Glued

12/06/2026

Ever feel like you’re making it up as you go along?

You’re not alone.

Imposter syndrome is something we’ve seen time and again — across clients, teams… and ourselves.

It often shows up when people care about doing things properly. When they want to get it right.

We wrote about our own experience a while back, and why it’s more common (and more human) than people admit:

👉 Read the blog: https://www.gluedlimited.co.uk/brand_thinking/coping-with-self-doubt-and-imposter-syndrome-our-experience-at-glued/

If you’ve ever questioned whether you’re “good enough”… you’re probably closer than you think.

Learn how the team at Glued combats self-doubt and imposter syndrome by reflecting on past successes and facing challenges head-on

11/06/2026

When SCP International Supply Chains entered the market, they had no legacy brand, no website, and no digital footprint.

But they did have ambition — to appear credible, professional, and established from day one. 

That meant their online presence needed to do more than just exist… it had to work.
So what did we do?

We built a completely bespoke digital platform designed for both launch and long-term growth:

• A custom WordPress website tailored to their brand and positioning
• Clear, structured messaging to explain complex services simply
• A design and layout focused on clarity and user journey
• Prominent leadership profiles to build trust and credibility
• A flexible CMS to allow the team to evolve the site as the business grows 

The result?
✅ A strong, confident digital presence from day one
✅ A clear proposition that visitors understand within seconds
✅ A better user experience, built around clarity and flow
✅ A platform already supporting early business conversations 

As SCP’s Founder put it:

“It’s given us the perfect platform to build on.” 

It’s proof that good design isn’t just about aesthetics — it’s about helping a business show up with confidence, clarity and credibility from the start.

👉 Read the full case study https://www.gluedlimited.co.uk/case_studies/scp-international-supply-chains/

How Glued helped SCP strengthen global supply chains with clear strategy, insight and collaboration. A real‑world case study.”

10/06/2026

When GW Consulting International needed to strengthen how they presented their expertise, the challenge wasn’t their knowledge — it was how that knowledge was communicated.

They work globally, helping businesses understand and mitigate risk in international trade, where reputation is everything. 
But their sales and reporting materials needed to reflect that same level of professionalism.

So what did we do?

We created a practical, branded toolkit designed for real-world use:
• PowerPoint templates to support the sales process
• Word templates for reputational risk reports and in-depth documents
• Built-in image systems so non-designers could create polished outputs
• Simple video guides to make adoption easy across an international team 

The result?
✅ More consistent, high-quality client-facing documents
✅ Less time spent formatting — more time focused on content and clients
✅ A leaner, more effective business able to win new work 

It’s a reminder that strong branding isn’t just about how things look — it’s about enabling your team to perform at their best.

Read the full case study: https://www.gluedlimited.co.uk/case_studies/gw-consulting-international-improving-reputation/

Glued created a suite of branded marketing templates in a toolkit of resources to support the sales and marketing of GWCI.

09/06/2026

You’ve invested heavily in SEO. Your user experience is clean. Your load speeds are lightning-fast. Yet, your traffic is leaving without clicking "contact" or submitting a form.

When a B2B website fails to convert, we tend to blame the technical set-up or the budget. But more often than not, the real culprit is hiding in plain sight: your brand.

A website isn't just a digital brochure; it’s a direct expression of who you are, what you stand for, and why a buyer should trust you with their business. If there is a disconnect between your real-world reputation and your online messaging, buyers smell it immediately.

In this article, we break down why B2B websites fail to convert and how aligning your brand strategy can fix it.

👉 Read the full insights here: https://www.gluedlimited.co.uk/brand_thinking/why-is-your-b2b-website-not-converting/

Struggling with low B2B website conversions? Discover how unclear branding and a weak proposition reduce enquiries — and what to fix for better lead quality

04/06/2026

As June is - we thought we'd share a case study from a few years ago: David was a trustee of from 2017-2019 and supported the charity with a wide range of brand and marketing support.

Check out the case study: https://www.gluedlimited.co.uk/case_studies/celebrating-diversity/

03/06/2026

David was at Birmingham Pride last week, and something stood out.
Not the atmosphere. That was exactly what you would hope for. Busy, vibrant and full of energy. The community showed up in force.

But the brands felt quieter.

Fewer rainbow flags in shop windows. Fewer visible campaigns. Less presence from organisations that, in previous years, were front and centre.

It reflects a wider shift we are seeing. A move away from highly visible Pride marketing, driven by changing expectations, increased scrutiny and a more complex cultural landscape.

But it also raises an important question.

The LGBTQ+ community is not a moment in the calendar. It is part of your audience, your workforce and your brand. And when visibility drops, it says something about how organisations show up when things feel less comfortable.

At a time when representation and rights still matter deeply, silence carries weight.
This is not about returning to surface level campaigns.

It is about consistency. About clarity of values. And about showing up when it matters.
We have shared more of our thinking here:

https://www.gluedlimited.co.uk/brand_thinking/pride-isnt-quieter-brands-are/

Exploring why Pride sponsorship and brand visibility are declining in the UK, and what it means for authenticity, inclusion and LGBTQ+ support.

02/06/2026

We’re running a free online workshop with Business Ready on 18 June 2026 to help you craft an engaging 60‑second pitch. Find out more:

https://www.eventbrite.co.uk/e/pitch-perfect-develop-your-60-second-elevator-tickets-1988614354065

01/06/2026

June is month - happy pride to everyone.

29/05/2026

When developing your brand and marketing messages start with why. Our process helps you get to what's valuably different about your organisation.