24/11/2023
Sleepin’ is Cheatin’ presents: Made in Leeds Festival x Insomnifest
We had the pleasure of marketing this project, utilising everything from content, strategy, paid advertisement, organic and PR to achieve over 3,500 attendees.
Whilst many events utilise these advertising tools, they often focus on vanity metrics (such as reach and impressions) over conversions, with the perception that a larger audience is more effective - however, this isn’t the case.
We demonstrated that by using business resources effectively and in unison, you can achieve a much higher conversion rate, even with a lower budget.
If you’re looking to improve your ticket sales, get in touch to find out more on how we can help.