SOAR Digital

08/07/2021

It's now possible to update your Shopify Robots.txt file!

Q: So... What does this mean for store owners?

A: You'll be able to prevent Google from crawling and discovering 'thin' or duplicate pages across your site which are preventing your important pages from being crawled & indexed more efficiently.

In this guide I show step-by-step exactly how to setup your Robots.txt file to make it super easy for Google to crawl and index your most important pages (for higher rankings and traffic!).

Check it out...

It's here! You can now edit your custom Shopify Robots.txt file - In this step-by-step guide we'll show you exactly how to create the perfect SEO-friendly Robots.txt file with ease!

29/06/2021

Q: What's one of the best ways to increase the organic traffic to your Shopify store...? 🤔

A: Make sure that your collection pages are fully optimised for search engines! 🤓✔️

With the right keyword research, on-page optimisations, link building and UX improvements your collection pages can outrank your competitors to attract ready-to-buy customers who are actively searching for your products.

But it's not always easy to know where to start...

So in this article we'll walk you through the 6 steps needed to make sure that your collection pages have the best chances at ranking for your target keywords.

More Shopify SEO tips to come soon... so stay tuned! ⏰

Find out how to optimise your Shopify collection pages with SEO for increased rankings, traffic and sales! Follow our 6 simple steps to dominate your competition in Google with category pages.

23/02/2021

Our new Shopify SEO Case study is now live! ✅ Check out the exact steps we took to increase organic traffic by over 500% in 9 months for this Shopify store 📈

There are some very specific technical tips that should benefit anyone looking to improve the SEO of their Shopify site 😁 Enjoy!

In this Shopify SEO Case study we show you the exact steps we took to generate 500% more traffic with 350% more sales and a 3 x Return on investment!

12/01/2021

Thanks Medha for submitting your Shopify site for a free SEO Audit. This is the 5th of 10 completely free SEO audits that I'm filming for SOAR Digital to promote our eCommerce SEO Services, so if you'd like me to do the same for your site simply put your URL in the comments or PM me as there's only a few slots left.

Hopefully, this will provide value to anyone else looking for tips to optimise their own site, particularly if you have a Shopify site 😄

In this video, we look at Medha's site, amalacurations, an ethical ecommerce gift store hosted on Shopify.

Here's a breakdown of what I found! 🤓

Technical:

✔️ Fix multiple duplicate collection and blog pages as a result of filters and tags

On page:

✔️ No h1 tags on home and collection pages

✔️ Optimise your 'Diwali' collection page for 'diwali gifts UK' as you're already on page 2

✔️ Add your Diwali page to your menu to pass authority through to this page

Off page:

✔️ Build more backlinks from relevant websites in your niche like you've done with 'thegreenparent' site

✔️ Spy on competitors to find what their best backlinks are and replicate their successes

I hope this helps, if anyone else has anything to add please comment below!⬇️

Or message me with your own site to be investigated🔎

Cheers Medha for submitting! 😄

10/01/2021

Thanks Jen for submitting your Shopify site for a free SEO Audit.

Hopefully, this will provide value to anyone else looking for tips to optimise their own site, particularly if you have a Shopify site 😄

If you'd like me to do the same for your site simply put your URL in the comments or PM me as there's only a few slots left.

In this video, we look at Jen's site, studioarcform.com, a lighting ecommerce store hosted on Shopify.

Here's a breakdown of what I found! 🤓

Technical:
✔️ Duplicate content across tagged pages
✔️ Add canonical code to prevent duplicate issues
✔️ Add /collections/ page to your menu for easier navigation

On page:
✔️ Create lots of category pages to target more specific keywords for lighting products (kitchen lights, black and gold wall lights, industrial lights etc)
✔️ Blog about industry-related questions and link to your category pages✍️
✔️ Identify the main keyword for your homepage and optimise for this

Off page:
✔️ Build more backlinks from relevant websites in your niche

User Experience:
✔️ Move the newsletter widget further down the homepage

I hope this helps, if anyone else has anything to add please comment below!⬇️

Or message me with your own site to be investigated🔎

Cheers Jen for submitting! 😄

04/01/2021

This is the third of 10 completely free SEO audits that I'm filming for SOAR Digital to promote our SEO Services, so if you'd like me to do the same for you simply put your site in the comments or PM me as there's only a few slots left.

https://www.soardigital.co.uk/live-in-depth-seo-audit-for-my-mx-data-website

Hopefully, this will provide value to anyone else looking for tips to optimise their own site. 😄

If you'd like me to do the same for your site simply put your URL in the comments or PM me as there's only a few slots left (I'm only doing 10).

In this video, we look at Michael's site, mymxdata.com

Here's a breakdown of what I found! 🤓

Technical:

✔️ 100% of pages missing H1 tags

✔️ 100% of pages missing meta description

On page:

✔️ Pick main keyword (such as 'secure data transfer' = 140 searches/ month in the UK) & optimise homepage for this + variations in H2 tags

✔️ Start a blog!✍️

✔️ Conduct market / keyword research to find out what questions your customers have and answer these in your blog posts + offer your product as a solution to these problems.

✔️ Use 'SEO Minion' chrome extension to find and extract 'people also ask' queries from the search results for blog content ideation.

Off page:

✔️ Site is gaining authority but domain authority score of just 8/100 is still quite low. (DR doesn't directly correlate to traffic & rankings but it's generally a good measure)

I hope this helps, if anyone else has anything to add please comment below!⬇️

Or message me with your own site to be investigated🔎

(Ignore my paused face after 7.30 mins, I don't think Zoom likes SEO!) 😄

Cheers Michael for submitting!

16/12/2020

2/10 free SEO audits complete for SOAR Digital https://www.soardigital.co.uk 💥 If you'd like me to do the same for your site simply put your URL in the comments or PM me as there's only a few slots left.

In this video, we look at Michael's site, enerjyhub.com.

Here's a breakdown of what I found! 🤓

Technical:
✔️ Homepage only optimised for brand name
✔️ Pick main keyword ("supplier management software" gets searched 90/month in UK!) & optimise homepage for this + variations in H2 tags
✔️ 59% of pages missing H1 tags
✔️ 54% of pages missing meta description
✔️ No custom 404 page

On page:
✔️ Write 'How to' style articles to target customers at all stages of the buyer journey and direct them to sales pages
✔️ Add unique content to main pages such as Aerospace, Construction & Automotive

Off page:
✔️ Site is really lacking authority & links with a domain authority of just 2.8/100
✔️ Build relevant directory and citation links for added trust
✔️ Create informational resources to earn relevant links from relevant sites

UX:
✔️ Create pages for all menu items and link to them in navigation instead of using #

I hope this helps, if anyone else has anything to add please comment below! ⬇️

Thanks Michael submitting! 😊

Cheers Michael!

11/12/2020

This is the first of 10-15 completely free, live SEO audits that our founder James is filming to drop some actionable SEO tips! So if you'd like us to do the same for your site simply post your URL in the comments or PM James as there's only a few slots left.

Hopefully, this will provide value to anyone else looking for tips to optimise their own site. 😄

In this video, we look at Amir's Celebrity News & Gossip site, VeryCeleb.com. It's already nicely optimised but there were a few opportunities for growth...

Here's what James found! 🤓

Technical:
✔️ Main KW not found on homepage in H1 / H2 / content
✔️ No meta description for homepage
✔️ Page size - decrease to

30/11/2020

Coming soon to the UK... SOARDigital.co.uk

We establish brands online with our creative web design & SEO services. Follow for organic growth case studies, SEO tips & updates on our current web projects ✌