Makeover Marketing

Name: Makeover Marketing
Address: Fareham, GB
Telephone: +441329738000

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Makeover Marketing

Hi, I’m Lee, and I set up Makeover Marketing to help small and medium businesses plan, manage and

27/09/2023

📈There’s still time to end 2023 on a high📈

If you haven’t planned your content for Q4, let’s get cracking!

💰 Are you planning sales or promotions over popular periods like Black Friday or Christmas?
🛒 Is there a product or service you offer that needs a bit of a push to increase sales?
📆 What key dates or ‘awareness days’ are coming up that are relevant to your business/ industry?*

*Pro tip: don’t RELY on awareness days for your posts - at best, it’s quite funny when a company is so out of content ideas that it tries to create a tenuous link between its business and an obscure, unrelated event.

At worst? Aligning yourself with a cause just because it’s trending is a big, fat no ❌ Remember the backlash against companies changing their logos or posting about Pride or BLM with no real substance behind it? 🤦🏼‍♀️ Deserved IMO.

But sometimes, key dates and awareness days make good prompts for content and campaign ideas.

I planned the launch of my business to coincide with Small Business Saturday, which got me featured in various magazines and websites. Without that hook, I definitely wouldn’t have got as much coverage.

➡️ Got a new or struggling product/service to promote? A (relevant!) bigger event makes a good hook.

➡️ World Kindness Day? A great time to give away a freebie.

➡️ Women’s Entrepreneurship Day? Shout out some women that inspire you or tell your own story.

➡️ Support a local charity? Tell your followers about it’s work and how they can donate/find out more on Giving Tuesday.

You get the idea! And if you don’t, I can help! 🙋🏼‍♀️
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30/08/2023

⭐️Reliving the childhood excitement of getting a badge for an achievement⭐️

🏆Move over Brownie, swimming and Cycling Proficiency badges, I’ve got a new Chartered Institute of Marketing (CIM) one to add to the collection now that I’ve got my Chartered Marketer certification 🎉

FUN FACT: Only around 3,000 in the world hold this accreditation (for context, there are around 230,000 marketers in the UK alone)🤯

So what is it?

awards Chartered Marketer status to “experienced marketing practitioners” who’ve:

🎓 Demonstrated a commitment to continuing professional development over at least the past two years

👩🏼‍🎓 Passed the CIM Chartered Marketer Assessment

Marketing is a field that’s constantly evolving and changing: when I started, social media wasn’t a thing and if you had a basic webpage you were at the cutting edge 😳

💡IMO, in marketing, it doesn’t matter how long your consultant/team has worked or how senior they are are: if they’re not staying up to speed you could be paying for a Betamax/MySpace/Blackberry (maybe even Artex 😬) service.
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06/02/2023

Can’t wait to get cracking on the Industry Pro course for social media managers which starts today 🎉

I’ve trained with the awesome and been part of her Socialista Members Squad for about three years, but Industry Pro takes things up a gear, including masterclasses from:

amy.hughes

I don’t think I’ve ever been so excited about going back to school! 🤓
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01/02/2023

I thought it about time I reintroduced myself - I’m Lee aka Makeover Marketing!

My bio and website will tell you all about marketing me, so hear are some more random facts:

🎸 Gigs and festivals are my happy place. Spotify can’t work me out as I love all kinds of genres. But if you ask my husband he’ll say I mainly listen to “angry metal”. 🙄🤘

⚓️ Until recently, I was a Navy wife and am now a pensioner’s wife (same husband!).

🤓 A proud geek, I’ll take a documentary over a Hollywood film every time. I love a pub quiz and have a knack for recalling random facts (just don’t ask me to remember what I had for dinner last night!).

✏️ My random knowledge is also down to having written millions of words of content for loads of websites, brochures, ads, press releases and social media accounts. I’ve created content and campaigns about all sorts of things, from eXtended Reality to beauty products, military charities to mental health, food allergies to festivals.

🦉I’m a night owl.

💄 I also have an award-winning bridal makeup and hair business . Makeovers are my jam, and why my marketing biz is called Makeover Marketing.

🌊 I live by the sea in Hampshire, England.

🧐 I do NOT look like this on the school run 😬

💬 Tell me a random fact about you!

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01/01/2023

🥳HAPPY NEW YEAR! 🥳

Not starting this one as I mean to go on - our household is still at the mercy of the flu we got before Christmas 🙄

But on a positive note, being forced to let go of the pressures and FOMO of the holiday season has been strangely liberating!

The start of a new year is the worst for piling on the pressure to have the Best. Year. Ever - whether personally or professionally.

But my vibe at the start of 2023 is: you already know what you need to do 💪 But you need to look after yourself while you’re doing it. Health is wealth - and when you feel good, everything else becomes soooo much easier to put into place.

So my top tips for you in 2023?
💖 Self care
🎯 Targeted, achievable goals: focus on what’s REALLY going to have an impact
😰 That means not trying to smash all-the-things all-at-once!
🏆 It feels sooo much better to be able to celebrate achieving a handful of goals that will make a difference, than
🙇‍♀️ beating yourself up for “failing” at ton of stuff that was never really feasible

One goal I’ll definitely be chasing is getting the flu jab this year 😂💉My five-year-old had it at school and she’s the only one that escaped the lurgy in our house!
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25/12/2022

When your Secret Santa nails it 🥳

Thank you - it was a pleasure working with you this year. So many talented people and such an exciting, inspiring place to be.

Merry Christmas everyone - hope you’re all having a great one🎄🥂
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07/11/2022

WFH has its benefits, but it’s nice to have a change of scenery sometimes🥱

Unfortunately, not everyone has gorgeous, friendly co-working spaces like on their doorstep (me included 😭) - so where do you go?

Well, step away from the depressing coffee shop chains - is coming to the rescue!

Launching in Spring 2023, this app will help you find and book workspaces to suit you, in a range of settings 🥳

I’ll definitely be signing up - what do my fellow WFH-ers think?

👩‍💻Where are your fave places to work when out and about? Give them a shout-out in the comments!
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31/10/2022

🎃HAPPY HALLOWEEN🎃

No, you haven’t seen a ghost - I’m back!

Well, actually, I haven’t really been ‘away’.

I’ve been so busy looking after my clients’ marketing, that my own had to take a back seat 🙈

If you’re an SME business owner, I’m sure you can relate!! It’s impossible to do all-the-things in your business, and marketing is often one of the areas that takes a hit when you’re busy, you know, actually doing your job!

So if you’re haunted by your marketing to-do list - particularly now when the economic outlook is a teeny bit like a horror film - I can help*

*No black magic necessary!
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02/06/2022

🇬🇧It’s Jubilee Weekend 🇬🇧

Whatever you’re doing - enjoy those extra days off 🎉

06/05/2022

Something BIG is happening in Portsmouth! And you may have seen it on this week 📺

The University of Portsmouth launched its new £7 million this week - The Centre for Creative & Immersive eXtended Reality.

Students from a whole range of disciplines will get first-hand experience and world-class training in the very latest virtual reality, mixed reality and augmented reality technology.

But CCIXR’s role is also to help all kinds of businesses and organisations explore the power of XR technology.

Through its eXRe Project (link in bio ⬆️), hundreds of organisations are accessing free advice and workshops about how XR could work for them. Places are still available so check it out!

It’s been a pleasure to work on the launch of such an exciting, innovative hub of creativity that’s really going to put the region on the map for XR technology.

26/04/2022

CPD: It doesn’t matter how long you’ve been doing something, there’s always more to learn 🤓

A lot has changed in my 22 years in marketing and in recent years those changes are more frequent and fast-paced than ever before🤯

Ongoing training is the only way to keep up to speed and explore all the new opportunities out there🧭

💬 What’s on your training agenda this year? Google Analytics 4 is next on my list!

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17/04/2022

🐣 HAPPY EASTER 🐣

Hope you’re all having a relaxing, treat-filled weekend!

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Address

Fareham

Telephone

+441329738000

Website

https://makeovermarketing.co.uk/

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