Autus Consulting Ltd

Autus Consulting Ltd Helping Companies Scale Smarter with Systems, Automation, AI & Marketing (SAM) 🚀 CRM, Sales & Marketing Automation and Customer Experience Trusted Advisors.

We are independent CRM consultants with over 25 years experience and industry learning. We offer impartial advice on CRM / CX strategy, software selection, failed CRM investments, implementation and benefits realisation. Transforming and Growing your business through Next-Generation CRM, Sales & Marketing Automation and Customer Experience (CX) Solutions. OUR SERVICES

CRM Healthcheck
CRM / CX Str

ategy
Process Efficiency & Effectiveness
Training & Support
Software & Technology Selection
CRM Turnarounds and Project Rescue
Project & Programme Management
Benefit Realisation

THE CHALLENGES WE SOLVE

If you have any of these challenges - we can help! Struggling to generate sufficient / quality sales leads? Losing customers, don't know why? Want to grow your business, not sure how to? Finding it difficult to leverage various channels and digital technology to deliver a great customer experience? Not getting value from your existing/failed CRM solution or need to implement one? Are your customers experiencing an inconsistent and disjointed journey? Do you need to improve your sales efficiency and effectiveness? Would your business benefit from making better use of your customer data? Want to get started with Customer Experience and/or CRM and don't know where to begin?

30/08/2026

What happens in the 60 seconds after a lead lands. Step by step.

Most businesses: the lead sits in an inbox until someone gets a chance.

Here's what happens in a business running Lynn.

Form submitted → lead captured automatically. Name, number, enquiry type, source — all logged instantly. No manual entry.

Lead captured → Lynn calls within 60 seconds. Not a text. Not an email. A warm, professional phone call — before the intent fades.

Lynn calls → qualification runs. Right questions asked. Objections handled. Everything the team needs to follow up — gathered on the call, every time.

Qualification runs → appointment books directly into the calendar. No back and forth. Date confirmed. Survey booked. Before the call ends.

Appointment booked → everything updates automatically. Recording saved. Transcript logged. Pipeline updated. Team notified.

60 seconds. Form to qualified booked lead.

No manual input. No human decision. No one needing to be available.

Comment LYNN or send us a message to see what that looks like for your business. 👇

The conversation I have with every new client before we do anything. Before the strategy. Before the ads. Before we buil...
28/08/2026

The conversation I have with every new client before we do anything.

Before the strategy. Before the ads. Before we build anything.

I ask one question.

If you had to step away from the business for a month — completely away — what would actually happen?

Not what you'd want to happen. What would actually happen.

Most people pause. Some laugh. Some look uncomfortable.

Because the honest answer is usually the same. Leads would go unanswered. Follow-ups would get missed. The pipeline would quietly empty.

Not because the team isn't good enough. Because the systems aren't there to hold it together without the owner in the middle of everything.

That answer tells me everything I need to know about where to start.

Not the ads. Not the content. The infrastructure that makes everything else work.

Build that first. Then the marketing compounds instead of leaks.

That question takes thirty seconds. The answer shapes everything we build after it.

Comment SAM or send us a message if you want to have that conversation about your business. 👇

One of the team mentioned something in our weekly team meeting that's stuck with me.His grandad got a letter for an eye ...
26/08/2026

One of the team mentioned something in our weekly team meeting that's stuck with me.

His grandad got a letter for an eye test recently.

He planned on ignoring it.

Not because he didn't need it. Just because life got busy and it went in a pile.

Then the reminder arrived.

He booked the appointment.

One follow-up. That's all it took.

I think about this whenever I speak to a business with no automated follow-up in place.

Because the leads aren't uninterested. They filled in the form. They called. They were ready to spend money with someone.

They just got busy. Forgot to reply. Saw the missed call and meant to ring back.

One message — timed right, sent automatically — and most of them come back.

Not because you pressured them. Because you reminded them of something they already wanted to do.

That's all follow-up is. A reminder for people who were already planning to book.

The businesses winning on conversion aren't the ones with the best ads. They're the ones that keep showing up — automatically, consistently — until the prospect is ready.

Message us "SAM" to see what that looks like for your business. 👇

Hear what your leads experience. Not a recording. Not a demo. A live AI receptionist call — triggered the moment you sub...
24/08/2026

Hear what your leads experience.

Not a recording. Not a demo. A live AI receptionist call — triggered the moment you submit.

Fill in your details. Within 60 seconds Lynn calls you. She introduces herself, asks the right questions, runs a full qualification conversation — exactly as she would with one of your real prospects.

No obligation. No sales follow-up unless you want one. Just the experience.

Most people who do this fall into one of two camps.

The first camp is looking to catch it out. They want to find the robotic pause, the unnatural phrasing, the moment it breaks down.

Some find it. Most don't.

The second camp is already half-convinced and just needs to hear it.

Either way — it's the fastest way to know whether this is worth exploring for your business.

Comment LYNN or send us a message and we'll drop the link straight to you. 👇

Four things that happen automatically every time a lead calls a business running Lynn. No manual input. No human decisio...
23/08/2026

Four things that happen automatically every time a lead calls a business running Lynn.

No manual input. No human decision. No one needing to be available.

That's what a properly built AI receptionist actually does — not just answer calls, but run the entire first stage of the sales process without anyone on the team being involved.

Our customer doesn't work weekends. Lynn does. Most trades businesses are Monday to Friday. Maybe Saturday morning. The ...
21/08/2026

Our customer doesn't work weekends. Lynn does.

Most trades businesses are Monday to Friday. Maybe Saturday morning. The team works hard all week — the weekend is theirs.

But the leads don't take the weekend off.

Homeowners research on Saturday afternoons. Make decisions on Sunday evenings. Fill in forms and call numbers at times that have nothing to do with business hours.

Until recently every weekend enquiry at this client's business was going to voicemail, sitting unread until Monday, or disappearing entirely.
Not anymore.

Lynn picks up every call. Qualifies every lead. Books every appointment — Saturday, Sunday, bank holiday, 11pm on a Tuesday.

Monday morning the team walks in to a diary that's already been filled by the weekend's enquiries.

Nobody worked the weekend. Nothing was missed.

That's what an AI receptionist actually changes.

Comment LYNN or send us a message to see what that looks like for your business. 👇

No two hours the same at Autus. Never mind two days.Before lunch on Tuesday — deep in a full branding strategy. Position...
19/08/2026

No two hours the same at Autus. Never mind two days.

Before lunch on Tuesday — deep in a full branding strategy. Positioning, messaging, how a business shows up and what it stands for.

After lunch — building an AI receptionist. Workflow logic, call scripts, qualification frameworks, CRM integration.

Same team. Same day. Completely different problems.

I used to wonder whether we should niche down further. Do fewer things. Build more of a production line.

But watching the team work — I think the variety is the point.

Moving between genuinely different problems keeps the thinking sharp. You don't go stale. You don't reach for the same answer every time because it's familiar.

Every project gets a fresh perspective. Because the last one was completely different.

And I think clients feel that. When someone brings a problem to Autus — they get a team that's genuinely engaged. Not a template. Not the agency's standard answer applied to their situation.

No two hours the same. That's not something we manage around.

It's how we do our best work.

Lynn handled this objection better than most humans would. "Can I just get the cheapest option?" One of the hardest mome...
17/08/2026

Lynn handled this objection better than most humans would.

"Can I just get the cheapest option?"

One of the hardest moments in any sales call. Handle it badly and you lose the margin, the job, or the prospect.

Lynn didn't panic. Didn't offer an immediate discount. Didn't go quiet.

She acknowledged it. Asked a couple of questions.

Then she reframed. Explained the difference between the options. What each one actually included. Why the cheapest might cost more in the long run.

That's what a well-trained AI agent actually does. Not just answering calls — handling the moments that determine whether an enquiry becomes a job.

Consistent. Calm. Trained on the objections that come up most in your business.

Every time. Not just when a human happens to be having a good day.

Comment CALL or send us a message to hear the full call yourself. 👇

16/08/2026

Lynn speaks with a Scottish accent because we are a Scottish business.

Most AI voice agents sound the same.

Slightly too polished. The kind of voice that makes a prospect think "this is automated" before the second sentence.

That's not Lynn.

Her voice is natural, warm, and professional — the kind of voice that belongs in a business, not a generic call centre.

And that matters more than people realise.

The moment a prospect picks up the phone, they're making a split-second judgement.

Does this sound credible? Does this sound like a business I'd trust?

A voice that sounds out of place fails that test in three seconds.

A voice that sounds natural and local passes the test without the prospect even noticing.

The conversation moves forward. The lead gets qualified. The appointment gets booked.

The voice is the first impression. And in a phone call, first impressions are made in seconds.

Comment LYNN or send us a message to hear her yourself. 👇

14/08/2026

Hit us up if you need help with any Systems, Automation, or Marketing 👀

Address

48 West George Street
Glasgow
G21BP

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 8am

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