12/12/2022
Content generated automatically using AI writing tools is against Google’s Webmaster Guidelines, says Search Advocate John Mueller.
Google’s Search Advocate John Mueller says content automatically generated with AI writing tools is considered spam, according to the search engine’s webmaster guidelines.
Mueller says content written by AI falls under the category of auto-generated content, which could lead to a manual penalty.
As Mueller is quick to point out, Google’s position on auto-generated content has always been clear:
“For us these would, essentially, still fall into the category of automatically generated content which is something we’ve had in the Webmaster Guidelines since almost the beginning…
…My suspicion is maybe the quality of content is a little bit better than the really old school tools, but for us it’s still automatically generated content, and that means for us it’s still against the Webmaster Guidelines. So we would consider that to be spam…”
The real question at this point is:
Can Google Detect AI-Generated Content?
Can Google understand the difference between content written by humans and content written by machines?
“I can’t claim that. But for us, if we see that something is automatically generated, then the webspam team can definitely take action on that…
…And I don’t know how the future will evolve there, but I imagine like with any other of these technologies, there will be a little bit of a cat and mouse game, where sometimes people will do something and they get away with it, and then the webspam team catches up and solves that issue on a broader scale…”
Visit the following link to see the entire debacle:
https://youtu.be/Yx997SsiYlw
This post contains information taken from the Search engine Journal website:
www.searchenginejournal.com