Wild Orange Media

28/12/2025

Allister writes: ​I just came across this snippet about The Procrastinators’ Club of America. While protesting the War of 1812... in 1966... is objectively funny, it’s also a perfect masterclass in what not to do if you want to stay relevant.

​In my work helping leaders develop a Future-Ready Mindset, I often talk about the difference between being reactive and being ReadyAlready.

​Procrastination is the ultimate "Future-Blocker." When we delay future-relevant decisions, we aren't just "relaxing"—we are actively narrowing our future options and limiting our potential. A Future-Ready Mindset requires us to:
- ​Anticipate shifts before they become emergencies, one at a time
- ​Act with intentionality rather than waiting for "the right time" (which never arrives).
- ​Adapt in real-time so we aren't left picketing the past.

It's funny that ​The Procrastinators' Club gave out an "Award to Come Later." In the modern economy, tomorrow may even be too late.

​As we head into 2026, are you waiting for the future to happen to you, or are you building the mindset to meet it head-on?

01/09/2025

ReadyAlready will be published on 8th September 2025, and be available to buy from all major booksellers. If you'd like to know more or would like to Allister to speak at your company conference or industry event, please get in touch via our website https://allisterspeaks.com

21/06/2025

Exciting times ahead here at Wild Orange Towers, with Allister Frost's new book, ReadyAlready, due to be published soon. It contains everything you need to become Future-Ready for life! Stay tuned for updates, and if you'd like to know more, just ask 👍🏼

24/07/2024

Woohoo! We now have a toll-free number to make it easier for our customers and partners in the USA and Canada to stay in touch. Full details on our website, https://allisterspeaks.com

24/07/2024

I've been busy writing recently. Or, at least, trying to write.

It's happening more and more. Each time I step off a stage, I receive requests from audience members for extra ideas and support materials. And the most requested item, by far, is a book.

"Have you written a book?"
"Where can I get your book?"
"You should write a book"

So, I'm writing more, hoping I may one day have created a book. But it's hard work. I find writing mentally draining and often unrewarding. Finding time to focus on creating something that may or may not be of value to others at some distant point in the future is tough. Sometimes, writing feels like the very opposite of what I recommend: focus on the near-term, continuously improve small things, enhance your future one easy iteration at a time...

Or is it?

When my writing is going well, I find the process enlightening and uplifting. It forces me to think more deeply, to explore my ideas from multiple angles, to bring clarity to the obscure. It also helps me to understand my own ideas and nudges the hazy aspiration of becoming a published author a little more into focus.

That's why I loved seeing these illustrations by Pejman Milani of Milani Creative in Texas, USA. PJ is spot on; writing can be the font for ideas, the windscreen wiper of clarity, and the perfect container for our most useful thoughts.

It's still bloody hard work, though.

07/06/2024

My personal mission is to give others the skills and habits they need to become future-ready for life. Thank you, Ben, for showing me I'm on the right track

07/05/2024

Recently, I was helping a client think about the pros and cons of failure. I invited them to imagine a world without failure: it would be a dull, predictable, unchanging place. Failure rocks!

But some people still view ‘failure’ as something to avoid, not promote. This is silly, because being open to try (and potentially fail) is essential for personal growth and development. It’s also a vital part of having a Future Ready Mindset.

The British comedian Sarah Millican knows failure as well as anyone and has a wonderful way of dealing with it. Now a hugely successful TV personality, Sarah developed her comedic muscle by working the circuit, gigging in pubs and clubs across the UK. She had her fair share of knocks and bumps on the road, just as everyone does, and once shared how she copes with the emotional rollercoaster.

Millican’s Law (AKA the 11 o’clock rule) states, and I quote directly from Sarah’s blog:

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"This is Millican’s Law. If you have a hard gig, quiet, a death, a struggle, whatever, you can only be mad and frustrated and gutted until 11am the next day. Then you must draw a line under it and forget about it. As going into the next gig thinking you are sh*t will mean you will die.

Equally, if you nail it, slam it, destroy it, whatever, you can only be smug about it until 11am the next day (in the past, I have set an alarm so I could get up and gloat for an extra half hour) as if you go into the next gig thinking you are God’s gift to comedy, you will die. That is Millican’s Law and it totally works. It means you move on quickly."

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I love how Sarah highlights that success and failure are equally unimportant on life’s journey. Both are fleeting and best forgotten. That’s a very healthy approach to business: when things go well, we should celebrate briefly, then move on. When things go badly, we should commiserate and learn briefly, then move on. We shouldn’t dwell on either outcome; just move on. Keep going.

Here’s to injecting more failure and success into your life. Go for it!

03/05/2024

No-one said it better than John C Maxwell:

“Change is inevitable. Growth is optional.”
John C Maxwell

Change, whether you like it or not, will happen. Just as sh*t happens. And most change in your life will be for the better. That's how the world advances towards better times. Without change, you'd be staring at your hand, lap, or a wall right now, not reading these words on a screen.

You'll soon forget the change itself, but you'll experience the new for longer. Change is fleeting; its benefits endure.

Growth, however, is entirely optional. You actively have to opt-in to that sh*t. Growth is tough too. It's nice to have the option of living under that metaphorical rock, unaffected by the changes happening around you, grateful to be sheltered from the rains of change.

But it's only when you step out from under your rock that you can realise it wasn't even raining. It's only by embracing change, having the courage to have a go, that you can enjoy the benefits it may bring.

The growth phase may be hard, but the struggle will soon be behind you. The warming sunshine of the new awaits. Growth is fleeting; its benefits endure.

Perhaps I could try to say it (a little) better than John C Maxwell:

“Change is inevitable. *Your* growth is optional.”
Allister Frost

There are positive change opportunities everywhere today. Go grab one.

25/03/2024

Welcome to Monday. Another day on planet Earth. Another opportunity to be your best self.

18/05/2022

After recently celebrating our tenth birthday🥳, we're busy today planning the next ten.

But, unlike most business planning processes, we're not thinking about revenue, costs and profits. We're 100% focussed on thinking about the types of experiences we can create for our clients. The numbers can look after themselves.

That's 😇

Let us know what we can help you with next.

22/10/2019

Why brands and businesses need to get activist...

Digital Optimist and Inspirational Keynote Speaker