Essex Marketing

Essex Marketing We are an expert digital agency in Essex, experts at showcasing your unique brand online. Be it a

It's Friday freebie!Calling all business owners πŸ“’Essex Marketing has been fortunate to flourishing and thriving amidst t...
08/10/2021

It's Friday freebie!

Calling all business owners πŸ“’

Essex Marketing has been fortunate to flourishing and thriving amidst this global crisis.

As our way of giving back...

We love to help small business owners make it big!
βœ… By giving them the same resources that big businesses have access to
βœ… By leveraging the power of digital marketing
βœ…By bringing your business where you want to take it.

Avail of our free consultation by heading over at https://essexmarketing.co.uk/get-in-touch/

Allow us to help move your business forward by harnessing the power of digital marketing.✨

Social Media has done wonders for millions of businesses and business owners.In this day and age, there are countless wa...
06/10/2021

Social Media has done wonders for millions of businesses and business owners.

In this day and age, there are countless ways to use social media to benefit your business.

❇️ Branding - letting the world know what your business is about, what you stand for, who you are
❇️ Promotion of products and service
❇️ Connecting and engaging customers
❇️ Research your target market
❇️ Know more about your competition

Here in Essex Marketing, we create integrated digital marketing strategies to help you promote your business and brand online.

Let us know how we can help move your business forward by sending us a message!

Facebook Recommendations brought to you by  What is Facebook recommendation and why should we care? 🌟82% of consumers re...
04/10/2021

Facebook Recommendations brought to you by

What is Facebook recommendation and why should we care? 🌟

82% of consumers read and trust local business reviews. Think TripAdvisor or Yelp.

The recommendations left by friends or even strangers will definitely hold weight when you come across them upon searching for a local cafe you've been meaning to try or that lodge you are considering to stay in for the next holiday weekend.

Here are some tips for you to get those Facebook Recommendations going for your biz!

β­• Make sure your Recommendations is enabled on your page
β­• Use QR codes that direct your customers to your Recommendations tab. Print QR codes on your receipts, cashiers, emails or invoices
β­• Embed a link to Facebook recommendations on your website
β­• Pick a couple from your recommendations and use in your ads
β­• Offer a small incentive in exchange for recommendation

Facebook recommendations can:
❇️ Help your business win over new customers
❇️ Give you deeper insight into what people love about you
❇️ Chance at FB algorithmic recommendation

Go forth and collect those new, shiny, happy recommendations!

Checking out competition has its ups and downs.πŸ”Today we focus on why we should and how to do just that.Though competiti...
01/10/2021

Checking out competition has its ups and downs.πŸ”

Today we focus on why we should and how to do just that.

Though competition can sometimes be crazy ..

We choose to always take the good with the bad and make it work to our advantage.

Knowing who you're up against can be a good thing. You find out how your business is different.

Leverage this. Make this your strength. πŸ’ͺ🏻

βœ… Identify your direct competition
βœ… Check Page Transparency for their ads and copy to compare and get insights
βœ… Check Online Forums to see what people are saying about them and you!
βœ… Know their Social media presence, engagement and reputation
βœ… Ask for Customer Feedback thru simple surveys

These are simple but surefire ways to gather information about the competition.

You can use all information to then formulate your own marketing strategy not to copy competition but...

πŸ”₯To be competitive.
πŸ”₯ Give your competition a run for their money.
πŸ”₯ More importantly give the market a better alternative

What is the best social media platform to be on?❓❓We get this question a lot.The best platform is where your target mark...
28/09/2021

What is the best social media platform to be on?❓❓

We get this question a lot.

The best platform is where your target market is. πŸ’―
Where does your ideal audience hang out?
Where can you reach most of the market you want to serve?

That is where you should be. πŸ“
No one platform is necessarily better than the others.

Your research and due diligence should determine your marketing strategy and that includes which platform to establish your presence in.

You want to get in front of as many eyes as possible who will be interested in what you have to offer.🎯

Should you need help finding out where your target market is spending most of their time...

Send us a message and we will help you get right on it!

Nobody likes waiting. βŒ›No one wants queuing waiting to be served.I don't particularly like standing in a bar waiting for...
24/09/2021

Nobody likes waiting. βŒ›

No one wants queuing waiting to be served.

I don't particularly like standing in a bar waiting for my drink. Hey, it's Friday!🍻

People abandon a website if it takes longer than 3 seconds to load.

Keeping your website visitors happy is always, always important.πŸ’―

A fast and responsive website is what you need!

Essex Marketing is here to give you a hand.

Send us a message to avail of our FREE website audit. πŸ“€

Hashtags have been known to help with visibility and brand building.However, with the vastness of the social media unive...
17/09/2021

Hashtags have been known to help with visibility and brand building.

However, with the vastness of the social media universe, it can be difficult to see these benefits.

If you want to get more value out of your hashtags, read on.

There is a more strategic approach to ensure:
✨ you get the right visibility
✨ build a memorable brand

βœ… Modify to industry and location - to
βœ… Search your hashtags - to double-check that you're using the hashtag for what you think it really stands for.
βœ… Don't rule out low volume hashtags - it’s less about showing up for more searches, and more about showing up for more of the right searches

We hope these simple tips have brought your insight and actionable items you can easily implement in your marketing mix.

Give this post some ❀️ if you want more of these kinds of posts.

A compelling business description provides any reader with a quick overview of what your business does and what sets it ...
15/09/2021

A compelling business description provides any reader with a quick overview of what your business does and what sets it apart from your competitors.

With so many places to put your business description on nowadays, it is a must to come up with your own to maximise all opportunities that present themselves for the taking!

Whether it be on Google Maps, on your FB Page, an Online Directory or maybe an "About the Company" section of an event, the way you describe your business can make all the difference.

How to write a compelling business description:

βœ… Start with your basics - company name, location, business hours, core offers
βœ… Check out other business descriptions - let your readers know what your business does & how your business is unique.
βœ… Choose your keywords - lookup keywords most searched in your niche and use them
βœ… Make sure your description is on-brand - be consistent with your brand voice and tone across all platforms
βœ… Customise for each major platform - keep in mind which platform you are writing the business description for. Twitter: 160 characters; Instagram: 150 characters; LinkedIn: 2,000 characters

We hope these will get you started on writing your very own compelling business description that you can pull out anytime you need it for any platform.

The world and the economies are slowly coming back to life πŸ₯³This happy development motivates us to help business owners ...
10/09/2021

The world and the economies are slowly coming back to life πŸ₯³

This happy development motivates us to help business owners get a jumpstart on their marketing game.

If you are a biz owner and you just opened back up for business, this is for you! πŸ“’

Avail of our FREE SEO audit to improve:
❇️ website traffic
❇️ conversion rate
❇️ brand credibility
❇️ plus more

Allow us to help you get your business off the ground for free.
Send us a message today πŸ’Œ

Cross-channel marketing comes with many benefits if done right.πŸ“ increased engagementπŸ“ better insights  πŸ“ stronger brand...
08/09/2021

Cross-channel marketing comes with many benefits if done right.

πŸ“ increased engagement
πŸ“ better insights
πŸ“ stronger brand

When crossing back and forth between channels, make sure your audience experience is one cohesive customer journey.

To achieve that, here 3 cross channel advertising mistakes to avoid:

β›” Inconsistent messaging
β›” Promoting same offers on different platforms
β›” Having the same KPIs for all channels

Cross-channel marketing brings home great returns.
Put time and thought into your strategy to harness its full potential.

Give this post a πŸ‘ if it helps you and your biz in any way.

International Day of Charity πŸ‡ΊπŸ‡³πŸ’Today we are all reminded that there is a common desire to help the disadvantaged member...
05/09/2021

International Day of Charity πŸ‡ΊπŸ‡³πŸ’

Today we are all reminded that there is a common desire to help the disadvantaged members of our society.

Charitable activities, volunteerism, philanthropy provides real social bonding that creates more resilient and inclusive societies.

We all have that charity or cause close to our hearts.❀️

Today we get to commemorate why we help those who we have helped, still helping and continue to help in the years to come.

Let's continue to work together and enhance social responsibility to help those who our help the most to make this world a better place.❀️‍πŸ”₯
United Nations

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