Yo - Creative Marketing

13/03/2022

There are some stormy seas ahead in the tricky business of relationship building with new clients.

Keep a lookout for statements like these. 😎

09/03/2022

This isn't Tinder, so swipe left to see more about how you can boost your engagement. 😎

03/03/2022

If you focus too much on what you don’t have, and all the reasons not to start. You never will.

No one had it all figured out when they started. Some progress however small is better than none.

01/03/2022

The question shouldn’t be what is the best creative software. But rather which one is the best for you?

How much can you afford?

What are the requirements (the key functions you need it to have)? Don’t spend money on extra functions you don’t need yet

If you aren’t ready to use advanced features then you don’t want to be paying for them.

Learn the basics, the principles that are transferable across all software (transferable skills). Then decide which software you would like to upgrade to.

Nowadays there are great options across PC and Mac and if you want the convenience of using stuff on the go. Some people make it work using a tablet.

27/02/2022

Behind the scenes of a project we are working on.

It's got to Bee's perfect. 🐝

Ps. Callum didn't fall in the pond. 😂 Hopefully next time.

howitsfilmed • Original Audio

23/02/2022

Do you like drinks so diluted they have no flavour? I didn't think so. Well it's the same with content. It needs flavour, substance, purpose. Inform or entertain or even better... do both. ✌

22/02/2022

After the main course do you not want a dessert? Posting is no different, follow up with pie for dessert. 🍰

22/02/2022

What does your brand colour say about you?

What emotion do you want your brand to trigger?

You should choose the colour of your brand, as carefully as you do the colour of your bedroom wall.

21/02/2022

Never get stuck for content ideas again! Be content with your ideas. 😜

21/02/2022

No business wants to be a 1 night stand that gets forgotten. 🤙

21/02/2022

If you wanna go then you need to get into a flow! ✌

04/02/2022

Who Is Callum and What Is His Superpower?

How Would I Describe Myself?

A keen photographer especially landscapes with a passion for music, gigs, cinema, football, socialising with friends and strategy games.

What Do I Like To Do In My Free Time?

Exploring and taking photos, cycling, swimming or playing football. I am a big movie fan; I go to the cinema a lot and to a lot of live gigs. If I am indoors, I’m probably discovering new music I like (I recently got some great new headphones, so now they are always attached to my head.) I could also be found watching the football, a film, a new TV series, reading a book or playing a strategy game (football manager, civilisation something like that).

What Are Your Pet Peaves?

People who eat loudly, especially with their mouth open.

Why Do You Enjoy Marketing?

I enjoy the overlap of strategy and creativity; I like exploring new ideas and problem solving. There is a buzz in connecting the dots to come up with novel ideas. Knowing I am putting these things to good use by helping other people is rewarding as well.

If You Had A Superpower What Would Your Superpower Be?
The ability to breathe underwater preferably without gills though, more like Aquaman rather than The Deep (from The Boys) great show by the way if you haven’t seen it.