MadeBrave

23/05/2024

We teamed up with the Catherine McEwan Foundation to roll out a bold new campaign to raise awareness and inspire empathy for those living with Inflammatory Bowel Disease (IBD).

The result? A world-first OOH linking to a straight-talking campaign film about how ‘Sh*t’ it is living with IBD.

In other words, we used Out-of-Home as a portal to people stuck In-Their-Homes.

Come see how we created ‘A Sh*t Idea’ -
https://bit.ly/A-Sh_t-Idea

We teamed up with the Catherine McEwan Foundation to roll out a world-first OOH and campaign film to raise awareness for people with IBD.

26/04/2024

We went along last week for The Marketing Society Scotland's Digital Day 2024 and came back with a few top insights on the latest strategies from brands who are reimagining the future of marketing.

Ready to see how they're pushing the boundaries?

Check out the blog -

Here are a few top insights for brands on the latest marketing strategies from The Marketing Society Scotland’s Digital Day 2024.

03/04/2024

Struggling to get your audience to sit up and take notice?

As it turns out, the entertainment industry solved this long ago—and it’s been right under our noses all along.

Our Strategist, Al Sakickas, shows us how -

Our Strategist, Al Sakickas, shows us how advertising that captivates and intrigues from the get-go is sure to garner attention in an instant.

01/04/2024

Wanna be dead famous?

When you’re growing your own personal brand, nothing throws a spanner in the works faster than straight-up dying.

But with GraveInfluence™ even death can’t hold you back.

Founders Andrew Dobbie and Great Influence's Ash Jones have taken the digital dirt dive already.

Ready to achieve posthumous fame?

Dig up the details -
https://bit.ly/GraveInfluence

29/03/2024

We’re hiring a Head of Client Partnerships!

We’re looking for a commercially focused client partner who is passionate about driving business growth.

Leading our Account Management Team requires the grit to strategically grow, develop, and direct our accounts, delivering world-class advice and creative solutions that inspire and support our clients.

Sound like you? Apply below.

Sound like someone you know? Share this with them.
https://bit.ly/MB-Head-Client-Part

12/03/2024

VELUX asked us to promote their sponsorship of Alan Cumming’s Paradise Homes on HGTV.

Working with their team ahead of the launch, we created a suite of assets spanning digital, print, and outdoor, including the iconic Piccadilly Lights.

We’re so excited to see it all come together. Thanks so much to the VELUX team!

22/02/2024

Traditional methods have become painfully ineffective in healthcare advertising, and as a result, healthcare engagement is moving on.

Our Creative Director, Jamie Axford, shows a new trend is developing where brands are adopting a language that’s more empathetic, more human, and, not surprisingly—far more impactful.

Ready to see how?

Check out the blog -

A trend is developing in healthcare advertising. Brands are adopting a language that’s more empathetic and human. Come see how.

20/02/2024

DING, DING! First Bus's first-ever streetwear range has arrived!

Created to help raise awareness among Under-22s around the "Free to Explore" campaign, we commissioned young creatives from Trakke Ltd, Boiiing , and the The Centre for Advanced Textiles to create three limited-edition designs.

Then on the eve of London Fashion Week, we hosted some of Scotland's hottest influencers at a preview event packed with Instagrammable moments—from a Met Gala-inspired photo box and a TikTok wings filter to a pattern-wrapped bus, colour-blocked mocktails, and a collection exhibition.

Big thanks to the First Bus team for working with us on this!

12/02/2024

Time to get your popcorn ready.

We’re proud to be supporting VELUX's sponsorship of Alan Cumming’s Paradise Homes premiering tonight at 8pm on HGTV.

We've been hard at work behind the scenes to help promote this amazing TV show with a campaign spanning digital, outdoor, and print.

We’ll be sharing more soon so keep eyes here!

06/02/2024

With just shy of 100 locations across the UK and internationally, Hollywood Bowl is a company big enough to be listed on the London Stock Exchange.

We were tasked with elevating their brand from one people knew of but didn’t feel anything for to something more exciting and emotionally charged.

Brought to life in collaboration with Komodo, ‘Come Play’ is a brand platform encouraging people to escape monotony and join their friends at Hollywood Bowl for a much-needed break from everyday life.

Come see how we helped reposition Hollywood Bowl to grow beyond their category:
https://bit.ly/HWB-MB

Special thanks to:
Liz Penney
Pippa Woodstock
Henry Hillyard
Harry Fishwick

05/02/2024

We’re hiring a Senior Strategist!

We’re looking for someone to pick up and lead on some of the world's biggest global brands.

We need someone who is a proven and experienced strategic planner with a strong track record in independently leading relationships with senior clients through different types of business challenges and sectors.

You’ll also be responsible for upholding strategic standards in the business, as well as supporting management and developing the strategy team.

Sound like you? Apply below.

Sound like someone you know? Share this with them.
https://madebrave.com/careers/?utm_source=facebook&utm_medium=video&utm_campaign=JOB-SeniorStrategist050224&utm_content=paid

01/02/2024

The future is bright. It was a full house having Edinburgh Napier University's George Shepherd and his MSc Creative Advertising students in for a couple of talks (a la our Andrew Dobbie and Emma Houston), a quick tour, and a round of mentorship mini sessions with the team.

Lovely to meet you all—don’t be strangers!