Orion Agency

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Europe’s first E-Karting experience 🏎🏁We recently created an improved brand identity for Driftstop’s social media throug...
25/01/2024

Europe’s first E-Karting experience 🏎🏁

We recently created an improved brand identity for Driftstop’s social media through artwork to help showcase their unique services and promotions.

If you’re looking to improve your brand identity across digital platforms, drop us a message 📲

Mint Festival 2023 🎪As always, Mint Festival delivered a great experience that closed off the summer festival season in ...
19/01/2024

Mint Festival 2023 🎪

As always, Mint Festival delivered a great experience that closed off the summer festival season in Leeds’ very own Newsham Green Farm.

We thought we’d share a few shots that we took from last year as we look forward to another busy year for events and festivals across the UK!

Tickets are already selling fast for 2024 - you can get yours at www.mintfestival.co.uk/tickets

Our latest rebranding project consisted of professionalising the identity of MV Plumbing & Heating. We created a new log...
22/12/2023

Our latest rebranding project consisted of professionalising the identity of MV Plumbing & Heating.

We created a new logo, brand guidelines and van wrap designs for their fleet, uniforming their brand ahead of 2024.

Find out more on the importance of branding at www.orionagency.co/service/brand-development

The End’s Christmas Ski Lodge campaign case study ⛷We’ll let the stats do the talking for this one… if you’re struggling...
12/12/2023

The End’s Christmas Ski Lodge campaign case study ⛷

We’ll let the stats do the talking for this one… if you’re struggling to generate bookings, sales or reaching your ideal audience get in touch at www.orionagency.co

The importance of retargeting data…When running advertisements across digital platforms, there are a variety of widgets,...
03/12/2023

The importance of retargeting data…

When running advertisements across digital platforms, there are a variety of widgets, plug-ins and pixels that you can use to track the behaviour of your audiences interactions.

By doing so, you can build accurate sales funnels that streamline your customer journey whilst understanding what they engage with best.

Businesses who apply these retargeting strategies see upwards of 40% higher conversions than those who target cold audiences.

Get in touch to find out more on how you can apply retargeting funnels into your business 📲

We are live!To find out more about who we are, what we do, projects we’ve worked on and more, you can now visit our site...
01/12/2023

We are live!

To find out more about who we are, what we do, projects we’ve worked on and more, you can now visit our site at www.orionagency.co through the link in our bio 🌐

You can message us about your business aspirations, email, call or find our base of operations all in one place - but as always, our DM’s are always open 📲

In the visually-driven world of online marketing, it’s important to create a captivating first impression through high-q...
29/11/2023

In the visually-driven world of online marketing, it’s important to create a captivating first impression through high-quality photography.

It not only grabs your audience’s attention, but it also conveys professionalism and trustworthiness. Sharp, well-composed photos can highlight the features and benefits of a product or service, making it more enticing to potential customers.

If you need to improve the quality of your content, get in touch to find out more!

From deciphering consumer behaviour and uncovering what your audience truly cares about, to understanding the position o...
28/11/2023

From deciphering consumer behaviour and uncovering what your audience truly cares about, to understanding the position of your market, we craft marketing strategies based on data, not guesswork.

Learn how you can lead the next innovative campaign and redefine your marketing journey by getting in touch - When you stay ahead of the curve, success becomes a strategic choice.

Over 30% of Internet users come across Instagram advertisements on a regular basis, and with over 5.3 Billion daily Inte...
26/11/2023

Over 30% of Internet users come across Instagram advertisements on a regular basis, and with over 5.3 Billion daily Internet users, Instagram ads have been found to consistently reach a massive 1.6 Billion people.

Meta advertisements are powerful tools that allow businesses to connect with niche audiences globally. A recent study showed that around 54% of people will go with a business that they are familiar with, so companies that don’t advertise on these platforms risk losing business to competitors that actively sponsor paid ads to reach their target market.

Sleepin’ is Cheatin’ presents: Made in Leeds Festival x InsomnifestWe had the pleasure of marketing this project, utilis...
24/11/2023

Sleepin’ is Cheatin’ presents: Made in Leeds Festival x Insomnifest

We had the pleasure of marketing this project, utilising everything from content, strategy, paid advertisement, organic and PR to achieve over 3,500 attendees.

Whilst many events utilise these advertising tools, they often focus on vanity metrics (such as reach and impressions) over conversions, with the perception that a larger audience is more effective - however, this isn’t the case.

We demonstrated that by using business resources effectively and in unison, you can achieve a much higher conversion rate, even with a lower budget.

If you’re looking to improve your ticket sales, get in touch to find out more on how we can help.

To find and engage your target audience on social media, you need to define your ideal customer profile. You can use ana...
22/11/2023

To find and engage your target audience on social media, you need to define your ideal customer profile.

You can use analytics and insights to identify what your audience interacts with, to then craft compelling, relevant content that resonates with their interests.

From there, you should actively engage by responding to comments, hosting polls, and initiating conversations.

You can then retarget those who take action on your social profiles and content to build stronger relationships.

If you want to find out how a strategy can improve your audience targeting, sign up for free through the link in our bio.

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