03/09/2026
It's 12.51pm on a Thursday and I've just done something that's been giving me butterflies for weeks…
My third book is coming.
Four weeks today, in fact
You can have a Google for the title, but I’ll be sharing it slowly on here, because the reveal is part of the fun… and I have SO much to tell you about this book and what I (well, hopefully we, as you’re invited along for the ride!) will be doing to celebrate the launch on 1st October.
The thing is, I’ve done this three times now, twice with a proper publisher (Bloomsbury Publishing UK) behind me… and it doesn't get less scary. If anything it gets more real.
I am worried that it won’t achieve its potential (because, hand on heart, it is a superb read because of the quality of the case studies and how kind people were in spending their time talking to me) and excited that people get to read and learn from it - both in equal measure, and I'm not going to pretend otherwise.
If you've got something you're building towards right now, a launch, a course, a big scary thing you haven't told anyone about yet, we’re in the same boat. But know that the fear doesn't mean you're doing it wrong.
It usually means it matters and you care deeply about it.
Four weeks to go. Gulp…