Understood Media

Understood Media A digital agency that provides strategy and creative for anyone from kickstarters to corporates. We build, create, market, strategize, track, analyse.

New media marketing:

Intelligence – We take time and focus on attention to detail when learning your audience. Nurturing relationships between PR contacts is key and we can maximize product and brand interest to help push your promotion that little bit further. Bespoke – No project is similar, just like no business is the same and in fact we tailor each proposal to work with your business post ou

r campaign where possible. Our consultancy service will bring new ideology and suggest improvements that you can bring to your business from our field of expertise! Full service – Don’t think that new projects will mean extra resource required in house. We expect to handle what we propose and if that means that you would like a dedicated personnel available around the clock to focus on your project this can be arranged. Timings, contacts, relationships and prizes / product can all be processed externally. Ecommerce – Looking to start selling online? Our experience can help you set up with speed and provide the ultimate solution to ensure sales are processed as quickly and as efficient as possible. Knowledge gained through working in retail and distribution previously has helped us to stand out from the crowd and provide bespoke solutions to new start ups and kickstarters. Lets work together and get your business online and bringing in a new revenue stream today! Bespoke audio production – audio to order – Our most popular bespoke audio design service sees clientele from all different commercial industries commission Martin and Rhoades to consult and then develop audio for new brand identities or product showcases. We aim to adapt with the widest versatility for all needs and requirements, our product portfolio has been designed to represent our versatility. Please note that all products and audio design is created specifically for the client or project in question and that audio word can not be resold to other parties or individuals. Soundtracks – Often we find clientele requiring royalty free or bespoke music designed to enhance their film production. Film productions can be as small as a YouTube blog or as big as a full feature length movie. Soundtracks usually require Martin & Rhoades to produce sound to moving image to accurately capture feeling, depth and description of the motion picture. Sample soundtrack production can be arranged to trial our service before embarking on what could well be a lengthy project. Consultation essentially required for larger projects. Instrumentals – Instrumentation becomes essential for TV and film especially when vocals are externally sourced. Instrumentation production is very popular within our day to day business, this however is not always studio based and could mean that we find ourselves out on location recording foley. Example instrumentals will be demoed to represent a target sound before production starts.

Tracking VO’s with  last week for their upcoming marketing campaign. It’s a strong look to get personal on your own adve...
07/05/2026

Tracking VO’s with last week for their upcoming marketing campaign. It’s a strong look to get personal on your own advertising. Authenticity is behind the core values of this project. Jake and Paige were enjoying blasting some bars on the mic and we were all pleased with the results. Look out for their forthcoming reels.

Full guest interview (32min) Mindful Connections Podcast - What it takes to run and build Modern UK data centres AI isn’...
22/04/2026

Full guest interview (32min) Mindful Connections Podcast - What it takes to run and build Modern UK data centres

AI isn’t just transforming how we work and live 🤖 it’s rapidly accelerating demand on data centres across the UK 🇬🇧⚡

Behind every intelligent system is a growing physical infrastructure 🏗️ that’s reshaping our digital 💻 and environmental 🌍 landscape. How that’s delivered is down to my next guest on the Mindful Connections Podcast 🎙️ Ian Mace, Head of DC Operations at Datum Datacentres.

In this episode, we explore what this expansion really means for the UK’s future 🔮. If you want to know the projected energy consumption of data centres over the next 25 years… listen in 👇
Subscribe >> https://www.youtube.com/watch?v=vuJ62PdX0Ac

(As it stands, data centres are already using 2.5% of the country’s energy ⚡📊)

🎧 🏢 💭 🇬🇧

9 likes. "Mindful Connections Podcast Ian Mace - 'What it takes to run and build Modern UK data centres'"

First up I’d like to Introduce 'Quick Fire Questions' and this is very much a teaser for my upcoming full guest intervie...
29/03/2026

First up I’d like to Introduce 'Quick Fire Questions' and this is very much a teaser for my upcoming full guest interview dropping later this week. Go check out what I’ve got to offer over on olliemartin.co.uk/podcast and hit the subscribe button on You Tube. As always feel free to recommend to friends and family as there’s always something for someone to learn more about media and technology.

https://www.youtube.com/watch?v=la6PwR0H524

Video by Understood Media UK

25/03/2026

Now is the time to launch 🚀 I’m excited to start sharing audio content again and will be drip feeding segments from the full podcasts initially. Quick fire questions and a guest interview on modern UK data centres is first up. Plenty of fun stories and insights to put out there and some interesting guests to come.

07/03/2026

If you missed my Q3 newsletter you can subscribe at OllieMartin.co.uk here’s a quick look at a few frames from a recent shoot focusing on performing arts and supporting technologies. With a brief commentary on my thoughts behind the shoot and general video production at events.

28/01/2026

Huge thank you to for jumping on set at the last minute to help with the shoot a couple of weeks back. The rushes are still in production due to a very heavy schedule of late. My client was very impressed with what we both managed to deliver with some impromptu staging and improvisation.

24/12/2025

Wishing all my customers and contacts a very Merry Christmas and a Happy New Year, with good health and happiness throughout 2026. Thank you for the support, conversations, and creative collaboration over the past year, it’s been super fun to be involved and working together. -

This week EMEX - The Energy Management & Smart Buildings Expo was front and centre of our schedule. Ollie provided stand...
20/11/2025

This week EMEX - The Energy Management & Smart Buildings Expo was front and centre of our schedule. Ollie provided stand design, build and media solutions for the client. A very insightful exhibition focusing on the efficiency of heat exchangers and HVAC plant with the clients professional services.

A busy day running about the Sky Studios campus with a client and a fun end to the week.
17/10/2025

A busy day running about the Sky Studios campus with a client and a fun end to the week.

10/10/2025

Starting a new LI posting campaign as to keep up the good comms with my network.

Funny how you remember certain projects due to the occasion and the race to meet the deadline. I was due to fly out to the Qatar World Cup no less than 24hrs later and had to turn around a drone FPV shoot in record time. Luckily, I organised the shoot with the superb support and skill from my Drone pilot Dan who’s one of the most professional freelancers I’ve worked with. He has helped me push projects over the line when I’ve needed support most.

A special one for me was seeing Dan fly a FPV drone out of the Reading FC tunnel and meet my brief and shoot plan which I had sold to the client. The amount of fog that we had at the ground in the morning was next level but totally added to the mystique and service in question. Somethings just fall into place at the right time. Here's a quick clip from my phone to mark the start of the shoot with some challenging shots.

Address

Field Gate Drive
Kingsclere
RG205SQ

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