SLICK

05/09/2026

Show the results—

And sell the sizzle, not the steak!

02/09/2026

The best marketing is informative, and removes any friction or road blocks to closing the sale!

Being diagnosed with ADHD at 40 makes you re-evaluate a lot.

I realised in hindsight that it had stopped me doing a lot of things in life due to anxiety and fear of the unknown.

As a kid I avoided going to Subway Sandwiches for years because I didn’t know the process of ordering (6 or 12 inch, bread type, meats, salad, sauce, sides and drink, then pay)

It seems silly now but it gave me a crippling feeling of terror the first time at the prospect of just having to wing it.

Eventually I got over a lot of these fears, but I would often procrastinate, put off, make excuses, and even completely miss events that I really wanted to go to deep down.

All because of the anxiety of not knowing where I was going or how to get there, who would be there, or what it would be like.

And I also know that a lot of the people who really need us struggle with many of these same issues.

So I created this little flow-sheet to help people understand the process and remove some of that uncertainty.

The kind of guide I could have used to help me get over that mental hurdle of just knowing the next steps.

So if any of you could use a little help, or even just a little company, but you don’t know where to start—

Here is your handy, saveable, quick-reference guide to your first time at The Entourage Effect.

02/09/2026

Who is your business for?

01/09/2026

Make sure if you are using before and after photos that they are showing the right thing and not misleading your target audience inadvertently as to what they are looking at.

19/08/2026

If you want to be better…

You need to do better!

Most people think manual therapy is only for injuries.

Or that we just help people stand up straighter.

Most people think CBD is only for pain.

Or that cannabis is just for hippies.

Most people think they need a prescription to visit us,

Or need an appointment just to pop in and ask some questions.

Most people think supplements are only for bodybuilders, gym bros, or bio-hackers.

Most people think breathwork is for people who believe in crystals and magic.

Most people think stress and trauma can only happen from big events.

Or they need to be in agony, or at rock bottom, before they can ask for help.

Most people think if they’re still functioning, it can’t be that bad.

And that everyone else seems to be managing fine.

Most people think they need to know exactly what’s wrong or what they need.

Or that the questions they have are too awkward, silly, personal, embarrassing, or obvious to ask.

At The Entourage Effect, we think different.

So we’ve built things different.

No gatekeeping.

No judgement.

No need to diagnose yourself before you walk through the door.

No need to act like everything’s fine—

Or to put on feeling bad enough to ask for help.

Just real people, real conversations, proper support, and a wider lens to see whatever your body, brain, or nervous system is trying to tell you.

Different symptoms. One system.

Pop in for a cuppa and a chat.

The kettle is on.

18/08/2026

The hit your stats can take from just 1 missed day of posting is crazy.

Every post doesn’t need to be perfect.

Consistency is 🔑

17/08/2026

Sometimes all you need are a few good moves—

And a little patience.

17/08/2026

Well it took a while to get here—

But we finally made it.

3000 Followers.

Thank you to everyone who has continued to support me, shared my content, tagged their friends and loved ones, dropped by for a visit, and of course— given me the chance to try and help your lives better by bringing me your problems, and your custom.

We are very much only just getting started.

17/08/2026

The internet has changed shopping forever.

If you are weighing up the liability of a physical business over doing everything online—

Ask yourself this…

Am I providing an experience that can’t be streamed, downloaded, or ordered online?

16/08/2026

A simple visual before and after works wonders for conveying your results…

A little background story also helps to engage followers emotionally.