into solid leads we have a proven track record of delivering the goods. Best of all, because our expertise spans so many different sectors and marketing disciplines, you’re assured of a co-ordinated, joined-up approach guaranteed to make the most of every opportunity and maximise the outcomes from your marketing budget.

28/08/2026

Meet the people behind JKC Creative Marketing — this time, it's Archie Lees 🖊️

Archie has been part of our copy team since 2023, originally joining as a Junior Copywriter under the guidance of JKC founder John Knowles.

He's usually putting together client press releases, case studies, blogs, and anything else where our clients need effective, hard-working words.

Oh, and when he's not busy at his desk writing, Archie's being used to help heatproof the office or dress up at business shows.

(Take a look through our feed for a bit of context.)

26/08/2026

Happy International Dog Day! 🐶

We love our furry friends here at JKC, so the least they deserve is a bit of recognition on their big day.

Here's to Bara, Loki, Nala, Reggie, Nellie, and of course Iroh the turtle, who we just couldn't leave out because he doesn't quite fit the category.

Who's your favourite?

19/08/2026

Welcome to the team Ben! 🥳

To welcome our new Social Media Manager Ben to the team, we headed off to Pizzeria42 and The Famous Barrel Penryn!

We found out Ben couldn't really play pool or Yahtzee so we really advise that he doesn't quit his day job.

He also met JKC mascot Bara for the first time — we think she approves.

14/08/2026

How do YOU think AI will change marketing for ? 🤔

We see lots of broad predictions, but not a lot specific to the world of . And this is a sector where we people to do things differently.

For instance (having worked in the industry for a long time), we think people are more likely to ask friends for recommendations and then evaluate their shortlist using AI.

And when AI says what it thinks about a brand, it draws that answer from far beyond the website. So it could be a return to the days of multiple channels and formats. Interviews, reviews, trade websites.

But this is also a market where human relationships and trust really matter. So don’t be surprised if you see some buyers being influenced more by printed documents, direct mail, and live events.

And, ultimately, your salespeople and field engineers will always have a key role to play, building long-lasting rapport.

Those are our educated guesses, based on what happened last time the industry changed this quickly.

Are we right?

13/08/2026

We’re putting it out there: your field engineers are some of the most influential people in your business. 🔧

Think about it.

If an AA engineer told you they almost never get called to a certain type of car — or if one is always breaking down — wouldn’t you take note?

Of course you would. Because they’re an expert technician who works with vehicles first hand. Also, they’re not there to sell you anything.

It’s the same with your field engineers when they’re on a service visit. If they praise a certain product, or if they moan about it, it carries a lot of weight.

is all about trust and personal recommendations. So if you’re a marketer, internal communication is key.

Even before you launch a product to the public, plan how you’ll introduce it to your team.

What do you think? Do field engineers have a special place… or is there someone even more important?

07/08/2026

What's one of our biggest pet peeves when it comes to copywriting? 🖊️

Being told to avoid certain words, structures, and punctuation, simply so that you don't resemble AI copy.

The point isn't to avoid the tools that AI has picked up and tainted.

You know what you need to say and use to communicate your message effectively. And if that means you need to use an em dash, then just use it. What AI chooses to do isn’t your problem.

Simply put, intentionally writing like a human talking to other humans is how you write like a human.

If you want to know why we still value copy that reads like a human wrote it for other humans, read our latest blog.

05/08/2026

If you ever take photos or videos in the , this post is for you. 🥶

It’s three simple lessons we’ve learned over many years in marketing.

They sound simple, but — believe us — they’ll save you a lot of time, effort, and numb toes.

Do you have more tips to add to our list? We’d love to hear them.

03/08/2026

If you could magically delete all the urgent things from your to-do list, what would you focus on instead? 🤔

We support a lot of busy marketers. So we see the difference it makes to finally get around to the non-urgent (but still important) stuff.

For instance, it almost always makes a big difference when you…

1. Map out the journey from lead to repeat booking, and fix any problems you find.

2. Pull together data from different departments to see what challenges your customers keep facing.

3. Make sure your field engineers and other customer-facing people are informed and positive about your products and services.

So… if we give you that magic wand… what’s the non-urgent job you can’t wait to do?

27/07/2026

And the winner of our Cornish hamper giveaway is.....

Callum Walker! 🥳

Thank you to everyone who entered and congratulations Callum.

We'll be in touch!

22/07/2026

Here’s an : in a sector like , thinking outside the box is overrated. 😮

At least until you’ve sorted everything inside the box, anyway.

It’s easy to get seduced by a wild, flashy idea. And creativity is a huge part of getting your audience’s attention (hey, our company name says “Creative Marketing” for a reason).

But materials handling is different. You’re not selling a chocolate bar, or even a car. It’s a long-term business transaction — multiple years, maybe hundreds of thousands of pounds. So your customer is judging whether they can trust you; what you’ll be like to work with.

So if you send them to a wrong email address?

If you’re not prepared when they call you?

If you send them a gorgeous-looking spec sheet that doesn’t have the information they need?

Congratulations, you’ve lost a sale.

In this kind of sector, all those boring, inside-the-box details really matter. Yes you need creativity, but you also need the experience to know where those fatal friction points hide.

We’re not saying your marketing should be boring. We’re just saying the details are where the money is.

What do you think? Does inside or outside the box come first?

Address

Falmouth
TR112PF

Telephone

+441326312451

Website

https://www.jkc.co.uk/

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