Cross Productions

30/09/2025

🎙️It’s International Podcast Day and the perfect time to talk about the power of podcasting.

With over 464 million listeners worldwide and 41% of UK adults tuning in regularly, podcasts aren’t just background noise, they’re how people choose to absorb ideas, opinions, and brand stories. The question is… are they listening to you?

At Cross, we help businesses go beyond “just pressing record.” From storyboarding and scripting to full production, editing, branding, and promotion, we create podcasts that build trust, grow audiences, and position you as a thought leader.

Want to hear what we’ve been working on? Check out the latest episode of The Sound Effect by PPL PRS Ltd, live now on Spotify.
Ready to launch your podcast? Drop us a message today and let’s get you heard.

24/09/2025

🚨Social media never sleeps, and neither do the updates.

From TikTok testing new carousel formats, to Instagram pushing carousels into the Reels feed, to brands jumping on trending audio faster than you can say “algorithm”… it’s a lot to keep up with.

The good news? We keep our finger on the pulse so you don’t have to.
We track the biggest social media updates, news, and trends every month, making sure our clients are always one step ahead.

Feel like your marketing is falling behind? Let’s change that. Get in touch and we’ll help you turn the latest trends into lasting results.

23/09/2025

🤝Forget the awkward trust falls and escape rooms. Our 2-hour Social Media Team Building Sessions bring your people together while boosting morale and your brand’s online presence.

✅ Interactive training
✅ Fun challenges & activities
✅ Real-time collaboration
✅ Practical skills your team can use straight away

Whether in person at your office or delivered online, we’ll show your employees how to become brand champions, driving engagement, growing reach, and giving your marketing that all-important human touch.

£399 + VAT for up to 10 employees

Let’s make team building exciting and effective. Get in touch to book your session today.

17/09/2025

📱 Wondering how to make social media actually work for your business?

TikTok and Instagram aren’t just trends, they’re powerful tools to grow your brand, engage your audience, and get noticed online.

From creating captivating short-form videos to leveraging stories, reels, hashtags, and collaborations, our latest blog breaks down:
✨ Why social media matters for businesses of all sizes
✨ Tips for building engagement and interacting with your audience
✨ The key differences between TikTok and Instagram and how to choose what’s best for you

Don’t just post and hope, post with purpose and start seeing results!

👉 Read the full guide here: https://crossproductions.co.uk/how-tiktok-instagram-builds-your-businesss-online-presence/

16/09/2025

🧭 Hope and guesswork don’t cut it and that’s where our Marketing Mentoring + Strategy session comes in.

In just half a day, we’ll work with your leadership team to uncover what’s working, what’s missing, and how to move forward with a clear, structured plan that drives results.

We’ve been delivering these sessions through universities and local business networks for over 5 years, helping both start-ups and established companies sharpen their focus and accelerate growth.

✨ Customer journey mapping
✨ Segmentation & audience insights
✨ KPIs that actually make sense
✨ A tangible action plan you can implement straight away

And the best part? It’s just £500 + VAT

Ready to stop winging it and start winning with your marketing? Get in touch today.

11/09/2025

A huge shoutout to the whole of Team Cross for pulling off another fantastic Niche Magazine Business Awards 🎉 Every single person played their part in bringing the event to life, and what a night it was!

Special thanks to Charlotte, our Head of Events, who’s spent the last few weeks juggling everything from tuk-tuks to decorations, dancers and divas (yes, Greg Hollingsworth, we mean you 😉).

And of course, to Susan, our Head of Design, who with the brilliant support of our printers at Soar Valley Press, pulled together the table plan, table numbers, brochure, slide deck, and signage that made the night look as good as it felt 👏

Teamwork really does make the dream work.

09/09/2025

Our Social Media Overview Package is designed to give your business clarity, focus, and momentum online, all for just £500 + VAT 🚀

Here’s what you’ll walk away with:
🔍 A market position analysis to see where you stand (and how to improve)
⚡ A profile review with optimisation tips that make your pages work harder
🗓️ A ready-to-use one-month content plan with a mix of static + video posts

It’s a smart investment for businesses who want to cut through the noise, connect with the right audience, and actually see results, without committing to long-term retainers.

Get in touch today to book your overview and give your social media the professional edge it deserves.

05/09/2025

From nostalgic throwbacks to bold album tie-ins, August didn’t hold back. Here are a few of our favourite campaigns from last month.

🍟 McDonald's brought back their iconic nostalgic characters, reconnecting with consumers through a feel-good trip down memory lane.

🧡 Brands including Dunkin'turned orange in anticipation of Taylor’s upcoming Showgirl album, a colour takeover we couldn’t miss.

👜 Sisters and Seekers celebrated summer with a playful campaign centred on their bags carrying the true essentials: fries, matcha and ice.

⚽ Nike celebrated the Lionesses’ recent win by branding their homecoming in style, proving football really is coming home.

Which campaign had you double-tapping last month?

03/09/2025

💡 Thinking about leasing? Don’t just look at the monthly cost.

In a recent video, Paul Stevenson, your leasing expert, highlights a key point, low monthly payments can sometimes hide unexpected costs. It’s important to ask exactly what’s included and understand the full picture before committing.

A small step of due diligence can save big surprises later.

03/09/2025

🤯 Ever scrolled past a shark in Nikes speaking pseudo-Italian and thought, "What is happening?!"

You've likely encountered "Italian Brainrot" – the bizarre, AI-generated trend that's taken Gen Z's attention by storm! But what can marketers learn from this wild, post-ironic phenomenon?

Our latest blog decodes the surreal visuals, absurd humour, and why leaning into the unexpected can be bold marketing fuel for your brand.
Discover how to grab eyeballs, embrace imperfection, and respect platform culture from the "unhinged" side of the internet.

👉 Read our full analysis here: https://crossproductions.co.uk/decoding-the-trend-italian-brainrot-and-why-it-grabs-the-attention-of-gen-z/

In early 2025, this phenomenon blew up under the name “Italian brainrot”, a social media trend that thrives on randomness.

02/09/2025

⏳ No time to create content with impact? We’ve got you.

Our NEW Marketing Done For You Package includes:
🖋️ 2 blog posts
📱 4 social media posts
📬 1 email newsletter

We write it, design it, and schedule it, so you can focus on everything else. All for £299 + VAT.

Ready to take content off your to-do list? Get in touch.

29/08/2025

As summer starts to wind down (we know, we’re not ready either 😭), we’ve been looking back at the trends that took over our feeds, from branded sunburns to suitcase flat lays.

Some felt fresh, some felt familiar, and some… we’re still deciding.
Will they make a comeback next year? Only time (and TikTok) will tell.

1 - Branded towel imprints
2 - Sunburn logos
3 - Flat lays
4 - Airport aesthetics
5 - Messy, blurry, beautifully chaotic content

What do you want to see more (or less) of next summer?