Cross Origin - Brand & Digital Agency

26/03/2026

Why did this take so long?...

Working with Stanhope Gate Architecture Ltd has been a great experience for us at Cross Origin. But when you’re working with a team like SGA, who really get design, nothing is ever just “a quick logo tweak”. It turns into a proper deep dive into shape, spacing, and typography. The kind of detail most people never see, but makes all the difference.

Why was this important from the start?
This wasn’t a rebrand.
No new strategy.
No new audience.

It was just about recognising what was already happening.

With the history and reputation behind Stanhope Gate Architecture, people were always going to start calling them SGA. It felt natural.

Keeping the essence of the brand, that balance between modern and classical, but making it work better for how people actually see and use it day to day.

Sometimes the small changes are the ones you spend the most time on.

11/07/2025

User testing for something very special.

11/03/2025

The Power Of Brand Identity In An Evolving Estate Agency Market...

Read about how and why we helped PSPhomes - Mid Sussex Estate Agents transform their digital presence and brand perception.

https://www.crossorigin.co.uk/work/updates/the-power-of-brand-identity-in-an-evolving-estate-agency-market/

20/12/2024

As the year comes to a close, it’s time to clock off and enjoy some well-deserved moments with family and friends.

2024 has been an incredible journey - we’ve loved collaborating with our amazing clients on projects that challenge and inspire us to deliver our best. Along the way, we’ve met new faces, tackled exciting challenges, and been reminded why we do the s**t we love.

Here’s to 2025 a year for transformation.

20/12/2024

As the year comes to a close, it’s time to clock off and enjoy some well-deserved moments with family and friends.

2024 has been an incredible journey - we’ve loved collaborating with our amazing clients on projects that challenge and inspire us to deliver our best. Along the way, we’ve met new faces, tackled exciting challenges, and been reminded why we do the s**t we love.

Here's to 2025 a year for transformation.

Highly recommended https://lnkd.in/gh_AS9i3

01/10/2024

Say hello to Grace! Grace is joining us for a week of work experience, assisting with our day-to-day client work and bringing fresh ideas to our latest branding projects.

Welcome aboard, Grace!

02/07/2024

Certain key moments make it essential to refresh your brand, and SPG's rebranding is a prime example.

This established and successful property business, now inherited by the next generation, is now ready to evolve - we've made it contemporary and competitive.

Take a look at the case study here...

https://www.crossorigin.co.uk/work/case-studies/a-proud-past-driving-future-vision/

Put your website description here

01/07/2024

How effective is your brand?

❓ Not sure about your company’s branding?
❓ Need some tips on what to consider for your brand strategy?
❓ Or just want to get a better idea of how to build a great brand?

Take our quick quiz to get your brand score and see how you feel about your brand positioning. Find out where you’re rocking it and where you might need a little boost.

It’s just 11 multiple-choice questions and takes only 2 minutes!

https://www.crossorigin.co.uk/ -quiz

11/03/2024

The 80/20 rule

AKA: Pareto’s principle, Juran’s principle or the “vital few, trivial many” rule.

Ever thought about what truly defines your brand?

It’s the essence of those standout moments—those 20% of efforts that shape 80% of your brand’s perception.

Focus on what truly sets your brand apart!

22/12/2023

22/12/2023

Here's to an amazing 2023!

A massive shoutout to our incredible clients who've not only supported us but also pushed us to create some killer ideas. Cross Origin has had an incredible year, and with each new project, we're delivering our finest work, honing our skills, and bringing more value to our clients. Bring on 2024 we can't wait to get stuck in!

We'd like to say a bit thank you and wish you all a great Christmas and a prosperous New Year. Here's a glimpse of some highlights from this year!