26/05/2026
New work for - a London based facial treatment service that takes a holistic approach to skin health and wellbeing. “Skin, at the root”.
The identity was built around balance, flow, and transparency. A structured serif wordmark was customised with subtle curves, creating a sense of softness and calm while maintaining a refined, contemporary feel.
The brand mark, inspired by the idea of the root, forms an organic ‘C’ monogram grounded within a rectangle. A pearlescent and glass-like texture adds depth in digital spaces, nodding to glowing, healthy skin.
A minimal palette of off-white and charcoal black creates a clean, elevated foundation, allowing imagery of botanics and diverse skin tones to bring warmth and vibrancy.
Really love this one 🪷
