21/08/2023
AN ARTISTIC APPROACH TO IMPROVING A FOUNDERS BRAND INSIGHTS.
How do you know if your current brand is one that potential customers think of first when they need something, or one that they simply don’t know about or relate to?
Kudos to you if it’s the first. We know who you are. We know your logo, your messaging, your place in the world and in our busy minds.
If it’s the latter, my approach can help you to change that.
For instance, I want you to know that.. ”You are my one subject!”
Just like when someone draws a portrait from life, their mind, hand and eye are totally focussed on the subject before them. (Me being a designer who loves to draw, I like the analogy!)
Helping ambitious brand owners with a weak, undefined identity and message to become strong brand leaders in their field, is my focus.
I work on a monthly subscription membership model, that gives us the time to get to know if we are a good fit for each other. You can cancel or pause at any time.
Or, if you simply wanted to get to know your own brand better, you could bring out your inner “Portrait Artist!” grab a mirror, a pad n’ pencil, and have a good look at your face as your company and ask a few questions as you draw your features.
To see the questions go to my latest blog on my new website.
https://padnpencil.uk/buyable-brand/
You may even have some better questions, linked to your features yourself. I’d love to hear them.
You’ll find you’ll at least have some ready answers to help formulate a better brand design brief, should you wish to start the process of changing your brand’s future.
And maybe a promising additional career in Art!
