13/10/2026
🤖 vs 🎨
Take a look at what happened when we put ChatGPT up against our designer!
AI can do a lot, but can it understand the brief? The audience? The brand? The little details that make an idea actually work?
That’s where our designer comes in.
AI can be a brilliant creative tool, but it shouldn’t be taking the lead. The best results come from knowing when to use it, when to question it and when to put the human creativity back in the driving seat.
Want to hear more advice from our expert designer? Check our her latest blog: https://citcom.co.uk/blog/creative/ms-food-packaging-design