19/06/2026
🧀 Four cities. Thousands of toasties. One unforgettable tour.
To celebrate ’s 60th birthday, we took the brand on the road with the Roadshow 🚚
📍From Manchester to Bristol, London to Glasgow, we created a fully branded experience designed to get people tasting, sharing and talking. Free toasties, loaded jacket potatoes, cheese minis, influencer collaborations, social content, PR activity and plenty of smiles along the way.
The result? A nationwide campaign that brought the brand closer to consumers and created real moments of connection at every stop.
Huge thanks to the team for partnering with us on this one. 💛
