FATGURU

FATGURU FATGURU.COM - a digital marketing agency with a difference.

Business meetings are better with dogs involved 🐾🐶☕Had a great catch-up meeting discussing marketing strategies, lead ge...
12/05/2026

Business meetings are better with dogs involved 🐾🐶☕

Had a great catch-up meeting discussing marketing strategies, lead generation, and growth plans for a local business.

But let’s be honest…
The real star of the meeting was clearly the dog 😅🐾❤️

Cute dogs aside, it was another reminder that while Zoom is convenient 💻…
nothing beats sitting down in person, having a proper conversation, bouncing ideas around, and getting to know the people behind the business.

We discussed:
📍 improving visibility
🔍 building a strong SEO strategy
📈 increasing enquiries over time
🚀 and putting the right foundations in place for long-term growth

No pressure.
No jargon.
No awkward sales pitch.

Just a relaxed conversation, fresh air, coffee, sunshine… and apparently emotional support from a very photogenic dog 🐶☕😄

If you run a business and want to figure out which marketing channels actually make sense for your business, feel free to drop me a message.

Free marketing consultations available ☕🍻📩

We’ve watched prospects do the same thing: they land on your website… nod for 3 seconds… then bounce.Usually it’s tiny, ...
04/05/2026

We’ve watched prospects do the same thing: they land on your website… nod for 3 seconds… then bounce.

Usually it’s tiny, word-for-word confusion. Your best salesperson says “What do you do + who you help?”
But your website hero text and your Google Ads headline are saying something else.

That gap is expensive because your audience is doing mental math: “Wait—am I in the right place?”

So here’s the Hertfordshire Brand Clarity Test:
Record a 60-second video with your best salesperson.
Compare it to your hero text + your Google Ads headline for the same message.
If they don’t match word-for-word, we turn that gap into one Brand Message Framework (website + ad + landing page copy) so prospects feel instant recognition.

Book Your Free Consultation Today



Clicks are easy. Calls are the part that hurts—when our clients’ Google Ads send traffic to the wrong page, the phone st...
27/04/2026

Clicks are easy. Calls are the part that hurts—when our clients’ Google Ads send traffic to the wrong page, the phone stays silent for days. 😬

In Hertfordshire, the quickest “immediate results” win usually isn’t bigger budgets—it’s tightening the first 10 minutes of setup:

Build search ads that match the exact offer on the landing page (same-day quotes vs free advice, for example).
Add call-only extensions so clicks can turn into calls within minutes—not a waiting game.
Check tracking for call conversions, not just visits.

Want the checklist FATGURU uses to tighten message-to-page and make calls count? Book Your Free Consultation Today.



This website design looks so good! ✨We’re sharing our website design for Hertfordshire Hyperbaric — a clean, modern buil...
20/04/2026

This website design looks so good! ✨

We’re sharing our website design for Hertfordshire Hyperbaric — a clean, modern build that’s quickly become one of our most popular examples with prospective clients.

This was the second website we designed for the same client, which says a lot about the value of doing the job properly. When a business sees honest communication, professional delivery and real results, they come back.

At FATGURU, we tailor every project to the business behind it — whether that’s website design, SEO or PPC.

Book Your Free Consultation Today and let’s talk about what your business needs next.

⚠️ Experiencing internet issues this morning?:  Cloudflare is again down, taking with it many websites and apps around t...
05/12/2025

⚠️ Experiencing internet issues this morning?: Cloudflare is again down, taking with it many websites and apps around the world including X, ChatGPT and Canva.

Cloudflare generally ensures that pages are able to stay online even amid heavy traffic, by sitting in the middle of the pages and visitors.

However any outage at Cloudflare can immediately take down these sites and connected services.

Will update once the outage is fixed.

Strong partnerships go beyond deliverables 🤝✨This week, the FATGURU Director, Bob, finally met one of our long-standing ...
24/11/2025

Strong partnerships go beyond deliverables 🤝✨

This week, the FATGURU Director, Bob, finally met one of our long-standing clients, Johnny, in person — despite having worked closely together throughout the year.

It wasn’t a formal sit-down.
No laptops 💻
No presentations 🗂️
No agenda slides 📊

Just a relaxed lunch, real conversation, shared experiences, and some well-earned laughs 🍽️🍻

And although it was the first in-person meeting, it didn’t feel like one — it felt like catching up with someone already familiar.

That’s the kind of relationship FATGURU aims to build:

✔️ collaborative
✔️ transparent
✔️ long-term
✔️ built on trust — not just transactions

FATGURU has been supporting Johnny’s business as it scales, working alongside his in-house marketing team by providing specialist expertise in:

🔧 Technical SEO
🎯 Google Ads strategy
💻 Conversion-focused web development
📈 Tracking, performance and optimisation

Johnny has a strong vision and ambitious plans — and FATGURU will be supporting him every step of the journey 🚀

⭐⭐ ⭐ ⭐ ⭐ Client Testimonial

“FATGURU have been a true game-changer for our business.

From day one, Bob and the team took the time to deeply understand our brand, industry, audience, and goals — and the results have reflected that attention to detail.

The Google Ads strategy they implemented has consistently driven high-quality traffic to our website, and their technical know-how ensured everything was built for long-term performance.

They also completely revamped our lead tracking system, connecting all platforms to create a seamless customer journey. The new forms integrated into our website not only look clean and modern but are clearly optimised for user experience and conversion.

What really sets FATGURU apart is their transparency, communication, and accountability. We receive regular updates, clear reporting, and they’re always quick to respond whenever we need adjustments or advice.

If you’re looking for a reliable, forward-thinking partner for Google Ads, web development, and technical SEO, I can’t recommend FATGURU enough. A genuinely outstanding team.”

Feedback like this means a great deal — not just because it reflects strong results, but because it reflects a strong partnership.

If your business is growing and you're looking for a marketing partner rather than just another agency, FATGURU would love to talk.

Coffee, pint or lunch — whichever suits, message to book ☕🍺🍽️

Another pint and a plan! 🍻Bob met up with Harry - a local plumber and gas engineer - who reached out for help getting hi...
30/07/2025

Another pint and a plan! 🍻

Bob met up with Harry - a local plumber and gas engineer - who reached out for help getting his business busier.

He’d just had a website built by someone else, but it was a rushed, templated job with a layout that made it hard for people to take action - even the contact details were wrong!😬

Normally we’d suggest a brand new build, but since it was freshly paid for, we agreed to give it a once-over and tidy things up instead 🔧

Harry’s great at what he does - but not enough people know about him. And that’s the real problem.

So our job is simple:

✅ Get his website working properly
✅ Improve his visibility online
✅ Start bringing in more local leads

No faff. No fluff. Just straight-talking solutions that actually move the needle.

📈 Want more people to know about your business?

Book to chat it over a pint or coffee - first drink’s on Bob! ☕🍻

This Cyber Security client needed this website design project around quickly but done to a high standard.  We first desi...
07/07/2025

This Cyber Security client needed this website design project around quickly but done to a high standard. We first designed the website off-page for client approval before proceeding to build it out onto WordPress 🚀

Review ⭐⭐⭐⭐⭐

"Bob and his team noted my requirements and turned around the website within a week. It looks brilliant! The professionalism and responsiveness of the team is also fantastic. I'd highly recommend using FatGuru for all your website, branding and SEO needs!"

We deliver professional websites quickly without sacrificing quality. ♥️

Get in touch today to discuss your project ☕

🚨 DON’T BE FOOLED BY “GOOGLE” CALLS! 🚨(This one’s important – please share to protect other businesses)Lately, we’ve had...
23/06/2025

🚨 DON’T BE FOOLED BY “GOOGLE” CALLS! 🚨
(This one’s important – please share to protect other businesses)

Lately, we’ve had an influx of clients asking:
I got a call from Google Ads — should I trust them?

❌ Short answer: NO!
These are NOT Google employees.
They’re from 3rd-party agencies trained to sound like Google — but their goal is to get you to spend more, not get better results.

Here’s the truth you’re not told:

⚠️ They don’t have proper access to your campaigns
⚠️ They follow sales scripts, not strategy
⚠️ Their “advice” often leads to *bloated budgets and bad performance*
⚠️ They pressure you with urgency and “optimisation tips” without context
⚠️ They’ll name-drop “Google support” — but they’re not on your team

We manage Google Ads for dozens of clients and see the damage these calls cause: broken campaign settings, wasted budget, and a false sense of support.

👉 If you’re ever unsure — call your own PPC Agency that manages your account

💡 Pro Tip:
The real Google support team will never call you out of the blue. They only respond to logged-in support requests, and they’ll never push spend increases.

💬 Have you had one of these calls? Let us know in the comments or tag someone who needs to read this.

Where does your business rank on Google Maps? How far does it reach? 🧐Here we've taken this profile from being found onl...
18/06/2025

Where does your business rank on Google Maps? How far does it reach? 🧐

Here we've taken this profile from being found only at the actual business address pin to being found across a VERY wide area now covering the home city and numerous surrounding towns/cities! All for the main keywords that prospective customers are using to search for services this business provides.

The numbers on the pin show where this business ranks for the main keywords at that location 🚀

🗺️ Google Maps (Local Pack) – The Local LEAD Powerhouse

1. Prime Visibility: The Local Pack (Google Maps listings) appears above traditional organic results on most local intent queries (e.g. "plumber in Stevenage", "Plumber near me").
2. Click Magnet: On mobile, Maps takes up a large chunk of the screen — more than 50% of clicks for local intent searches go to the Map listings.
3. Trust Factor: Star ratings, reviews, business hours, and photos build immediate trust. Users skim and click directly from Maps.
4. "Near Me" Dominance: Google Maps ranks highest for “near me” searches, which are growing rapidly in UK search trends.
5. Call-to-Action Friendly: Phone calls, direction requests, and direct website visits all happen without the user even visiting your site.

Real results, every single time 🎯

If you want us to run a check on where your business ranks and how far from your business location, just drop us a line and we're always happy to help. 😎

Address

Nightingale Road
Hitchin
SG51QW

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

Telephone

+441462526040

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