31/08/2026
Experiential activations are a great way for both established and emerging brands to build awareness of their products. Best known for its ketchup, Heinz recently used this approach to encourage consumers to try its wider range of sauces.
For this activation Mother Vending used their branded digital vending machines for Heinz at Waterloo Station and BOXPARK Shoreditch which gave consumers the chance to get their hands on a free bottle of Heinz sauce.
The result? Queues formed, people stopped, interacted, and left with a product in hand.
If youβre looking for a space to interact with your customers, get in touch today.
π https://eu1.hubs.ly/H0xQY-V0
βοΈ [email protected]