Carat Leeds

18/08/2020

RESEARCH | Misuse of personal data is the #1 driver of mistrust in tech today.

Find out more in Decoding Data Dynamics: https://bit.ly/30DbU8s

13/08/2020

RESEARCH | When it comes to personal data, a lack of consumer trust affects every industry - not just big tech.

Find out more in our latest report, Decoding Data Dynamics: https://bit.ly/30DbU8s

05/08/2020

RESEARCH | As we spend more time online, our attitudes towards personalised adverts are changing.

Find out more in our latest report, Decoding Data Dynamics: https://bit.ly/30DbU8s

30/07/2020

RESEARCH | Attitudes towards consumer data are changing.

Find out more in our latest report, Decoding Data Dynamics: https://bit.ly/30DbU8s

27/07/2020

RESEARCH | We want personalisation but 1/3 of people have opted out of personalised adverts. Want to find out more?

Download our latest report, Decoding Data Dynamics: https://bit.ly/30DbU8s

24/07/2020

RESEARCH | Consumer attitudes to personal data can be hard to decode. But understanding them is key to delivering more relevant, engaging consumer experiences.

Discover more in Decoding Data Dynamics: https://bit.ly/30DbU8s

15/06/2020

Today we kicked off our annual PrideFest, where Jaguar Land Rover aguar Land Rover and Attitude discussed how their partnership is tackling perceptions in the industry, and what the future holds for brand partnerships in the diversity & inclusion space.

If you missed the session live, you can catch up on YouTube here: https://fal.cn/38CM6

04/06/2020

We teamed up with TikTok_UK who challenged us to bring to life , a challenge where our employees from around the network could show off their life in lockdown, and the responses were phenomenal!

Check out the results of our competition...

https://vimeo.com/423687557/d1a97da9f9

TikTok challenged Dentsu Aegis colleagues to bring to life . Here are the results. DANinWFH

02/06/2020

28/05/2020

Emotional buyers: the product choices people make to impact their mood. Find out more in our Understanding Uncertainty report. https://bit.ly/3dFEavV

Dentsu Aegis Network, in partnership with Canvas8 explore the emerging behaviours in relation to uncertainty, with a particular focus on COVID-19 and the current climate. This report shares actionable advice for brands and marketers in adapting to the new context.

19/05/2020

Anxiety and feeling a loss of control, trigger a desire to reduce risk and gravitate to safer choices. We are seeing customers sticking with what they know and being reliant on the familiar. What does this mean for your brand? https://bit.ly/3dFEavV