Blacksmith Marketing

Blacksmith Marketing Blacksmith is a dynamic consultancy that combines intelligent analysis of marketing and communication That’s how it feels to work with Blacksmith.

Imagine having an experienced, proactive marketing director at your side, supported by a fully resourced design department, all of whom understand the complexities of your business – nothing less than a virtual marketing department in fact. Our portfolio shows how we use branding, web design, graphic design, social media, e-marketing and advertising to deliver transformative marketing strategies –

frequently challenging how clients see themselves, as part of the process. What our portfolio doesn’t show, is the insight, care, support, energy, wisdom, experience and determination we routinely put at our clients’ disposal. Often without telling them! And that, since you are bound to be wondering, is what sets us apart and why you really, really should get in touch.

WHAT AN ACCOLADE – DRIVING A 110% INCREASE IN EXHIBITION FOOTFALL FOR FACCO UKWorking alongside Facco UK in the run-up t...
11/06/2026

WHAT AN ACCOLADE – DRIVING A 110% INCREASE IN EXHIBITION FOOTFALL FOR FACCO UK

Working alongside Facco UK in the run-up to the British Pig & Poultry Fair, we delivered a targeted LinkedIn campaign focused on increasing awareness, engagement and attracting visitors to their stand.

The campaign delivered outstanding results, with Facco achieving a more than 110% increase in stand footfall at the show, reinforcing their presence in the UK market and driving meaningful engagement with prospective customers.

Following the campaign, we received this fantastic accolade from Christopher Dickinson, Area Manager at Facco UK: “I will go on record on saying what a fantastic job you did for us in the UK in the run up to the show. Any request was dealt with quickly and you were flexible when we asked for help and guidance.”

As Facco continues to strengthen their position in the UK market, we look forward to the opportunity to further support their ongoing growth and success.

IN QUESO YOU MISSED IT - IT'S NATIONAL CHEESE DAY TODAYWhere would we be without cheeseburgers, caprese salad, croque mo...
04/06/2026

IN QUESO YOU MISSED IT - IT'S NATIONAL CHEESE DAY TODAY

Where would we be without cheeseburgers, caprese salad, croque monsieur, Welsh rarebit or Greek salad?

Without Parmesan, Italian cuisine would crumble and imagine Christmas without Stilton.

And where would any cheeseboard be, without the pride of Yorkshire – the incomparable Wensleydale?

At Blacksmith, we think many “awareness days” are pretty cheesy, but National Cheese Day is just gouda fun. Observed every year on the 4th of June, the day is all about celebrating the rich history of one of the world's most versatile foods.

So today provides the perfect excuse to indulge in your favourite cheese – which in Neil’s case is Barrel Aged Feta!

MOST WEBSITES ARE DESIGNED TO LOOK GOOD - VERY FEW ARE ENGINEERED TO BE FOUNDAt Blacksmith, we take a different approach...
03/06/2026

MOST WEBSITES ARE DESIGNED TO LOOK GOOD - VERY FEW ARE ENGINEERED TO BE FOUND

At Blacksmith, we take a different approach to web design. SEO isn’t something we “add on” at the end - it’s built into the foundation of every new site we create.

Increasingly, visibility online is no longer limited to traditional search engines like Google. AI-driven platforms are now playing a major role in deciding which businesses get recommended, cited, and surfaced to users. It’s no longer enough for your website to simply exist online - it has to be discoverable by both people and machines.

Read our full article here: https://bit.ly/4eoV6YP

NEIL’S BRIGHT IDEAS – CELEBRATING 25 YEARS OF KAREN ARDLEY ASSOCIATES Back in Autumn last year, Neil was asked to offer ...
15/05/2026

NEIL’S BRIGHT IDEAS – CELEBRATING 25 YEARS OF KAREN ARDLEY ASSOCIATES

Back in Autumn last year, Neil was asked to offer some strategic guidance to KAA founder Karen Ardley and her daughter and colleague, Kate Beetlestone.

One of the ideas discussed was celebrating the company’s upcoming 25-year milestone. Over the last few months, the KAA team have been busy bringing the anniversary celebrations to life – culminating in a major educational leadership conference in London earlier this week.

The session was incredibly well received and served as a fitting reminder of the values, insight and leadership that have shaped KAA over the last 25 years.

Our thrilled clients had this to say: “I can’t thank you enough for giving us this idea… and we still have seven months left to celebrate!”

Congratulations to Karen Ardley and the team!

REPORTING LIVE FROM THE PIG & POULTRY FAIR 2026!Neil is busy supporting our poultry clients at the biennial Pig & Poultr...
13/05/2026

REPORTING LIVE FROM THE PIG & POULTRY FAIR 2026!

Neil is busy supporting our poultry clients at the biennial Pig & Poultry Fair at the NEC.
Not only is it biennial - it only comes around every two years!

This was the scene at the Joice and Hill /Hendrix Genetics stand as the show opened this morning!

A STRONG START FOR FACCO UK ON LINKEDIN We are delighted to announce that FACCO UK have reached 2,000 followers on Linke...
01/05/2026

A STRONG START FOR FACCO UK ON LINKEDIN

We are delighted to announce that FACCO UK have reached 2,000 followers on LinkedIn!

We are working with FACCO to elevate their UK presence on LinkedIn using a strategic approach to content and engagement in the run-up to the British Pig and Poultry Fair. This milestone comes right at the beginning of our partnership - a fantastic foundation to build on.

Here’s to continued growth!

USING AGENTIC AI AND VIBE CODING TO AVOID THE RISK OF PRODUCING NOISE AT SCALE!Artificial intelligence is no longer a pe...
17/04/2026

USING AGENTIC AI AND VIBE CODING TO AVOID THE RISK OF PRODUCING NOISE AT SCALE!

Artificial intelligence is no longer a peripheral tool in marketing - it is rapidly becoming an operational core. But the conversation has already moved beyond basic automation, the next inflection point is agentic AI: systems that don’t just execute tasks, but independently plan, iterate, and optimise toward defined goals.

Read our full article here: https://bit.ly/4cilUdo

STRATEGIC SPRINGTIME PRICE LIST REFRESH FOR EARNSHAWS!In preparation for the 2026 gardening season, we recently complete...
08/04/2026

STRATEGIC SPRINGTIME PRICE LIST REFRESH FOR EARNSHAWS!

In preparation for the 2026 gardening season, we recently completed another revamp of the Earnshaws Price List!

With a welcome drop in raw material costs, the updated price list features new lines and hundreds of reduced prices across the Earnshaws range.

Available to collect in-store or browse online, the price list continues to play a key role in the marketing mix - building the brand, helping to establish the Midgley Centre as a retail destination and encouraging customers to buy across the ranges.

WE HOPE YOU HAVE A CRACKING EASTER BREAK!
03/04/2026

WE HOPE YOU HAVE A CRACKING EASTER BREAK!

01/04/2026

Listen out for our new radio campaign – launching today!

Address

G2, The Media Centre, Northumberland Street
Huddersfield
HD11RL

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 4:30pm

Telephone

+441484605103

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